0:00keurig logo intro The scene opens with a static shot of the Keurig brand logo centered against a soft, creamy beige background. The logo consists of a solid dark brown circle containing a stylized 'K' on the right, which is also dark brown. To the left of the 'K' within the circle, there are three small, light beige, horizontally aligned dots stacked vertically. The 'K' is a stylized serif font with a unique design where the horizontal bar extends slightly beyond the vertical stroke on the left. The lighting is even and soft, creating no harsh shadows, suggesting a studio setup. The overall color palette is minimalistic and warm, dominated by the creamy beige and dark brown, conveying a clean and modern aesthetic. There are no additional graphics or text, focusing solely on brand recognition.
0:00product demonstration with text A static, eye-level shot framed within a circular mask that gradually expands to reveal a desk setup. The main focus is a light gray Keurig K-Mini Mate coffee maker actively brewing coffee into a light mint green mug, which prominently displays a white 'K' logo. The coffee maker is positioned on a light mint green surface, suggesting a desktop or dorm room environment. To the left, a green pencil holder filled with pens, pencils, and a pair of eyeglasses is visible. To the right, a vibrant yellow retro-style desk lamp with a bell-shaped shade adds a pop of color. Underneath the pencil holder, a stack of green and white notebooks or books is neatly arranged. The background behind the desk is a solid light mint green, contrasting gently with the creamy beige outer frame. Warm, soft lighting illuminates the scene from the front and slightly to the right, creating minimal shadows and a bright, inviting atmosphere. As the circular mask finishes expanding, dark brown text fades in above the setup, reading: 'Add style and flavor to campus life.'
0:04keurig k mini mate logo outro The scene transitions back to a clean, static shot against the creamy beige background. The circular mask that previously framed the product scene dissolves, and the entire screen is filled with the creamy beige. The Keurig logo reappears, identical to the intro logo, centered on the screen. Below the main Keurig logo, the text 'K•Mini Mate™' is displayed in a slightly smaller, dark brown sans-serif font. The placement and minimalist aesthetic maintain brand consistency. The lighting remains soft and even, highlighting the clean design. The color palette continues with the creamy beige and dark brown, reinforcing the brand's visual identity. There are no other elements or camera movements, creating a clear, concise brand and product identification ending.
