0:00Dad Child Entering Store Text Overlay A low-angle shot from behind, showing a man and a small child walking away from the camera towards the entrance of a Lowe's home improvement store. The man, seen from the waist up, wears a blue t-shirt and dark pants. The child, a toddler, is mostly obscured by the man but is visible in light-colored pants. They are walking on a light gray asphalt parking lot with yellow painted lines. In the background, the modern beige facade of the Lowe's store is visible with large glass automatic doors and a covered walkway. Bright natural daylight illuminates the scene, casting soft shadows. Prominently overlaid in large, bold, white text with a blue outline are the words "BIG NEWS", occupying the majority of the screen. The overall color palette is muted with the blue and white text standing out.
0:01Child Entering Lowe's Doors Text Overlay A low-angle shot from behind a small child, a toddler with light blonde hair, walking towards the automatic glass doors of a Lowe's store. The child is wearing a light grey long-sleeved shirt and light brown or tan pants, with small black shoes. Their left arm is slightly raised as if reaching. The glass doors reflect blurry figures of people inside or approaching. Above the doors, blue and white signs read "SAVE MORE" and "JOIN FOR FREE" in both English and Spanish. The ground is a light gray concrete with a white line indicating the doorway. Overlaid in the center of the frame is a white house-shaped logo with "mylowe's Rewards™" in white text, and below it, "Kids Club" in large, light blue text. The scene is brightly lit by natural light.
0:03Kids Stickers Crafts CloseUp An overhead, static close-up shot of a variety of colorful, playful stickers laid out on an open white paper book or sheet. The stickers feature kid-friendly designs such as a green dinosaur with sunglasses, a smiling yellow emoji, a pizza slice, a rainbow, a frog, a guitar, and a cookie. Several stickers incorporate the "Lowe's" logo. The book is placed on a light wooden surface, possibly a crafting table. In the background, out of focus, are small wooden craft pieces, including a ruler-like item with "Name / Nombre" and "Date / Fecha" fields, and a small wooden hammer shape. The lighting is bright and even, highlighting the vibrant colors of the stickers.
0:04Lollipops Bucket CloseUp An overhead, static close-up shot of a blue plastic bucket, similar to a paint bucket, filled to the brim with individually wrapped lollipops. The lollipops are mostly reddish-purple and clear, with white sticks. Each wrapper has a small blue label that appears to say "Lowe's". The bucket itself is dark blue with white cloud-like designs and some white text that is partially obscured but seems to be related to "Kids". The bucket is resting on a light, speckled countertop or table. The lighting is bright and even, casting minimal shadows and emphasizing the round, glossy appearance of the lollipops.
0:05Lowe's Kids Display Table A medium shot of a display table covered with a dark blue tablecloth, showcasing various Lowe's-branded children's merchandise. On the table, there are several white plush dogs wearing red hats and blue bandanas (resembling dalmatians), a white soccer ball with "Lowe's" branding, two blue water bottles, and scattered lollipops similar to those in the previous shot. Small paper cutouts resembling a dog logo are also spread on the table. In the background, out of focus, are more store aisles and products, indicating an indoor retail environment. The lighting is typical retail fluorescent lighting, bright and uniform. The overall impression is a fun, welcoming display for children.
0:09Woman Talking Add New Profile UI A split-screen composition where the right side features a vibrant woman with blonde hair and clear-rimmed glasses speaking enthusiastically, smiling directly at the camera. She's wearing a striped collared shirt and holds a small black object (possibly a LEGO piece or a small charm) between her fingers, occasionally gesturing with it. The left side of the screen is a screen recording of a mobile application interface. The UI shows a section with a large blue "+" button labeled "Add New" at the top, followed by text "Add profiles to attend Kids Club events and collect badges." Below this, "Existing Profiles" shows "0/10". A red arrow points from the woman towards the "Add New" button on the UI. The woman is well-lit, appearing friendly and approachable. The background behind the woman is plain white.
0:13Woman Talking Calendar UI A split-screen composition, similar to the previous scene. The woman with blonde hair and glasses is still on the right, maintaining her enthusiastic expression and holding the small black object. The left side now displays a calendar interface from a mobile application. The calendar shows "JANUARY 2017" and a standard grid of days, with the "1" highlighted in blue. A date input field "01/01/2017" is visible at the top. The overall UI maintains a clean, modern aesthetic with white and blue tones. The woman is brightly lit against a white background.
0:14Woman Talking Success Profile UI A split-screen composition. The enthusiastic blonde woman in glasses is on the right, maintaining her cheerful demeanor and holding the small black object. The left side of the screen shows a mobile application interface with a "Success!" message. A green checkmark icon is displayed next to the text "Success!" and below it, "Kid profile has been created." The "Add New" button and "Existing Profiles" section are still visible below, now showing "Jake 9 yrs" listed under "Existing Profiles", indicating a successful profile creation. The UI uses white, blue, and green for success indicators. The woman is well-lit.
0:15Woman Talking Builder Status UI A split-screen composition. The enthusiastic blonde woman in glasses is on the right, still smiling and engaging with the camera, holding the small black object. The left side displays a more detailed mobile application profile screen for "Jake". The profile features a cartoon hammer icon, "Jake Mini Builder", "10 yrs", and "Enrolled: 1/25/26". Below this is a "BUILDER STATUS" progress bar or chart, showing levels like "Mini Builder" (1, 3), "Builder" (3, 6), and "Jr Builder". There are also small icons for "Susie", "Jake" (with a hammer), and "Add a Kid" at the top of the UI. The UI maintains a blue, white, and green color scheme. The woman is brightly lit against a white background.
0:18Woman Talking Workshops Badges UI A split-screen composition. The enthusiastic blonde woman in glasses is on the right, still smiling and engaging with the camera, holding the small black object. The left side displays a mobile application screen showing "Workshops" and various circular digital badges. These badges include a "Birdhouse" workshop with a bird and heart icon, a "Terrarium" workshop with a flower icon, and a "Trophy" (soccer ball) workshop, each with a small padlock icon indicating locked content or progress. Below each workshop, "Learn More" links are visible. The Lowe's logo is present on some badges. The UI is predominantly white and blue, with colorful badge illustrations. The woman is brightly lit against a white background.
0:20Kids Employee Interaction Lowe's A medium shot inside a Lowe's store, focusing on a promotional table with a blue tablecloth. On the left, a male Lowe's employee, wearing a red vest over a green long-sleeved shirt and a "Josh" name tag, interacts with two children. He has blonde hair and a friendly expression. A young boy, seen from behind in a light blue and white striped shirt and jeans, stands in the foreground looking towards the table. A young girl, with dark hair in pigtails and wearing a pink long-sleeved shirt and blue jeans, holds a plush dog from the display and smiles. Behind the children, an adult woman with dark hair, wearing an olive green top, smiles warmly, observing the interaction. The table is adorned with more plush dogs, a soccer ball, lollipops, and blue and white balloons with "Lowe's Member Week" branding. The background shows blurred store aisles and merchandise. The lighting is bright, cool-toned retail lighting.
