0:00split screen sweater comparison
The scene is a vertical split screen, showing the same woman in two different sweaters simultaneously. The left side features her in a light grey cable-knit button-up cardigan, while the right side shows her in a solid burgundy, long-sleeved, collared sweater. Both sweaters appear soft and have ribbed textures. The woman is centered in both frames, facing forward and slightly to the right on the left side, and facing forward and slightly to the left on the right side. She is smiling and talking, actively gesturing with her hands. The background is a home interior with warm, diffuse lighting, hardwood floors, a dark blue accent wall, and a glimpse of a white couch and a large window. Overlays include 'BLOOMCHIC' at the top center in black text on white, and a blurred white text box at the bottom center stating 'Soft, stretchy sweaters you love Now in different colors'. The dominant colors are grey, burgundy, dark blue, and warm wood tones.
0:02grey sweater demonstration
A medium shot of a woman standing in a home interior, facing the camera. She is wearing a grey cable-knit button-up cardigan with long sleeves and a white undershirt. She actively demonstrates the softness and stretchiness of the sweater by pulling at the fabric, smiling, and speaking directly to the viewer. The background features a dark blue accent wall, white framed windows to the left, and part of a large black flat-screen TV to the right. A white couch with patterned pillows is visible on the left, and a wooden console table with some decorative white flowers and a small clock (displaying '1:30') is on the right. The floor is polished hardwood. Lighting is bright and even, indicating natural light from the windows supplemented by interior lighting. Dominant colors are grey, dark blue, and warm brown wood. A 'BLOOMCHIC' logo is at the top center, and white text '5'9" 210lbs XL' is at the top right.
0:09burgundy sweater demonstration
A medium shot of the same woman in the same home interior, now showcasing a solid burgundy, long-sleeved, collared button-up sweater. She stands facing the camera, occasionally turning to the side to demonstrate the hip-friendly length of the garment. She actively speaks and gestures, showing comfort and confidence. The background remains consistent: a dark blue accent wall, hardwood floors, a white couch with patterned pillows, and a wooden console table with decorative items including a white flower arrangement and a small clock. The large black flat-screen TV is visible to the right. The lighting is bright and consistent. Dominant colors are burgundy, dark blue, white, and warm wood tones. 'BLOOMCHIC' logo is at the top center, and '5'9" 210lbs XL' text is at the top right.
0:20light beige sweater demonstration
A medium shot of the woman in the same home setting, now wearing a light beige, long-sleeved sweater with three prominent dark buttons down the front collar area. She stands facing the camera, speaking and gesturing to emphasize the relaxed and non-bulky fit of the garment. She extends her arms to show the roominess of the sleeves and the overall cut. The background includes the dark blue accent wall, a white couch with patterned pillows on the left, and a wooden console table with a white flower arrangement and a clock on the right. Hardwood floors are visible. The lighting is bright and even. Dominant colors are light beige, dark blue, white, and warm wood tones. 'BLOOMCHIC' logo is at the top center, and '5'9" 210lbs XL' text is at the top right.
0:26brown sweater close up details
A close-up shot of the woman from the chest up, in the same home environment. She is now wearing a dark brown, subtly speckled, ribbed knit sweater with three functional dark buttons at the collar. She demonstrates the buttons by unbuttoning and re-buttoning them, and then gently touches the fabric to emphasize its soft texture. Her facial expression is expressive and engaging as she speaks about the garment's features. The background is blurred but shows the dark blue wall and a hint of the white couch and window on the left. The lighting is soft and flattering, highlighting her face and the sweater's texture. Dominant colors are dark brown, dark blue, and the warm tones of her skin and makeup. 'BLOOMCHIC' logo is at the top center, and '5'9" 210lbs XL' text is at the top right.
0:34brown sweater call to action
A medium shot of the woman, similar to previous full-body shots, in the same dark brown speckled sweater. She is standing, looking at the camera, and points downwards with her right hand towards an overlaid white button-shaped graphic that appears at the bottom center of the screen. This graphic contains the text 'SHOP SIZES 10-30' in black. The background is the familiar home interior with the dark blue wall, hardwood floors, white couch, and wooden console table. The lighting is bright and even. Dominant colors are dark brown, dark blue, and warm wood tones. 'BLOOMCHIC' logo is at the top center, and '5'9" 210lbs XL' text is at the top right.
