0:00man descending stairs full body A full-body shot of a stylish Black man, approximately 30-40 years old, with a short, neat haircut, wearing dark-tinted sunglasses. He is dressed in a navy double-breasted blazer over a white and navy horizontally striped long-sleeve t-shirt, cream-colored chinos that are slightly cuffed, and dark brown wingtip shoes with contrasting white soles. He descends a set of light gray concrete outdoor stairs in front of a classic building with a dark brown/black wooden door and a prominent white number '1006' above it. The building's facade is red brick on the left. A black metal handrail runs alongside the stairs. The lighting is bright and natural daylight. He walks casually with his hands in his pockets, looking straight ahead, conveying a confident and composed demeanor.
0:03man descending stairs looking left A full-body shot of the same stylish Black man from the previous scene, continuing to descend the concrete outdoor stairs. He wears the identical outfit: dark sunglasses, a navy double-breasted blazer over a striped shirt, cream chinos, and dark brown wingtip shoes with white soles. The background features the building's dark door, white trim, and brick facade, with the number '1006' clearly visible. The man's body is slightly angled towards the right, but his head is turned sharply to the left, as if observing something off-camera. His hands remain casually in his pockets. The scene is illuminated by consistent bright natural daylight. Yellow text overlays appear: 'FAST' followed by 'BE ABLE TO KEEP'.
0:05close up shoes stairs A close-up shot focusing tightly on the feet of the man as he descends the concrete outdoor stairs. The camera is positioned slightly above and in front, looking down at his dark brown wingtip shoes with intricate broguing details on the toe and sides, and thick, prominent white soles. His cream-colored chino pants are cuffed neatly above the ankle, providing a clear view of the footwear. The rough texture of the gray concrete stairs is visible, showing signs of wear. The scene is well-lit by natural light. A yellow text overlay reads: 'UP IN COMFORT', highlighting the shoe's key feature.
0:06man adjusting watch A medium shot of the stylish Black man, now standing on the concrete stairs, facing slightly to his right but with his gaze directed straight forward. He is wearing the same dark sunglasses, navy double-breasted blazer over a striped shirt, cream chinos, and dark brown wingtip shoes. His left hand is raised as he adjusts the silver watch on his wrist with his right hand. The background includes the building's entrance, the dark door, and the brick facade, all bathed in bright natural daylight. The yellow text overlay 'PARKER' is displayed, referencing the product collection.
0:08man smiling looking away A medium shot of the same stylish Black man, standing confidently on the concrete stairs. He is looking up and to his right with a broad, genuine smile, indicating happiness and contentment. He maintains his smart attire: dark sunglasses, a navy double-breasted blazer over a striped shirt, cream chinos, and dark brown wingtip shoes. His hands are casually tucked into his pockets, reinforcing a relaxed yet polished demeanor. The building's entrance and red brick facade provide the sunlit background. Yellow text overlays 'FROM A POLISHED NEW' appear, suggesting the introduction of a new product feature or style.
0:10close up shoes stairs 2 This scene is a close-up shot, identical in framing and subject to Scene 3, depicting the man's feet as he descends the same concrete stairs. The focus is on his dark brown wingtip shoes with detailed broguing and thick white soles, paired with cream-colored cuffed chinos. Each step he takes is clearly visible. The texture of the concrete stairs remains prominent. Bright, natural lighting illuminates the scene. The yellow text overlay 'WINGTIP' appears, specifically naming the style of the shoe.
0:11man walking down stairs turning A full-body shot of the man, still in his navy blazer and cream chinos, completing his descent of the concrete staircase. He is now transitioning from the stairs onto the sidewalk, turning to his right to walk along the street. The camera is positioned slightly to his right and pans smoothly to follow his movement. The background features the red brick building facade and a black metal fence bordering planters filled with green plants. The man maintains a neutral, composed expression, looking forward. The yellow text overlay 'SHOE TO A RUGGED YET REFINED' provides context for the product's attributes.
0:13man walking sidewalk full body A full-body shot of the man confidently walking on a light gray concrete sidewalk, moving from right to left across the frame. He is dressed in the same stylish outfit: dark sunglasses, a navy double-breasted blazer over a striped shirt, cream chinos, and dark brown wingtip shoes with white soles. The background consists of a long, light brown brick building with large, dark-framed windows and a black metal fence with decorative planters. The lighting is bright and sunny, highlighting the urban environment. His hands are casually in his pockets as he walks with a natural, confident stride. The yellow text overlay 'CHUKKA' appears, hinting at another style in the collection.
0:15overhead feet walking An overhead shot looking directly down at the man's feet as he walks forward on a textured light gray concrete sidewalk. He is wearing dark brown wingtip shoes with prominent white soles and cream-colored cuffed chinos. The camera tracks his feet, showcasing the natural movement of his steps. The concrete surface is detailed with small specks and an uneven texture. The scene is well-lit from above by natural daylight. Yellow text overlays 'THAT' followed by 'LIFE' appear, emphasizing the urban lifestyle the shoes are designed for.
0:17close up hand plants A close-up shot focused on the man's right hand and wrist. His hand is casually resting near his pants pocket. He wears multiple prominent silver rings on his fingers and a multi-stranded silver bracelet on his wrist. The background features a dark, lush plant bed with green foliage in the immediate foreground, and a light-colored, textured building wall slightly out of focus behind it. The camera angle is low, looking slightly upward towards the hand. The lighting is bright and natural, highlighting the details of his accessories and the surrounding textures.
0:18man walking sidewalk yellow jacket A full-body shot of the man walking confidently on a concrete sidewalk, moving from right to left across the frame. He has changed his attire, now sporting a vibrant mustard yellow corduroy jacket with silver buttons over a simple white t-shirt. He pairs this with black slim-fit pants and black leather chukka boots featuring distinctive brown soles. He wears the same dark sunglasses and silver jewelry. The background is a tall, light brown brick building with large windows. The camera tracks his movement as he walks, presenting a dynamic urban scene. Yellow text overlays 'TO THE FIVE-TO-NINE' and 'UNWIND' appear, setting a casual, post-work mood.
0:21man leaning wall yellow jacket A medium shot of the man leaning casually against a light brown, textured brick wall. He is wearing the vibrant mustard yellow corduroy jacket, a white t-shirt underneath, black slim-fit pants, and black leather chukka boots. His head is turned to his left, and his gaze is directed away from the camera, giving him a thoughtful and somewhat contemplative expression. His right hand is tucked into his jacket pocket. The lighting is bright and natural, highlighting the texture of the wall and his corduroy jacket. Yellow text overlays 'XC + TM COMFORT' followed by 'TECHNOLOGY' are displayed, emphasizing the shoe's advanced features.
0:24man leaning wall smiling A medium shot of the man, still leaning against the light brown brick wall, but now looking towards the camera with a wide, genuine, and happy smile. He is dressed in the same ensemble: mustard yellow corduroy jacket, white t-shirt, black pants, and black chukka boots. His right hand remains in his jacket pocket, while his left arm is relaxed by his side, showcasing his silver watch and bracelet. The bright natural daylight illuminates his face and the textured wall behind him. Yellow text overlays 'WATERPROOF CONSTRUCTION' followed by 'AND XC FOAM SOLES' highlight key product features.
0:26man leaning wall gesturing A medium shot of the man, continuing to lean against the light brown wall. He is dressed in the mustard yellow corduroy jacket, white t-shirt, black pants, and black chukka boots. In this moment, he makes a small, subtle gesturing motion with his hands, bringing them together briefly in front of him, possibly emphasizing a point being made by the voiceover. He maintains a pleasant and engaged expression. The background is the detailed light brown brick wall, well-lit by natural light. The yellow text overlay 'THAT OFFER INCREDIBLE' is displayed, continuing the narrative about the shoe's qualities.
0:27low angle black shoes static A striking low-angle shot, from ground level, looking up at the man's feet as he stands still on a light gray concrete sidewalk. He is wearing black slim-fit pants and highly polished black leather chukka boots with visible dark brown layered soles and black laces. The shoes are meticulously clean, showcasing their quality. The background consists of the lower portion of a light brown, textured brick wall. The scene is bathed in bright natural light, emphasizing the textures of the concrete and brick. A yellow text overlay 'BOUNCE BACK FOR' appears, highlighting the shoe's responsive cushioning.
0:30low angle black shoes slight movement A dynamic low-angle shot, from ground level, looking up at the man's feet. He is wearing black slim-fit pants and black leather chukka boots with prominent brown soles. His feet are not fully static; there's a subtle shifting or small, preparatory steps, demonstrating the flexibility and movement capabilities of the shoes. The background remains the lower part of the textured light brown brick wall, illuminated by consistent bright natural light. Yellow text overlays 'DELIVERS ALL-DAY EASE' followed by 'AND WEATHER-READY' are displayed, emphasizing the shoes' comfort and durability features.
0:32low angle black shoes walking A tracking low-angle shot, from ground level, looking up at the man's feet as he confidently walks forward on a concrete sidewalk. He is wearing black slim-fit pants and black leather chukka boots with prominent brown soles and black laces. The camera follows his feet as he takes smooth, purposeful strides, highlighting the shoes' design and their movement capabilities. The background is the light brown, textured brick wall, illuminated by bright natural light. The yellow text overlay 'DURABILITY WITHOUT SACRIFICING STYLE.' is displayed, underscoring the product's balance of practical and aesthetic qualities.
0:34low angle shoe stepping curb A close-up, low-angle shot focused on the man's right foot, clad in a black leather chukka boot with a brown sole. The boot is captured in motion as he steps up from a light gray concrete sidewalk onto a slightly elevated, lighter concrete surface, likely a curb or a building's entrance threshold. His black pants are visible above the boot. The environment emphasizes urban elements, with the distinct transition between two concrete levels. The bright natural lighting highlights the shoe's details and movement. The yellow text overlay 'RAIN, MEETINGS, NIGHTS OUT' appears, showcasing the versatility of the footwear for various occasions.
0:35man smiling gesturing yellow jacket A medium-full shot of the man standing in front of the light brown, textured brick wall. He is wearing the mustard yellow corduroy jacket, a white t-shirt, black slim-fit pants, and black leather chukka boots with brown soles. He has a wide, happy smile, looking up and to his right, and is making energetic, expressive gestures with both hands as if dancing or enthusiastically conveying a message. His body exhibits a slight sway, adding to the dynamic and playful mood. The lighting is bright and natural. The yellow text overlay 'THESE SHOES MOVE WITH YOU WHEREVER THE DAY LEADS' appears, underscoring the product's adaptability.
0:39man posing yellow jacket A medium-full shot of the man standing confidently and stylishly in front of the textured light brown brick wall. He is dressed in the mustard yellow corduroy jacket, white t-shirt, black slim-fit pants, and black leather chukka boots with brown soles. He wears dark sunglasses and his silver jewelry. He is no longer gesturing but is subtly adjusting his jacket or pants with a poised demeanor. He has a slight, pleasant smile, looking forward with self-assurance. The natural lighting highlights his outfit. The yellow text overlay 'JOHNSON MURPHY'S PARKER COLLECTION IS THE ONE TO GET SO TACKLE THE CITY IN STYLE' delivers a strong brand message and call to action.
0:42overhead black shoes manhole cover An overhead shot looking directly down at the man's feet as he stands on a circular, textured metal manhole cover embedded in a light gray concrete sidewalk. He is wearing black slim-fit pants and polished black leather chukka boots with distinctive dark brown layered soles and black laces. The manhole cover is dark gray, featuring a pattern of small raised dots and a rectangular opening. The boots are positioned symmetrically on the cover, clean and well-maintained. The natural overhead lighting creates a subtle sheen on the leather. Yellow text overlays 'JOHNSTONANDMURPHY.COM TO GRAB A PAIR FROM THE COLLECTION TODAY' provide a clear call to action.
0:48man running sidewalk yellow jacket A dynamic full-body shot of the man running with evident purpose on a concrete sidewalk, moving energetically from right to left across the frame. He is dressed in the mustard yellow corduroy jacket, a white t-shirt, black slim-fit pants, and black leather chukka boots with brown soles. He wears the same dark sunglasses. The background is a tall, light brown brick building with large windows. The camera tracks his rapid movement, emphasizing the shoes' suitability for an active, fast-paced city life. He has a focused and determined expression, demonstrating the footwear's agility and comfort during high-energy activities.