0:00hands opening pomade A close-up shot of a person's hands holding a white, circular metal tin of 'HIGHLAND GLACIAL CLAY POMADE'. The hands, adorned with tattoos, are in the process of opening the tin and then scooping out a small amount of the light gray, creamy product with a finger. The background is blurred, showing hints of dark clothing and a warm, wooden surface. The lighting is soft and natural, highlighting the product's texture. On-screen text reads 'Feels really good to know that'. The overall color palette is muted with natural skin tones, white, and the clay-like color of the pomade.
0:03ingredients overhead An overhead shot displaying various natural ingredients artfully arranged on a clean white surface. The ingredients include light beige powder, dark gray powder, white crystalline flakes, a pile of reddish-brown wood chips, two distinct pools of clear liquid, a pool of light yellow oil, a dollop of white solid balm on a small wooden spoon, and a small sprig of green pine needles. The lighting is bright and even, casting subtle shadows that add depth to the composition. On-screen text reads 'high quality, healthy for you ingredients'. The color palette is natural and earthy, emphasizing the organic nature of the product. The arrangement suggests purity and natural origins.
A wide shot inside a modern salon with two men sitting opposite each other. The man on the left has short, light-colored hair and tattoos on his arms, wearing a black short-sleeved shirt and dark pants. He is seated on a black stool. The man on the right has darker, wavy hair and is wearing a black long-sleeved shirt and dark pants, seated on a brown leather salon chair, holding a small black microphone. The background features white brick walls, large windows letting in natural light, exposed wooden beams on the ceiling, and salon mirrors with reflections. The lighting is bright and airy, suggesting a professional yet relaxed atmosphere. On-screen text is present, though partially obscured, discussing 'ingredients'.
0:06hairdresser applying product A medium shot focusing on the back of a male client's head as a male hairdresser applies a styling product. The client has dark, wavy hair and is wearing a black t-shirt. The hairdresser, seen partially from behind, has light-colored hair and tattooed arms, wearing a black t-shirt and a gold watch. He is gently working the product into the client's hair with both hands, using his fingertips to spread and style. The background is softly blurred but shows hints of the salon environment with warm lighting and a white wall. The focus is on the action of applying the product, emphasizing care and technique. On-screen text reads 'that nourish you your health and wear well and feel good'.
0:09pomade container overhead An overhead shot of an opened and closed tin of 'HIGHLAND GLACIAL CLAY POMADE' resting on a dark gray, textured surface, possibly concrete. The main tin, with its white lid featuring a yellow deer logo and product details, is closed. Next to it, the matching lid is removed and positioned to show the light gray, creamy product inside. The lighting is soft but clear, highlighting the product's texture and branding. On-screen text reads 'well and feel good. The Highland products are the only products'. The composition emphasizes the product itself and its branding.
0:11hairdresser styling hair A medium shot focusing on the back and side of a male client's head with dark, wavy hair. A male hairdresser, visible only by his hands and forearms, is gently running his fingers through the client's hair, working the product in. The hairdresser's arms are tattooed, and he wears a gold watch. The background is blurred, showing hints of the salon interior with white walls and natural light. The shot emphasizes the tactile application of the product, showing the hair's natural movement and texture as it's styled. On-screen text reads 'that I use, and, and nourishes'.
0:12wide salon styling A wider shot of the male hairdresser styling the client's hair in the salon. The hairdresser, with light-colored hair and tattooed arms, is wearing a black t-shirt and standing over the seated client, who has dark hair and wears a black t-shirt. The hairdresser is using both hands to work on the client's hair. The background shows the bright, clean salon space with white brick walls, a large window, and reflections in a mirror. The lighting is soft and even. The scene captures the professional setting and the detailed styling process. On-screen text reads 'and nourishes your hair,'.
0:14close up hair application A close-up side profile of the client's head with dark, wavy hair. The male hairdresser's hands, with visible tattoos, are meticulously working the styling product into the client's hair. The client is wearing a black t-shirt. The background is softly blurred, showing a window with natural light outside and hints of the salon interior. The lighting is bright, highlighting the texture of the hair and the motion of the hands. On-screen text reads 'makes it feel full and thick.'. The shot emphasizes the detailed application and the resulting texture of the hair.
0:16client adjusts hair A medium shot of the male client, wearing a black long-sleeved shirt, stepping into the frame from the right. He raises his right hand to gently adjust his dark, wavy hair, then lowers his hand while looking towards a mirror (implied, not seen). The background features a white brick wall, a hanging plant, and blurred details of the salon. The lighting is soft and bright. On-screen text reads 'But it just feels like it's your hair.'. The movement suggests satisfaction with the styled hair and natural feel.
0:17client natural look A medium close-up shot of the male client with dark, wavy hair. He is seen facing the camera, then turning his head to the side, and then back towards the camera. He wears a black long-sleeved shirt. The background is a clean white brick wall with a simple white circular clock with black hands at the top right, indicating 10:20. The lighting is bright and even, highlighting his natural features and hair. On-screen text reads 'It feels natural, it feels like'. His expression is neutral to slightly positive, conveying confidence in his hair's appearance.
0:19client runs hand through hair back A medium shot of the male client's back, facing away from the camera. He is running his right hand through his dark, wavy hair from the back of his head towards the top. He wears a black long-sleeved shirt. The background is a white brick wall with a white circular clock at the top, showing approximately 10:20. The lighting is bright and clean. On-screen text reads 'hair should feel if there was'. The action demonstrates the soft, natural feel of the hair, free from stiffness.
0:20client side profile touching hair A medium close-up side profile of the male client with dark, wavy hair. He touches his hair with his right hand near his ear, then glances forward with a thoughtful expression. He wears a black long-sleeved shirt. The background is a clean white brick wall, with the circular clock partially visible at the top. The lighting is bright and natural. On-screen text reads 'nothing in it. That's what you want'. His movements are subtle, emphasizing the natural feel and flexibility of his styled hair.
0:22close up hair texture An extreme close-up shot of a hand running fingers through a mass of dark, wavy hair. The fingers gently separate and lift the strands, showcasing the hair's natural texture, volume, and movement, implying that the product doesn't make it stiff or greasy. The background is blurred, focusing entirely on the hair and hand. The lighting is soft and highlights individual hair strands. On-screen text reads 'from a product that you're going to use'.
0:23client smiling testimonial A medium close-up shot of the male client, now facing directly into the camera, smiling and talking. He has dark, wavy hair styled naturally and is wearing a black long-sleeved t-shirt. The background is a clean white brick wall with a white circular clock with black hands visible behind him at the top right. The lighting is bright and even, highlighting his friendly and confident demeanor. On-screen text reads 'all day, every day.'. He appears happy and satisfied, giving a direct testimonial.
0:26brand logo endcard A static shot of a white brick wall. In the upper middle, a white circular clock with black hands is prominently displayed, showing approximately 10:20. Below the clock, the brand name 'HIGHLAND' is displayed in black, sans-serif capital letters. The overall aesthetic is clean, minimalist, and bright. The lighting is even, casting no harsh shadows. This serves as an end card for the video.
