0:00Benjamin Moore Logo Intro
The scene opens with a heavily blurred background, dominated by soft shades of beige, brown, and muted orange, suggesting a warm, interior setting. At the center of the frame, the white Benjamin Moore triangle logo appears, followed by the full 'Benjamin Moore' text in white, with 'Wisdom / no. 15' then changing to 'Wisdom / no. 18' in a smaller font beneath. The lighting is soft and ambient, coming from an unseen source, creating a warm and inviting atmosphere. The overall color palette is earthy and subdued, preparing the viewer for a discussion on paint colors. There is no camera movement, and the focus remains entirely on the fading text and logo against the blurry backdrop.
0:02Paint Swatches Close Up
This scene provides an extreme close-up of a series of Benjamin Moore paint swatches, arranged vertically in a fan deck or display. The focus is sharp on the foreground swatches, showcasing a gradient of warm colors ranging from deep terracotta reds to various shades of orange and light beige. The background remains softly blurred, suggesting more swatches extending into the distance. The swatches have visible numbers and details like '176' on one of them. The lighting is bright and even, highlighting the subtle color differences and texture of the paper swatches. The camera slowly and smoothly tracks or racks focus across the swatches, moving slightly to the right, emphasizing the breadth of color options. Yellow text overlayed on the bottom left asks: 'Do you have a favorite paint color?'.
0:04Two Experts Laughing Medium Shot
A medium shot frames two individuals, a young woman and an older man, seated side-by-side on stools against a backdrop of a large Benjamin Moore paint swatch display, which extends across the entire background, showcasing hundreds of color chips arranged in neat rows and columns. The lighting is bright and even, casting soft shadows. The woman, on the left, is actively speaking and laughing, while the man, on the right, listens intently and then joins her in laughter, gesturing with his hands. The color palette is vibrant in the background with the numerous swatches, contrasting with the professional attire of the subjects. The camera remains static throughout this interaction, capturing their lively exchange and genuine amusement.
0:10Male Expert Close Up
This scene is a close-up of the male Benjamin Moore employee, captured from the chest up. He is seated, wearing the same white shirt and dark grey vest with the Benjamin Moore logo. He has a thoughtful, slightly amused expression as he looks to his left, presumably at the female colleague who is out of frame. His mouth is slightly open as if he's about to speak or is listening intently. The background is the same blurred Benjamin Moore paint swatch display, with soft, diffused lighting highlighting his face and the textures of his clothing. There is no visible camera movement.
0:11Two Experts Discussing Paint Colors Medium Shot
The scene returns to the medium shot of the two Benjamin Moore employees seated side-by-side against the vibrant backdrop of the extensive paint swatch display. Both are smiling and engaged in a conversation about paint colors, specifically 'White Dove.' The woman is looking at the man, expressing agreement, while the man gestures occasionally as he speaks. The lighting remains consistent, bright and even, illuminating their faces and the colorful display behind them. The overall mood is positive and collaborative. The camera is static, maintaining a steady two-shot of the interaction.
0:20Outro Call To Action
The final scene starts with the medium shot of the two Benjamin Moore employees, but it quickly blurs out, rendering them indistinct figures against the now completely blurred paint swatch background. The white Benjamin Moore triangle logo reappears prominently in the center of the frame, similar to the intro. Below the logo, white text emerges, reading: 'Talk to your local Benjamin Moore expert.' The background retains its warm, soft tones of beige, brown, and muted orange. The lighting remains soft and ambient. The camera is static, focusing on the overlaid graphics and text as the video concludes with a clear call to action.
