0:00stylist with client hair A medium shot shows a female hair stylist standing behind a female client in a brightly lit salon. The stylist, with curly red hair, is wearing a white t-shirt and a dark vest, and is gently touching the client's dark, wavy hair with both hands, positioned above the client's head. The client is seated, facing away from the camera but with her head slightly turned, revealing a pleasant, smiling expression. She is wearing a white halter-neck top. In the background, large windows with dark frames are visible, suggesting an urban or industrial-chic setting. The lighting is bright and even, casting minimal shadows. Overlaid white text reads 'Do you struggle'. The overall color palette is warm and natural, with focus on hair textures and skin tones.
0:01stylist massaging male hair A close-up shot focuses on the top of a man's head, where a stylist's hands are gently massaging his short, dark, textured hair. The stylist's hands are positioned with fingers spread, working through the hair near the crown. The background shows a blurred male figure, presumably the stylist, wearing glasses, indicating a salon or barbershop setting. The lighting is bright and even. White text is overlaid on the lower part of the frame, reading 'with super dry frizzy hair?'. The color palette is neutral, highlighting the dark hair and light skin, with the blue-green tint of the stylist's shirt slightly visible in the blurred background.
0:03hand holding pomade tin A close-up shot shows a hand holding a white, circular tin of 'Highland Glacial Clay Pomade'. The tin features a stylized deer head logo in yellow and black. The label clearly states 'Low Shine', 'Medium Hold', and 'Boulder, Colorado'. The hand is holding the tin from below, with fingers supporting it and the thumb visible at the top. The background is dark and out of focus, making the white tin stand out. White text 'this might be your solution.' is overlaid on the lower right corner. The lighting is soft but direct, highlighting the product details. The color palette is dominated by the white and yellow of the tin against the dark background.
0:03ingredients in wooden bowls An overhead shot displays four small, square wooden bowls arranged on a dark, matte surface. Each bowl contains a different granular or powdered ingredient, all in shades of white, cream, or light grey. The top-left bowl holds tiny white beads, the top-right contains a light cream powder, the bottom-left has a greyish-brown powder, and the bottom-right has a white, flaky substance. The lighting is dramatic, with a strong light source from the top-left creating defined shadows and highlights, emphasizing the textures of the ingredients. White text 'Our ingredient philosophy' is overlaid on the lower right. The overall mood is natural and earthy, highlighting the raw materials.
0:05liquid ingredient pouring A close-up shot captures a hand holding a copper-colored measuring spoon, from which a thick, golden-amber liquid slowly drips onto a light, reflective surface below. The liquid forms a small, viscous puddle. The background is blurred and dark brown, with a rough, textured appearance, possibly simulating an earthy or natural surface. The lighting is soft but highlights the sheen of the liquid and the metallic spoon. White text 'really started out of' is overlaid on the lower part of the frame. The color palette is rich with warm tones of gold, amber, and copper against dark browns and light reflections, creating an artisanal and natural feel.
0:06stylist applying product male A close-up shot shows a stylist's hands, adorned with a large, intricate silver ring, working product into the side of a male client's dark hair. The client's face is partially visible in profile. The stylist's hands are focused on lifting and styling the hair, creating volume and texture. The background is blurred, showing soft, warm light. White text 'like let's use' is overlaid in the lower center. The lighting is soft and natural, emphasizing the movement of the hands and the texture of the hair. The color palette is dominated by dark hair and skin tones, with the metallic accent of the ring.
0:08man styling hair reflection A medium shot captures a man's side profile as he runs his hand through his dark, voluminous hair, looking intently towards the left, presumably at his reflection in an unseen mirror. His hair is styled with a subtle wave and shine. He has a short beard and mustache, and his expression is focused. The background is a soft, light, out-of-focus wall. White text 'things that are actually natural' is overlaid on the lower part of the frame. The lighting is soft and even, highlighting the texture of his hair and facial features. The color palette is dominated by dark hair, a gray t-shirt, and light, neutral background tones.
0:09woman styling bun A close-up shot focuses on the back of a woman's head, where her hands are meticulously styling a low bun. Her blonde hair is pulled back tightly, revealing darker roots, and secured in a neat, coiled bun at the nape of her neck. Her fingers are visible, gently smoothing stray hairs into place. The background is uniformly light and out of focus, emphasizing the hair. White text 'that you recognize' is overlaid on the lower center of the frame. The lighting is bright and even, highlighting the different tones in her hair. The color palette is dominated by blonde and brown hair tones against a clean, white background.
0:10man smiling with styled hair A medium shot features a man with dark, styled hair and a beard, smiling warmly and looking slightly off-camera to the right. He runs his hand through his hair, emphasizing its volume and texture. He is wearing a dark grey, textured t-shirt. The background is a clean, bright, white wall, creating a simple and professional setting. White text is overlaid at the bottom, reading 'as something that exists in nature. To make sure that we're making the cleanest'. The lighting is soft and frontal, illuminating his face and hair evenly. The color palette is minimal, focusing on the man's natural features and the crisp white background.
0:13natural ingredients flatlay An overhead flat lay shot displays a variety of natural ingredients arranged artfully on a smooth, light beige surface. The ingredients include small, red wooden chips (possibly cedar or sandalwood), light green pine needles, white granular substances, light brown powders, and a white, creamy, waxy substance being scooped by a small wooden spoon. There are also clear liquid droplets scattered on the surface. The lighting is bright and soft, with a subtle shadow from the spoon. White text is overlaid on the lower right, continuing 'that we're making the cleanest'. The color palette is natural and earthy, dominated by whites, browns, greens, and reds, emphasizing the organic nature of the product components.
0:15pomade tins closed and open A close-up shot features two 'Highland Glacial Clay Pomade' tins on a dark, textured surface. One tin is closed, prominently displaying the white lid with its black 'HIGHLAND' logo and yellow deer head. Next to it, an identical tin is open, revealing the light grey, smooth texture of the pomade inside. The lighting is soft and diffused, creating subtle highlights on the metallic edges of the tins and the surface of the pomade. White text 'most effective formulas' is overlaid on the lower right of the frame. The color palette is cool and neutral, with the white and grey of the product contrasting with the dark background.
0:16extreme closeup texture An extreme close-up shot focuses on a finely textured, off-white or light grey surface, appearing somewhat irregular and granular, almost like a dry clay or powdered substance. The surface covers the entire frame, with no discernible edges or context. The lighting is soft and even, highlighting the subtle variations in texture and shadow. White text 'And we've had' is overlaid on the bottom right. The color palette is monochromatic, emphasizing the intricate details of the surface material.
0:17worker operating filling machine A medium shot captures a female worker in a clean-room environment, operating a large, metallic product-filling machine. She is wearing a white lab coat, a hairnet, and blue gloves. Her profile is visible as she carefully monitors the machine, which features a prominent stainless steel funnel and various pipes and mechanisms. The background is a warehouse-like setting with blurred cardboard boxes, suggesting a production facility. White text 'to convince chemist' is overlaid on the lower right. The lighting is bright and industrial, illuminating the machinery and the worker. The color palette is dominated by the silver of the machine, the white of the lab coat, and the blue of the gloves, against a warm, neutral background.
0:19machine filling product tins A close-up shot focuses on the nozzle of a metallic filling machine as it dispenses a creamy white substance into a small, white tin. A hand, gloved in blue, is holding the tin steady beneath the nozzle. The substance is neatly filling the tin, creating a smooth surface. The background is blurred, showing more of the machinery and a hint of an industrial setting. White text is overlaid on the lower part of the frame, reading 'to try to innovate with us in this really'. The lighting is bright and clinical, highlighting the sterile process. The color palette combines the metallic silver of the machine, the bright white product, and the vibrant blue of the glove, against a muted background.
0:22blurred tins and hands A shallow depth-of-field shot focuses on the foreground, showing a grid of circular product tins, while the background, where hands in blue gloves are working, is blurred. The tins appear to be white and metallic, laid out on a dark surface. The blurred hands are actively working with more tins in the background. White text 'strange and different way' is overlaid on the lower center. The lighting is bright, creating a clean, industrial feel, despite the blurred background. The color palette is cool, with dominant whites and greys of the tins, accented by the blue gloves.
0:23arranging product tins An overhead shot shows hands wearing blue gloves meticulously arranging a large number of circular, white product tins on a dark, sleek surface. The tins are neatly organized in rows, each filled with a light grey or white substance. The hands are seen placing the last few tins into position, demonstrating precision and care. White text 'where we're like no, we want it to be actually natural' is overlaid across the bottom of the frame. The lighting is bright and even, casting minimal shadows and highlighting the clean, organized production process. The color palette is dominated by the stark white of the tins, the bright blue of the gloves, and the dark background.
0:26applying pomade from tin A close-up shot features hands scraping a dollop of greyish-green pomade from a white, open tin. One hand holds the tin steady, while the fingers of the other hand scrape the textured product from the surface. The pomade has a thick, clay-like consistency. The background is a clean, bright, white surface, providing a stark contrast. White text 'and actually cleaner than anything else' is overlaid on the bottom center. The lighting is bright and even, emphasizing the texture of the pomade and the clean white environment. The color palette is dominated by the cool grey-green of the product, the white of the tin and background, and the natural skin tones of the hands.
0:29hand displaying closed pomade tin A close-up shot shows a hand holding up a closed white tin of 'Highland Glacial Clay Pomade'. The tin is held firmly, with the thumb visible on the lid, clearly displaying the brand's logo and text. The background is blurred, showing soft, warm, diffused light, suggesting an indoor setting. White text 'on the market, but that's' is overlaid on the lower right of the frame. The lighting is soft but direct, highlighting the product and the hand. The color palette focuses on the clean white and yellow of the tin against a muted, out-of-focus background.
0:30extreme closeup pomade label An extreme close-up shot focuses on the label of a 'Highland Glacial Clay Pomade' tin. The camera subtly pans across the circular label, highlighting the text 'HIGHLAND' in black, the yellow deer head logo, and other details like '2.1oz | 61ml', 'Low Shine', 'Medium Hold', 'Sustainably Crafted', 'Health Conscious', and 'Boulder, Colorado'. The background is out of focus, showing a blurred, light-colored surface. The lighting is bright and direct, making the text and logo crisp. The color palette is dominated by the white, black, and yellow of the label, against a soft, indistinct background.
0:32brand logo end card A static end card displays the brand name 'HIGHLAND' in a clean, dark sans-serif typeface, centered against a plain light grey background. There are no other visual elements or graphics. The lighting is even and soft, providing a clean and professional presentation. The color palette is minimalist, featuring dark grey text on a light grey background.
