0:00intro face reveal and product catch
The scene opens with a close-up framing of a woman's hand covering most of her face, with only her mouth, chin, and chest visible, wearing a black spaghetti strap top. The lighting is bright and even, likely from overhead bathroom lights, creating a clean, fresh atmosphere. White text overlays appear, initially 'Knock Knock Who's there?' which then changes to 'Your 2026 self reminding you to STOP being rough on your skin.' The woman's hand quickly drops, revealing her full face. She looks upwards with a wide, joyful smile, as if catching something thrown from above. A turquoise package, presumably a skincare product, falls into her hands from out of frame, which she catches adeptly. The background shows a modern bathroom with white tiled walls, a dark-framed shower enclosure on the right, and a dark blue towel hanging on a rail on the left. The camera remains static throughout this reveal.
0:04product showcase and explainer
The scene features the same young adult woman in a medium shot, centered in the frame against the bright white tiled bathroom background. She is now wearing black pajamas with pink piping and a black headband, indicating a shift to a nighttime routine. The lighting remains consistent, bright and evenly diffused. She holds up two Neutrogena Hydro Boost products, a rectangular pack of cleansing wipes in her left hand and a pump bottle of gel cleanser in her right, presenting them clearly to the camera. Text overlays read: 'Did you know you can actually remove your makeup without disrupting your skin's moisture barrier?'. After showcasing the products, she lowers her hands, touches her chin thoughtfully, then wags her index finger at the camera with a knowing smile, emphasizing her point. The color palette is dominated by the bright turquoise of the product packaging, contrasting with her dark attire and the neutral bathroom. The camera is static.
0:08makeup wipe demonstration
This scene is a medium-close-up of the woman, focused on her upper body and face, as she demonstrates the cleansing wipes. She is still in the bathroom, with the white tiled wall and shower enclosure in the background. She holds the turquoise Neutrogena Hydro Boost cleansing wipes in one hand, carefully peeling back the resealable sticker. She then pulls out a single white cleansing wipe. Text appears: 'Swipe off the day with Neutrogena's Hydro Boost Cleansing Wipes' followed by 'The micellar technology gently lifts off makeup, sweat and bacteria from my sensitive skin.' She gently wipes her right cheek and eye area, making small circular motions. Her expression is initially serene and focused, then transitions to a satisfied smile, and finally to an exaggerated 'surprised' face as she reveals the used wipe, showing visible makeup residue. The lighting is soft and flattering, highlighting her skin. The camera remains static.
0:15gel cleanser application prep
The camera maintains a medium-close-up on the woman in the bathroom, with a slightly lower angle as she transitions to demonstrating the gel cleanser. The background features the white tiled wall. Bright, even lighting illuminates the scene. Text overlays appear: 'Then I double cleanse with Neutrogena's Hydro Boost Hydrating Gel Cleanser' and 'so I can get refreshed, hydrated skin'. She holds up the clear blue Neutrogena Hydro Boost Hydrating Gel Cleanser bottle, prominently displaying the label. Then, she extends her left hand towards the camera, palm up, and pumps a generous amount of the clear, slightly viscous gel cleanser into her palm. Her expression is focused and instructional, conveying the next step in her skincare routine. The clear gel and blue bottle add cool tones to the visual palette. The camera is static.
0:19cleanser application and hydration
The scene continues with a medium-close-up of the woman's face as she applies the Neutrogena Hydro Boost Hydrating Gel Cleanser. She gently massages the clear gel onto her face, creating a light foam. The white tiled bathroom wall remains visible in the background, with consistent bright lighting. Text overlays state: 'in one gentle cleanse that's locked in for 24 hours thanks to the glycerin and hyaluronic acid.' As she applies the cleanser, she makes playful and exaggerated 'fish lips' and 'pufferfish' expressions, showcasing the gentle nature of the product and her enjoyment of the process. The focus is on the soft texture of the cleanser on her skin and her relaxed, happy demeanor. The color palette is mostly neutral from her clothing and background, with the white foam adding a clean element. The camera remains static.
0:23face drying and conclusion part1
The scene maintains a medium-close-up on the woman's face, now in the final stages of her cleansing routine. She is in the same bathroom setting, with clear, bright lighting. Text appears: 'Tap to add this winter-friendly double cleanse duo to your routine,' She gently pats her face dry with a soft, medium-grey microfiber towel. Her eyes are closed for a moment as she savors the feeling of her freshly cleansed skin. The action is soft and delicate, emphasizing a gentle approach to skincare. The grey towel provides a subtle color contrast to the predominantly white and neutral background. The camera is static, capturing the peaceful moment of self-care.
0:25face drying and conclusion part2
The final scene is a medium-close-up on the woman's face, showcasing her fresh, clean skin. The white tiled bathroom wall serves as the background, illuminated by bright, even lighting that emphasizes the smooth texture of her skin. Text concludes the video: 'your moisture barrier will thank you.' She gently removes the grey towel and looks at the camera with a satisfied, radiant smile. She then touches her jawline thoughtfully with one hand, then lightly taps a finger under her eye, and finally rests her hand on her chin, all gestures suggesting approval and satisfaction with her skin. The overall mood is positive and self-assured, promoting the benefits of the skincare routine. The camera is static, allowing the viewer to appreciate her glowing complexion.
