0:00store entrance dad baby
A medium shot from a slightly low angle captures a man holding a baby, standing just inside a brightly lit Build-A-Bear store entrance. The background features prominent blue architectural elements, glass doors with a "Lots of good stuff inside!" sticker, and hints of pink sales signs. Fluorescent ceiling lights are visible above, illuminating the retail space. The man gestures expressively with his right hand while looking towards the camera. The baby, held securely in his left arm, appears calm and observes the surroundings. The overall color palette is dominated by the store's bright blues, pinks, and whites, contrasting with the man's attire and the baby's clothing. Overlaid prominently in the center of the frame is the text: "This is the BEST rainy day activity for the WHOLE FAMILY" in blue with a white outline.
0:01kids at display
A medium-close shot captures two children, a boy and a girl, standing in the center of the frame and facing slightly away from the camera. They are actively engaged with a display shelf on the left. The boy, with short dark hair, wears a black t-shirt and looks down, touching an item with his right hand. The girl, with long curly dark hair, is dressed in a black crop top and dark shorts, also looking downwards and interacting with the display. The background reveals a brightly lit retail store interior with polished wooden floors and various colorful merchandise displays, indicative of a toy or plushie store. The lighting is bright and even, casting minimal shadows. The vibrant color palette includes blues, reds, and yellows from the store's decor and products. An overlay text "This is the BEST rainy day activity for the WHOLE FAMILY" in blue and white remains visible at the bottom center.
0:02dad baby with mascot
A medium shot frames a man holding a baby, positioned to the right of a large, friendly brown teddy bear mascot. The man is visible from the chest up, actively interacting with the mascot, with his hands near its head as if adjusting something or playfully engaging. The baby, securely held in the man's arms, looks towards the mascot with a curious expression. The background showcases a brightly lit retail environment filled with shelves displaying various plush toys and merchandise. The lighting is bright and even, characteristic of an indoor store, contributing to a joyful and engaging atmosphere. The primary colors include the mascot's warm brown, the man's striped shirt, and the diverse hues of the colorful store merchandise. The text "This is the BEST rainy day activity for the WHOLE FAMILY" is still overlaid at the bottom.
0:03girl with rainbow bear
A medium shot prominently features a young girl, centrally framed, holding a vibrant rainbow-patterned plush bear. The girl smiles softly and sweetly directly at the camera, proudly showcasing her newly acquired toy. The background consists of a brightly lit retail store interior, with shelves neatly filled with an assortment of various plush toys. The flooring is a light wooden laminate, contributing to the warm store ambiance. The lighting is bright and diffused, creating a cheerful and inviting atmosphere. The dominant colors in this scene are the lively rainbow hues of the bear, the girl's dark clothing, and the array of pastels and bright colors from the surrounding merchandise. The overlaid text "This is the BEST rainy day activity for the WHOLE FAMILY" remains at the bottom of the screen.
0:04mom kids walking outside
This dynamic scene is captured from a point-of-view shot, likely from a handheld camera or phone, as it moves forward along an outdoor shopping promenade. A woman, seemingly the vlogger, is positioned on the right side of the frame, smiling warmly and looking back at the camera. Two children walk closely behind her, moving in the same direction. The background features a series of light yellow-beige store facades with large display windows, some reflecting the surroundings, and dark brown awnings providing shade. The sky above is bright, indicating clear daylight. Overhead, dark ceiling fans are visible, attached to the walkway's ceiling structure. The overall color palette is warm, with dominant yellows, browns, and natural outdoor light. A text overlay "Come with us to the Build-A-Bear workshop experience" in blue and white is positioned at the bottom of the frame.
0:06kids entering store
A medium-wide shot, taken from a slightly low angle, captures two children as they approach and enter a store marked by bright red double doors. The boy, positioned on the right, reaches out to open one of the doors with his right hand. Through the clear glass, the store's interior is visible, brightly lit with cheerful yellow walls and an array of colorful merchandise displays. The floor outside is a light-colored tiled walkway. The scene benefits from natural daylight illuminating the exterior, combined with the vibrant artificial lighting from inside the store. The overall mood is one of anticipation and excitement. The predominant colors are the striking red of the doors, the sunny yellow interior walls, and the practical dark clothing of the children. An overlaid text "where every kid can build their very own furry best friend." in blue and white is positioned at the bottom center.
0:08plushie display window
A close-up shot, viewed through a clear glass window, reveals a vibrant and extensive display of various plush toys inside a Build-A-Bear store. The frame is filled wall-to-wall with shelves showcasing a diverse assortment of stuffed animals, including unique characters like a Yoda-like figure, a pastel-colored hedgehog, a whimsical unicorn, and numerous teddy bears in different sizes, colors, and outfits. Each plushie is meticulously arranged, with some displaying small price signs indicating "2 for $45". The background offers blurred hints of the store interior and subtle reflections from the outside. The lighting is bright and artificial, expertly illuminating the colorful merchandise. The color palette is exceptionally diverse, featuring a wide spectrum of bright and pastel colors from the multitude of toys. The text "best friend." appears overlaid at the bottom, completing the previous sentence.
0:09girls choosing bears
A medium shot captures two young girls standing in front of a brightly lit shelf laden with various plush toys. The older girl, positioned on the left, holds a small, light brown puppy plushie and appears to be showing or handing it to the younger girl, who gazes at it with intense focus. The background consists of a wall display stacked high with colorful plushies of different sizes and shapes, neatly organized on white shelving units. The floor is a light wooden laminate. The lighting is bright and evenly diffused, typical of a retail store, contributing to a cheerful and inviting atmosphere. The color palette is dominated by the vibrant hues of the plush toys—including greens, pinks, blues, and whites—which stand in contrast to the girls' more neutral clothing. The text "There's a lot of cute bears to choose from." is overlaid at the bottom of the frame.
0:11girls hugging puppy
A medium shot beautifully captures two young girls, positioned close together, both affectionately hugging a small, light brown puppy plushie. The older girl, on the left, has her arm wrapped around the younger girl and the plushie, beaming a warm smile directly at the camera. The younger girl, on the right, also holds the plushie, contributing to the shared embrace. They stand on a light wooden floor, with a background consisting of shelves brimming with colorful plush toys, creating a vibrant and joyful setting within the store. The lighting is bright and artificial, consistent with a welcoming retail interior. The color palette is bright and cheerful, featuring the pink of the older girl's shirt, the light colors of the younger girl's top, and the diverse hues of the background toys. The text "cute bears to choose from." completes the earlier sentence and is visible at the bottom.
0:12mascot thumbs up
A medium shot focuses on a large, friendly-looking brown teddy bear mascot giving a clear thumbs-up gesture. The mascot is positioned prominently in the center of the frame, facing slightly to the right, radiating a welcoming vibe. It is dressed in a crisp white t-shirt featuring a blue circular "Build-A-Bear" logo and dark, possibly black, pants. The background reveals a brightly lit retail store interior, complete with shelves displaying various merchandise, including miniature clothes and accessories designed for plush toys. A light wooden floor is visible at the bottom of the frame. The lighting is bright and evenly diffused, creating a cheerful and inviting ambiance within the store. The dominant colors include the warm brown of the mascot, the white and blue of its t-shirt, and the colorful, blurred merchandise in the background. The text "to choose from." completes the previous sentence and is visible at the bottom.
0:13sound selection screen
A medium-close shot intently focuses on an interactive digital touchscreen monitor, which is mounted on a blue and white kiosk. A person's hand is visible on the left side of the frame, actively interacting with the screen. The monitor displays various options for sounds, presented in a grid format, with one specific option—a vibrant green frog—highlighted and expanded. The word "FROG" is clearly visible next to the frog image, accompanied by a play button. The kiosk itself features several compartments, some of which contain small blue and white items. The background is a blurred view of the store interior, characterized by yellow walls. The lighting is a combination of the ambient store lighting and the bright, backlit glow emanating from the screen. The color palette is dominated by the blues and whites of the kiosk, the bright blue of the screen's interface, and the vivid green of the frog image. The text "I got to pick my sound and I decided to pick the frog sound since I have a frog plushie." is overlaid at the bottom.
0:17getting ready screen
A close-up shot of the interactive digital touchscreen monitor, identical to the one in the previous scene. The screen now prominently displays a "GETTING READY" message in large, bold blue letters, accompanied by a smaller instruction that reads "Do Not Remove Chip". Below this text, a stylized line drawing of a sailboat sailing on waves adds a playful touch to the interface. Crucially, a small, white, circular electronic chip is placed within a designated glowing blue slot on the blue and white kiosk, situated directly beneath the screen. The background remains a blurred view of the store's yellow walls. The lighting is primarily generated by the bright, backlit screen itself, with a soft blue glow emanating from the chip slot. The color palette is dominated by the blues and whites of the screen and kiosk. The text "frog plushie." concludes the earlier sentence and is positioned at the bottom.
0:18heart ceremony
A medium shot frames two young girls performing a heartfelt "heart ceremony" within a Build-A-Bear store, with a large teddy bear mascot standing benignly in the blurred background. The older girl, positioned on the right, looks up with a wide, joyful smile, holding her hands together over her head as if casting a magical spell. The younger girl, on the left, mimics this action, also holding her hands up with a focused and happy expression. A clear plastic bin is visible to their left, partially out of frame. The background is composed of shelves filled with an array of plush toys and miniature clothing items. The floor is light wood. The lighting is bright and warm, creating a magical and playful atmosphere that enhances the children's expressions. The color palette includes the vibrant pink of the older girl's shirt, the light grey of the younger girl's top, the warm brown of the mascot, and the diverse, cheerful colors of the surrounding merchandise. The text "We even did a heart ceremony" is overlaid at the bottom.
0:20outfit display pan
A medium shot captures a vertically extensive wall display meticulously filled with various clothing outfits and accessories designed for plush toys. The camera slowly pans upwards, gradually revealing multiple shelves that are packed with miniature shirts, dresses, shoes, and hats. These items are presented in a wide array of styles and vibrant colors. A small, light brown puppy plushie, charmingly dressed in a blue shirt, is prominently displayed on one of the lower shelves, acting as a model. The wall behind the display is a bright yellow, accented with cheerful red trim on the shelving units. The lighting is bright and artificial, expertly highlighting the intricate details of the merchandise. The color palette is rich and diverse, featuring blues, pinks, greens, and even camouflage patterns visible among the numerous outfits. The text "we got to pick out his clothes." is overlaid at the bottom.
0:22girl choosing outfit
A medium-close shot captures a young girl, holding a green frog plushie, as she intently examines a brightly lit wall display of miniature clothing. She is positioned facing the display, with her back mostly towards the camera, but her face is visible as she turns slightly, focused on her selection. Her right hand reaches up to touch or select an item from a top shelf. The wall display is vibrantly colored, featuring various outfits and accessories, predominantly in shades of pink, purple, and blue, set against a cheerful red wall. The girl is securely holding her green frog plushie, which is already partially dressed in a light blue t-shirt and denim shorts. The lighting is bright and even, characteristic of a well-lit retail store. The dominant colors are the girl's light beige top, the striking green of the frog, and the diverse array of colors from the clothes on display. The text "So many cute ones to choose from." is overlaid at the bottom.
0:24naming screen
A close-up shot intimately focuses on an interactive digital touchscreen monitor, which displays a "NAME YOUR FURRY FRIEND" interface. At the top center of the screen, a simple yellow teddy bear icon adds a playful touch. Directly below it, a prominent text input field shows the partially typed name "BROCCOLI BOB" in clear white text against a dark background, indicating the user's input. A "CONTINUE" button is clearly visible below the input field, inviting further interaction. A yellow and black payment terminal and a keyboard are also visible on the blue surface of the kiosk, positioned beneath the screen. The screen's background features a light blue hue with subtle white star and balloon graphics, enhancing the whimsical theme. The lighting is primarily generated by the bright, backlit screen itself. The color palette is dominated by the blues and whites of the screen interface, with the yellow teddy bear icon providing a cheerful pop of color. The text "I decided to name my frog Broccoli Bob" is overlaid at the bottom.
0:26birth certificate screen
A close-up shot captures the interactive digital touchscreen monitor, now proudly displaying a completed "BUILD-A-BEAR WORKSHOP Birth Certificate". The certificate features an ornate blue and white decorative border, adorned with charming small illustrations of balloons, stars, and a rocket ship. Key fields on the certificate are meticulously filled out: "Date of Birth: JULY 10, 2024", "Full Name: BROCCOLI BOB", "Height: 16 INCHES", "Weight: 7 OUNCES", "Eye Color: BLACK", "Fur Color: LIME GREEN", and "Belongs to: MINA". A yellow and black payment terminal is still visible on the blue surface of the kiosk, positioned below the screen. The lighting is primarily provided by the bright, backlit screen, which illuminates all the details clearly. The dominant colors are the blues and whites of the certificate and screen, with accents of yellow and green adding visual interest. The text "because I thought it would be the cutest name for my green friend." is overlaid at the bottom.
0:28girl with certificate
A medium-close shot captures a young girl, radiating a broad, joyful smile, as she proudly holds up her newly printed "BUILD-A-BEAR WORKSHOP Birth Certificate" directly towards the camera. Her face is bright with happiness and excitement, and she is positioned centrally in the frame. The certificate is prominently displayed, showcasing all the personalized details for "BROCCOLI BOB". The background consists of a slightly blurred retail store interior, where various plush toys and merchandise are visible on shelves, creating a warm and inviting atmosphere. The lighting is bright and evenly diffused, contributing to the joyful and celebratory mood of the scene. The color palette includes the girl's light beige top, the distinct blue and white of the certificate, and the varied, cheerful colors of the store's products. The text "He's perfect." is overlaid at the bottom of the frame.
0:30girl leaving store
A medium-wide shot captures a young girl walking away from the camera through the brightly lit interior of a Build-A-Bear store, carrying a white shopping bag and her birth certificate. As she moves, she enthusiastically turns her head back towards the camera, revealing a wide, joyful smile, her mouth open in an expression of pure excitement. The store interior is richly detailed with colorful merchandise displays lining both sides of a wide aisle. A large, distinctive circular "Build-A-Bear Workshop" floor decal, adorned with cartoon characters, is clearly visible on the polished wooden floor. In the blurred background, other customers and additional store displays can be faintly seen. The lighting is bright and artificial, creating an energetic ambiance. The color palette is vibrant, featuring many bright colors from the toys and store decor, which contrast playfully with the girl's neutral attire. The text "Thank you, Build-A-Bear!" is overlaid at the bottom.
0:32logo overlay transition
This scene acts as a rapid transition from the previous shot. The frame briefly shows the young girl from the waist down, still walking away, as the circular blue and yellow Build-A-Bear logo prominently overlays her image in the center of the screen. The background behind the logo quickly fades from the store interior to a clean, bright white. Below the logo, the brand tagline "the stuff you love." is displayed in bold blue text. This quick cut effectively bridges the narrative to the final branding message. The color palette rapidly shifts from the store's vibrant hues to the brand's distinct blue and yellow against a crisp white background.
0:33end screen cta
A static end screen presents the Build-A-Bear brand identity on a clean, minimalist white background. The iconic circular blue and yellow "BUILD-A-BEAR EST. 1997" logo is centered prominently at the top of the frame. Directly below the logo, in large, friendly blue letters, is the brand's tagline: "the stuff you love." A small, vibrant red heart icon adds a touch of warmth and affection to the tagline. Further down the screen, a clear call to action is displayed in smaller blue text: "CLICK THE LINK TO FIND A BUILD-A-BEAR STORE NEAR YOU". The entire scene is brightly lit and starkly minimalist, focusing entirely on brand recognition and encouraging viewer engagement. The dominant colors are white, blue, and yellow, with a single, small red accent.
