0:00talking head introducing topic A blonde woman with blue eyes, appearing to be in her late 30s or early 40s, is framed in a medium close-up, centered in the shot. She is wearing a crisp white collared shirt, unbuttoned at the top. Her blonde hair is pulled back, revealing gold-colored, thick hoop earrings. Her face has a natural, makeup-free look. She is speaking directly to the camera, her expression engaged and articulate. In the background, there's a modern bathroom setting with gray marble-like tiles and a glass shower partition visible over her left shoulder. The lighting is bright and even, suggesting indoor artificial light, possibly from above. White text overlays appear on screen: "I feel like healthy skin is on everybody's vision board for 2026." (0:00-0:03) and "Right up there with drink more water and get better sleep." (0:03-0:05). She gestures with her right hand to emphasize points.
0:05split screen before after The blonde woman from the previous scene is still visible, framed from the chest up. Her face is in the top third of the frame, looking down towards a large white graphic overlay that occupies the majority of the screen space. This graphic displays three stacked "before and after" images of a person's forehead, illustrating skin improvement. The top image is labeled "before" with prominent forehead wrinkles. The middle is "after 1 use," showing slight improvement. The bottom is "after 2 weeks," showing significantly reduced wrinkles. Text overlays also appear on the graphic, first saying "Now look at this:" (0:05-0:07) and then "and before you ask, no, this is not from a needle" (0:07-0:08). Below the graphic, smaller disclaimers are visible, mentioning "Results at 2 weeks, based on a reduction in visible signs of skin aging in an independent clinical study with 32 subjects, 2 applications/day." and "Results on days 1 and 14 of a 2-week independent clinical study with 32 subjects, 2 applications/day." The background remains the same bathroom setting. The woman gestures with her right hand, her expression one of confident presentation.
0:08talking head objection handling The shot returns to a medium close-up of the blonde woman, similar to the first scene. She is looking directly at the camera, her expression assertive and slightly playful, with a hint of a smile. Her head is tilted slightly. She briefly gestures with her right hand, tapping her fingers together as she speaks, reinforcing her previous statement about the product not being from a needle. The same white shirt, gold earrings, and bathroom background are visible. Lighting remains bright and even.
0:10product reveal and details The scene is a medium close-up of the blonde woman, who is now holding a dark blue, cylindrical bottle in her left hand, positioned prominently in the lower-left quadrant of the frame. The bottle, labeled "dermalogica phyto nature e2," features white text and a clean, modern design. She presents the product to the camera, tilting it slightly to show the branding. The woman then opens the cap of the bottle, revealing a white pump dispenser. She is looking at the product and then back at the camera, her expression informative. White text overlays appear: "This is from one hero product from Dermalogica." (0:09-0:11), "Phyto Nature e2" (0:11-0:13), and "It's a daily leave-on treatment that helps with glowing skin and fine lines." (0:13-0:15). The background remains the same modern bathroom setting with gray tiles.
0:15product dispensing demonstration The scene is a medium close-up focusing on the woman's hands and the product. Her left hand holds the dark blue Dermalogica bottle, while her right hand is cupped beneath the pump dispenser. She presses the pump, and a small amount of a clear, slightly yellowish, gel-like serum is dispensed into her right palm. Her head and upper chest are still visible in the frame, maintaining continuity with her role as the demonstrator. She is looking at her hands as she performs the action. The white text overlay "The reason it works it's very clever" appears (0:16-0:17). The bathroom background with gray tiles is still present.
0:17close up product texture The camera focuses in a close-up shot on the woman's hands, specifically her right palm where the clear, gel-like serum has been dispensed. Her left index finger gently touches and spreads the product on her palm, demonstrating its texture. Her red-painted nails are very prominent against the light-skinned hands. The upper part of her white shirt and the gold earring on her left ear are visible in the background, out of focus. The text overlay "It uses enzymes and exosomes." appears (0:18-0:19). The background remains blurred, indicating a shallow depth of field, but the gray bathroom tiles are still identifiable.
0:20face application enzymes The scene returns to a medium close-up of the woman, now applying the clear, gel-like serum to her face. She uses her fingertips to gently pat and spread the product across her forehead and cheekbones. Her face appears fresh and slightly dewy from the product. She continues to speak directly to the camera, explaining the product's ingredients and benefits. Her expression is calm and confident. White text overlays appear: "Enzymes help gently exfoliate the skin, I love enzymes." (0:20-0:23) and "Exosomes, a very hot topic ingredient at the moment," (0:23-0:25). The background remains the same bathroom setting.
0:25face application exosomes Continuing from the previous scene, the woman is still applying the serum to her face. She uses both hands to massage the product into her skin, moving upwards and outwards on her cheeks and forehead. Her movements are gentle and deliberate, emphasizing the application process. Her eyes are often closed as she focuses on the sensation, then she opens them to look at the camera. White text overlays: "basically tell your skin, “hey, you’re fine, you can repair and regenerate.”" (0:26-0:30). The background is the familiar gray-tiled bathroom.
0:30talking head explaining synergy The woman is once again in a medium close-up, looking directly at the camera. Her hands are prominent in the lower part of the frame, animatedly gesturing as she speaks. She taps her index fingers together and then points, using her hands to emphasize her points about how the ingredients work together. Her expression is lively and enthusiastic, conveying confidence and knowledge. White text overlay: "When they're together, they wakeup tired ,dull mature skin." (0:29-0:32). The background is the same gray-tiled bathroom.
0:32product versatility explanation The scene is a medium close-up of the woman, holding the dark blue Dermalogica bottle in her left hand, much like in Scene 4. The bottle is held upright, showcasing the branding. She is speaking directly to the camera, looking thoughtful and reassuring as she explains the product's versatility and how it can be integrated with other skincare. She briefly uses her right hand to gesture, touching her cheek or making a small dismissive wave to emphasize ease of use. White text overlays: "And you can use it with other products, other actives, other serums, so your retinols, your vitamin C" (0:33-0:38) and "You don't have to think, okay, today I'm using this, tomorrow I'm using that, can't use this because I use that. Yeah, no." (0:38-0:42) and finally "It is safe to use with everything." (0:42-0:44). The bathroom background remains consistent.
