0:00Doctor introducing product and problem A male presenting doctor is framed from the waist up, centered in a well-lit indoor space. He is holding two bright lime-green Hiya fiber products: a pouch and a lidded container. The background features a large window showcasing lush green foliage and trees, suggesting an outdoor garden or park. To his left, a white desk holds a glass bottle, a small cactus plant, and a book titled "Between a Shot and a Hard Place." To his right, an upholstered chair is visible. The lighting is bright and natural, coming from the window behind him, creating a soft, inviting atmosphere. His facial expression is serious and informative. Animated text overlays appear intermittently, including "KIDS deficiency," "most kids," "getting," "near enough," "fiber," "matters," "most parents," "pooping," "digestion," "gut health," "the microbiome," "immune function," and "daily comfort." These words appear and disappear with a subtle animation, emphasizing key points of his speech. The overall color palette is dominated by the vibrant green of the product, the natural greens outside, and the warm browns and grays of his clothing and the furniture.
0:16Split screen: kids and healthy foods The screen is divided into three horizontal segments. The top segment shows a wide shot of five diverse young children (approximately 6-10 years old) sitting at a long, light-colored table in a brightly lit room, possibly a school cafeteria or classroom. They are engaged in conversation and eating from colorful lunchboxes, with water bottles beside them. Large windows in the background let in natural light, and colorful artwork adorns the walls. The middle segment presents an overhead shot of a wooden countertop laden with a variety of healthy foods: whole wheat bread loaves and slices, bowls of grains (quinoa, lentils, rice), fresh fruits like apples and blueberries, and vegetables such as carrots and broccoli. The lighting is soft and even. Animated text overlay "of the mo" appears. The bottom segment shows a medium shot of a young boy (approx. 6-8 years old, light-skinned, light brown hair, wearing a blue t-shirt) seated at a table, eating cereal with fruit (berries) from a white bowl. Two glasses of orange juice are on the table next to him. Natural light streams in from a window to his right, creating warm highlights. His expression is content. Animated text overlay "nutrients" appears, completing "of the most overlooked nutrients in kids."
0:20Doctor addressing solutions and options The male presenting doctor returns, framed from the waist up, centered in the same indoor setting as Scene 1, holding the bright lime-green Hiya fiber pouch and container. The background remains consistent with the large window and lush green foliage outside, providing ample natural light. He speaks directly to the camera with a clear, informative tone. Animated text overlays sequentially appear and disappear, highlighting different options for fiber supplementation: "in kids," "when parents," "they usually," "end up with," "options," "sugary," "GUMMIES," "fiber gummies," "probiotics," "with barely," "any fiber," "harsh," "laxatives," "short-term," "not daily," "support." The animation of the text is dynamic, fading in and out to emphasize each phrase. The doctor maintains a serious, educational expression, gesturing slightly to reinforce his points. The vibrant green of the product stands out against his grey shirt and the natural backdrop.
0:34Product showcase with powder An overhead shot captures two bright lime-green Hiya Kids Daily Fiber+ products against a clean, light green background. On the left, a vertical pouch with the "hiya" logo is visible, clearly stating "Kids Daily Fiber+ Island Punch." On the right, a round container is shown with its lid slightly ajar, revealing a scoop inside. The container is adorned with colorful, playful letter stickers spelling "Fiber" across the front. A small pile of light purple, granular powder (the fiber supplement) is spilled from the pouch onto the light green surface in the foreground. The lighting is soft, even, and professional, highlighting the product and powder. Animated text overlays "a big gap," "why i like," "hiya kids," "daily fiber." The overall aesthetic is clean, bright, and appealing, emphasizing the product's natural and child-friendly attributes.
0:40Doctor explaining product benefits The scene returns to the male presenting doctor, framed from the waist up, in the same office setting with the large window overlooking greenery. He continues to hold the bright lime-green Hiya fiber pouch and container. His expression is engaging and confident as he explains the product's unique design. Animated text overlays appear: "standalone," "fiber designed," "for kids," "not a scaled-down," "adult product." These texts appear and are animated to emphasize the distinction of the product. The natural light from the window keeps the scene well-lit, with a soft, warm glow. The focus remains on the doctor and the products he presents.
0:45Split screen: diverse fiber sources This scene is another split screen, similar in structure to Scene 2, presenting three horizontal panels, each showcasing different natural sources of fiber. The top panel displays an overhead shot of various pasta and grain products on a wooden cutting board, including whole wheat spaghetti, farfalle (bow-tie pasta), quinoa, brown rice, chia seeds, and lentils in small bowls. The middle panel shows a bustling outdoor farmer's market, with people browsing and purchasing fresh produce. A long table is overflowing with baskets of colorful fruits and vegetables like leafy greens, potatoes, tomatoes, and various spices, emphasizing a rich abundance. The bottom panel features a close-up, overhead shot of a rustic wooden surface covered with an assortment of healthy ingredients: oats, almonds, dried apricots, dried cranberries, kale, and broccoli florets, along with some whole-grain crackers. Animated text overlay "adult product," "it combines" and "types of" appear. The lighting across all panels is natural and inviting, highlighting the freshness and variety of the foods.
0:47Doctor explaining fiber types and benefits The male presenting doctor is back in the office setting, holding the Hiya fiber products, framed from the waist up. He details the specific types of fiber in the product and their benefits. The window with lush green foliage provides a natural backdrop and bright, consistent lighting. Animated text overlays appear to emphasize his points: "including," "prebiotic fiber," "feeds good," "gut bacteria," "plus fibers," "SUGAR-FREE," "no sugar," "not a laxative," "just daily," "support." The text appears and animates with a slight glow and movement, drawing attention to critical features like "SUGAR-FREE." The doctor's demeanor is enthusiastic and educational, maintaining direct engagement with the viewer.
0:58Doctor recommending product The male presenting doctor is again shown in the office setting, holding the Hiya fiber pouch and container. He summarizes his recommendation for the product. The background, with its large window and green foliage, provides a consistent and natural environment, well-lit by diffused natural light. Animated text overlays sequentially appear: "this is," "the kind," "clean," "gentle," "option," "I feel good," "recommending," "to families." The text animates with a subtle bounce or glow to highlight the words. The doctor maintains a friendly and trustworthy expression, emphasizing his endorsement.
1:04Doctor concluding with gut health message The scene shifts to a different indoor setting. The male presenting doctor is framed from the waist up, still holding the bright lime-green Hiya fiber container. He is standing against a plain white wall decorated with several framed certificates or diplomas, suggesting a professional office environment. A dark wooden door is visible to his left. The lighting is bright and even, highlighting him and the product. Animated text overlays appear: "to support," "gut health," "consistently," "not reactively." These words appear with a slight animated effect. He smiles confidently at the camera, reinforcing his final message about consistent gut health.
