0:00intro product in hand The scene opens with a close-up, slightly angled shot of a male hand holding a small, rectangular, light-colored tin. The tin prominently displays the brand name 'alice' in black stylized letters, along with the text 'MUSHROOM CHOCOLATES for focus & energy'. The background is a vibrant, clear blue sky with softly blurred green foliage of trees, indicating an outdoor, natural setting under bright sunlight which creates subtle highlights on the tin's surface. Two distinct text overlays appear on screen: 'Science-backed focus hack' in a black box with white text, positioned centrally, and below it, 'Let's talk about cognitive performance and what actually works for sustained focus.' The camera remains static, drawing attention to the product and the introductory text. The color palette is bright and clean, with the white tin contrasting against the natural blues and greens.
0:03man working on laptop This medium shot captures a man from the chest up, seated comfortably at a light wooden desk. He is wearing a light blue collared shirt with the top button undone and large black over-ear headphones. His gaze is intently fixed on the silver laptop in front of him as his fingers actively type on the keyboard. His facial expression conveys deep focus and concentration. A black microphone with a small blue indicator light is positioned on the desk in the foreground, slightly to the left. The background consists of a clean, light cream-colored wall adorned with two framed abstract art pieces, featuring organic wooden textures. The lighting is soft and even, suggesting a well-lit indoor workspace. The camera maintains a static position throughout this segment.
0:04man preparing drink kitchen A medium shot captures the man in a modern, well-lit kitchen. He is wearing a plain grey t-shirt, which accentuates his muscular build. He holds a small, white, cylindrical container in both hands, shaking it gently while looking down at the action. His facial expression indicates contentment or mild curiosity. The kitchen background features clean white overhead cabinets with sleek silver handles, a stainless steel microwave, and a refrigerator, conveying a contemporary and tidy domestic setting. The lighting is bright and uniform, characteristic of an indoor kitchen environment. The camera remains static, observing the man's domestic activity.
0:05man holding chocolate talking This medium shot presents the man standing in a brightly lit kitchen. He is now dressed in a grey zippered hoodie over a black t-shirt. With his right hand, he holds a small, dark chocolate square delicately between his thumb and index finger, presenting it towards the camera. Simultaneously, his left hand holds the 'Alice' tin. He is actively speaking, with his mouth open and his gaze directed slightly upwards and to the right, as if addressing an audience or making an emphatic point. The kitchen background features a white subway tile backsplash, dark countertops, and glimpses of stainless steel appliances, suggesting a modern and organized home. The lighting is direct and clear, enhancing the product's visual appeal. The camera remains static. A text overlay reads 'without the typical caffeine overload or the crash is the constant challenge.'
0:08man stretching gym This medium shot captures the man, dressed in a dark grey t-shirt, performing a deep seated straddle stretch. He is bent forward from the waist, with his head down and arms extended towards the floor, showcasing flexibility and concentration. The setting appears to be a gym or fitness studio, with a light-colored floor. In the background, there's a large window with a distinctive grid pattern, and beyond it, abstract colorful panels in shades of yellow and green create a vibrant, modern backdrop. The lighting is bright and ambient, suggesting natural light filtering through the windows. The camera remains static, highlighting the man's physical activity. A text overlay states 'or the crash is the constant challenge.'
0:09product on desk with coffee An overhead, static shot frames a neatly arranged workspace on a light wooden desk. In the central foreground, a white 'Alice' tin rests squarely on a closed black notebook. To the left of the tin, a clear glass mason jar, filled with a brown, iced beverage (resembling iced coffee) complete with a straw, is positioned. A blue pen lies on the desk to the right of the tin. The composition is clean and organized, suggesting a conducive environment for work or study. The lighting is soft and even, highlighting the textures of the wood and the various items on the desk. A text overlay reads 'That's why I've been using Brainstorm chocolate from alice.'
0:11product flat lay mushrooms chocolate This is a meticulously arranged studio flat lay shot, presented against a solid, warm, earthy orange background under soft, diffused lighting that casts gentle, artistic shadows. The white 'Alice' tin is positioned centrally, slightly angled. It is surrounded by a rich assortment of mushroom forms: fluffy, white, brain-like Lion's Mane mushrooms occupy the left and bottom portions of the frame, while thin, orange, spaghetti-like Cordyceps mushrooms are intricately intertwined on the top and right. Several dark chocolate squares are neatly stacked to the right of the tin. The overall composition is visually appealing and emphasizes the natural, premium ingredients. A text overlay appears, stating 'It's part of my regimen now. And this isn't just chocolate.'
0:14open tin chocolate inside A close-up, slightly overhead, static shot focuses on the white 'Alice' tin. It rests on a light wooden surface, with its lid partially slid open to the left, revealing the interior. Inside the tin's metal tray, six dark chocolate squares are neatly arranged in a grid. Each individual chocolate square features a distinct mushroom symbol embossed on its surface. The lighting is bright and even, casting subtle shadows that highlight the textures and edges of the chocolates and the tin, emphasizing the product's details and unique features. A text overlay reads 'And this isn't just chocolate.'
0:15man writing blurred transition This medium shot initially shows the man seated at his light wooden desk, wearing a light blue collared shirt and black over-ear headphones. He is intently focused on writing in a black notebook with a pen. His gaze is fixed on the page, and his facial expression is one of deep concentration. On the desk, in the foreground, are the white 'Alice' tin and a black microphone with a blue light. The background is a clean, light cream wall adorned with two framed abstract wooden art pieces. The scene features a dynamic camera movement: a quick zoom-in towards the man's hands, creating a slight motion blur effect, followed by a slight pull back to a static frame, emphasizing his focused activity. A text overlay reads 'It's a precision dosed, focus enhancing tool.'
0:18man talking head formula A medium close-up frames the man, centered, as he speaks directly to the camera. He wears a light blue collared shirt, with black over-ear headphones resting around his neck. He uses his hands to gesture naturally and expressively while talking, conveying enthusiasm and confidence. His facial expression is engaging and friendly. The background is a clean, light cream wall, subtly decorated with two framed abstract wooden art pieces. The white 'Alice' tin and a black microphone are visible on the desk in the lower part of the frame, serving as props that reinforce the product being discussed. The lighting is soft and evenly distributed, highlighting his features. The camera remains static. A text overlay states 'The formula is comprehensive.'
0:20lions mane mushrooms close up An extreme close-up, top-down, static shot focuses intently on several clusters of fluffy, white Lion's Mane mushrooms. Their intricate, almost coral-like texture, with delicate tendrils and spines, is highly visible. The background is a vibrant, blurred green, which appears to be artificial turf, providing a striking color contrast to the pure white mushrooms. The lighting is bright and direct, sharply defining the unique textures and forms of the mushrooms. A text overlay reads 'You get lion's mane for long term brain health,'
0:21cordyceps chocolate close up An extreme close-up, top-down, static shot showcases a single dark chocolate square, clearly embossed with a mushroom symbol, resting on a dense bed of thin, vibrant orange, root-like Cordyceps mushrooms. The Cordyceps mushrooms create an intricate and textured backdrop for the smooth chocolate square. The lighting is bright and even, accentuating the rich color of the chocolate and the fine, organic details of the mushrooms. The contrast between the dark chocolate and the bright orange Cordyceps is visually striking. A text overlay reads 'cordyceps to support energy levels and'
0:23product flat lay mushrooms chocolate overhead An overhead, slightly angled, static shot captures a studio arrangement featuring the white 'Alice' tin, nestled among fluffy white Lion's Mane mushrooms and orange Cordyceps mushrooms, all set against a warm, earthy orange background. The Lion's Mane mushrooms are predominantly on the left and bottom, while the thin, root-like Cordyceps mushrooms extend from the top and right. Dark chocolate squares are visible peeking out from beneath the tin. The lighting is soft and diffused, creating a harmonious and natural aesthetic that highlights the ingredients. A text overlay informs the viewer: 'there's a smooth 66 mg of natural caffeine,'
0:26man talking head benefits A medium close-up frames the man, centered, as he speaks directly to the camera with an energetic and confident expression. He uses expressive hand gestures, opening his palms towards the camera, to emphasize his points and connect with the viewer. He wears a light blue collared shirt, with black over-ear headphones draped around his neck. The background is a clean, light cream wall, subtly decorated with two framed abstract wooden art pieces. The white 'Alice' tin and a black microphone are visible on the desk in the lower part of the frame. The lighting is soft and evenly distributed, highlighting his features. The camera remains static. Text overlays appear sequentially: 'less than a cup of coffee.' then 'So there's no crash, no jitters. Just sustained clarity and focus.'
0:31hand taking chocolate from tin A close-up, slightly overhead, static shot captures a male hand in the process of opening the white 'Alice' tin, which is resting on a light wooden desk. The lid is slid open to the right, and the hand reaches inside the tin to carefully pick up one of the dark chocolate squares. A black notebook and a blue pen are partially visible in the background, subtly reinforcing the context of a workspace or daily routine. The lighting is bright and clear, emphasizing the precise action of taking the chocolate, highlighting the product's accessibility and ease of use. A text overlay reads 'I take one square mid-morning'
0:33man working on laptop focused This medium shot revisits the man from the chest up, seated at his light wooden desk. He wears a light blue collared shirt and black over-ear headphones, entirely focused on typing on a silver laptop. His gaze is intently fixed on the screen, conveying deep concentration and productivity. A black microphone with a blue indicator light is visible on the desk in the foreground. The background is a clean, light cream wall adorned with two framed abstract wooden art pieces. The lighting is soft and even, highlighting the man's focused demeanor in his work environment. The camera maintains a static position. A text overlay appears, stating 'and I'm locked in for hours of deep, focused work.'
0:35man talking head call to action A medium close-up frames the man, centered, as he speaks directly to the camera with an earnest and persuasive expression. He wears a light blue collared shirt, with black over-ear headphones draped around his neck. He uses open hand gestures, palms slightly open and raised, to engage the viewer and invite them to consider the product. His facial expression is inviting and confident, conveying a call to action. The background is a clean, light cream wall, subtly decorated with two framed abstract wooden art pieces. The white 'Alice' tin and a black microphone are visible on the desk in the lower part of the frame. The lighting is soft and even. The camera remains static. A text overlay reads 'If you're looking for a genuine, efficient upgrade'
0:37hand placing tin in bag An overhead, close-up, static shot captures a male hand purposefully placing the white 'Alice' tin into an open black duffel bag. The duffel bag is resting on a light wooden floor. Inside the bag, a neatly rolled-up purple yoga mat or exercise band is clearly visible, suggesting an active, on-the-go lifestyle. The action is deliberate and smooth, demonstrating the product's portability and ease of integration into daily activities. The lighting is bright and clear, highlighting the objects and the purposeful movement. A text overlay reads 'to your daily mental performance,'
0:40man talking head conclusion A medium close-up frames the man, centered, as he speaks directly to the camera with a compelling and articulate expression. He maintains strong eye contact and uses confident hand gestures, palms open and slightly raised, to reinforce his final points. He wears a light blue collared shirt, with black over-ear headphones draped around his neck. His facial expression is both authoritative and persuasive. The background is a clean, light cream wall, subtly decorated with two framed abstract wooden art pieces. The white 'Alice' tin and a black microphone are visible on the desk in the lower part of the frame. The lighting is soft and even. The camera remains static. A text overlay delivers the concluding statement: 'this is the most bioavailable delivery system I've found.'