0:00intro product macarons The scene opens with a close-up, vertically framed shot, featuring a soft, pastel pink background. In the bottom center, a delicate silver coupe glass holds a stack of perfectly formed, light purple macarons. To the left, a blurry glass jar also contains more purple macarons, creating depth. A light pink product tube, part of the Olehenriksen Pout Preserve range, is partially visible on the right, standing upright. A fair-skinned hand gracefully descends from the top right of the frame, with subtle pink manicured nails, reaching to pick up one of the macarons. The brand name "OLEHENRIKSEN" is prominently displayed in white, sans-serif text across the middle of the frame. The lighting is soft and even, suggesting a studio setup, highlighting the texture of the macarons and the glossy surface of the product tube. The overall mood is luxurious and inviting, emphasizing sweet indulgence and beauty.
0:00two women eating macarons A split-screen style, medium shot with two young women sitting opposite each other at a sleek, reflective silver table, set against a soft pink, draped fabric background. Both women are elegantly dressed and are actively biting into light purple macarons, mirroring each other's actions. The woman on the left, with dark skin and braided hair, wears a light pink, textured top and gold earrings. The woman on the right, with fair skin and light brown hair, wears an off-white, strapless top. Their legs are visible below the table, showing their footwear and hosiery. Between them on the table are more purple macarons in a clear glass dish, along with small glasses. The text overlay "GET YOUR CLINICAL FILL" in white, bold, sans-serif font is centrally positioned, connecting the indulgence with a skincare benefit. The lighting is bright and even, creating a playful and luxurious atmosphere.
0:02product macaron reveal An aesthetic close-up shot of the Olehenriksen Pout Preserve lip treatment tube, standing upright against a soft, gradient pink background that fades from light pink at the bottom to a slightly deeper pink at the top. The tube itself is a gradient from white at the bottom to a light pink at the top, featuring the 'OLEHENRIKSEN' brand name in white, and the product details 'POUT PRESERVE' and 'KOKUM BUTTER, AÇAÍ STEROLS & PEPTIDES' in a lighter font. Two perfectly stacked light purple macarons are placed to the left of the tube, while a single purple macaron sits to its right. The arrangement emphasizes the product as the central focus, surrounded by the sweet inspiration. The text overlay "NEW SWEET MACARON TREATMENT" is clearly visible in white, bold, sans-serif font, with the words "SWEET MACARON" being larger. This scene clearly establishes the product and its new flavor/scent. The lighting is soft and uniform, creating a clean and inviting product presentation.
0:03lip product application An extreme close-up shot of the lower half of a woman's face, focusing intently on her mouth and chin. The camera captures the glossy application of a lip product from a white tube onto plump, naturally pink lips, making them appear even more lustrous. Her teeth are subtly visible, creating a natural and inviting expression. The background is softly blurred, keeping the focus entirely on the product application. The text overlay "FULLER-LOOKING LIPS IN JUST 1 WEEK*" is displayed in white, bold, sans-serif font, with a small asterisk leading to a disclaimer text at the bottom: "* IN AN 8-WEEK CLINICAL STUDY ON 39 PEOPLE." The lighting is soft and direct, emphasizing the shine and texture of the lips and the product, suggesting immediate and noticeable results. The framing is tight, drawing the viewer's attention to the efficacy of the product.
0:04woman with glossy lips A close-up shot of a young woman's face, focusing on her eyes and a significant portion of her cheeks and lips. She has light blue eyes that look slightly upward and to the side, conveying a thoughtful or content expression. Her lips are notably glossy and appear plump, showcasing the effect of the lip treatment. Her fair-skinned hand gently touches her chin or cheek, drawing attention to her face. The background is a soft, out-of-focus pink, maintaining consistency with the brand's aesthetic. The same text overlay "FULLER-LOOKING LIPS IN JUST 1 WEEK*" is visible in white, bold, sans-serif font, with the disclaimer "* IN AN 8-WEEK CLINICAL STUDY ON 39 PEOPLE." The lighting is soft and flattering, highlighting her natural beauty and the product's enhancement, creating a feeling of satisfaction and confidence.
0:05product oozing texture An extreme close-up shot focused directly on the opening of the Olehenriksen lip treatment tube. A generous, thick glob of glossy, rosy-mauve product slowly oozes out of the tube's nozzle, gracefully curving and dripping over the ribbed plastic cap. The product's rich, viscous texture is highly visible, emphasizing its luxurious feel and tint. The background is a clean, minimalist light pink, ensuring maximum focus on the product itself. Some small, fine details and text are visible on the tube, such as '12ML / 0.4FL.C' and 'OLEHENRIKSEN.COM'. The text overlay "ROSY-MAUVE TINT" is prominently displayed in white, bold, sans-serif font, highlighting a key feature of the product. The lighting is bright and studio-quality, creating a high-end, appealing visual that showcases the product's color and consistency in slow motion.
0:07overhead product macaron An overhead, flat lay shot featuring the Olehenriksen Pout Preserve lip treatment tube lying horizontally on a uniform soft pink background. To the right of the tube, a single, light purple macaron is partially broken, with crumbs scattered around it, visually connecting the product to its 'macaron' theme. The brand name 'OLEHENRIKSEN' is clearly visible on the tube. The composition is clean and minimalist, drawing attention to both the product and its inspiration. The text overlay "SWEET MACARON SCENT" is centrally placed in white, bold, sans-serif font, directly highlighting another feature of the lip treatment. The lighting is soft and even, typical of product photography, creating a gentle and inviting aesthetic. The scene effectively communicates the product's scent profile and texture through visual cues.
A mesmerizing close-up shot of three perfectly stacked light purple macarons, one on top of the other, against a soft, uniform pink background. A thick, glossy, rosy-mauve colored product is slowly and artfully drizzling down over the top macaron, creating an appealing visual texture and hinting at the product's consistency and tint. The drizzle pools slightly on the edges of the macarons, enhancing the sense of indulgence and luxury. The lighting is soft and highlights the sheen of the drizzling product, making it look almost edible. The brand name "OLEHENRIKSEN" is prominently displayed in white, sans-serif text across the middle of the frame, reinforcing brand recognition. The slow motion effect emphasizes the rich, flowing nature of the product, making it visually very attractive.
0:09woman biting macaron An extreme close-up shot focused on a woman's mouth as she takes a bite out of a light purple macaron. Her lips are slightly parted, revealing perfect white teeth as she gently presses into the delicate macaron shell. Her fingernails, painted a subtle pink, are visible as she holds the macaron up to her mouth. The texture of the macaron and the moistness of her lips are clearly visible. The background is softly blurred, ensuring the primary focus remains on the intimate action. The text overlay "CLINICAL MADE CRAVEABLE" is displayed in white, bold, sans-serif font, directly below her mouth, creatively linking the clinical efficacy of the product with its delightful, 'craveable' attributes. The lighting is soft and natural, emphasizing the sensory experience of the moment.
0:10woman with macaron and glossy lips A close-up shot of a woman's face, positioned slightly off-center and looking towards the right of the frame. Her lips are noticeably plump and glossy, clearly showing the effect of the Olehenriksen lip treatment. She holds a partially eaten light purple macaron near her mouth, maintaining the theme of indulgence and sweetness. Her dark, braided hair is visible, framing her face. The background is a soft, out-of-focus light pink, consistent with the brand's aesthetic. The text overlay "CLINICAL MADE CRAVEABLE" is prominently displayed in white, bold, sans-serif font, reinforcing the brand's unique selling proposition. The lighting is soft and flattering, highlighting her radiant complexion and the appealing texture of her lips, creating a sense of delight and satisfaction.
