0:00woman working hotel room
The scene opens with a medium shot of an older woman in a hotel room, positioned slightly to the right of the frame, looking down at a laptop in the foreground. She is holding an orange paper cup with 'CHOICE' branding to her mouth, taking a sip. The laptop, a silver model, occupies the bottom center of the frame. The background reveals a modern hotel room aesthetic with a bed partially visible to the right, covered in white bedding and a dark headboard. To the left, a patterned wall panel and a grey sofa are visible. A side table with a dark lamp and a notebook with a blue pen are on the right side of the wooden desk. The lighting is ambient, giving the room a comfortable, slightly subdued feel with a blue-grey wall color, while a soft glow emanates from the left, highlighting the woman and desk area. The overall color palette is muted, featuring blues, grays, and browns, with a pop of orange from the cup. The camera is static, capturing a moment of focused work.
0:01inserting keycard
A close-up shot focuses on a hand inserting a blue hotel key card into a silver electronic door lock mechanism, which is mounted on a rich brown wooden door. The key card is prominently displayed, featuring white text that reads 'EVERHOME SUITES' and 'EXTENDED STAY by CHOICE HOTELS Closer to Home.' The lighting is even and bright, highlighting the texture of the wooden door and the metallic sheen of the card reader. The composition is tight, with the hand and card filling most of the frame, drawing attention to the action of gaining access. The background is blurred, ensuring the viewer's attention remains on the card and the lock. The color palette consists of the blue card, silver lock, and warm brown wood, creating a professional and inviting feel. The camera is static, capturing the precise motion.
0:02woman gesturing hotel room
The scene returns to the woman in the hotel room, now seen from a slightly different medium shot angle, looking over the top of her laptop. She has a pleasant, soft smile on her face and is extending her left hand forward, palm up, as if presenting or gesturing towards something. Her body is angled slightly to the right, with her head turned to face the viewer. The background remains the same modern hotel room with the bed, dark headboard, and blue-grey wall. The lighting is consistent with the first scene, providing a gentle illumination that highlights her face and the gesture. The laptop is still present at the bottom of the frame, slightly out of focus. The color palette maintains the cool blues and grays with warm wood tones. The camera is static, capturing her engaged expression.
0:03opening bottle supermarket
An extreme close-up shot focuses on a hand twisting the cap off a green plastic bottle. The bottle is visible in the foreground, with its cap being unscrewed by the fingers. The background is intentionally blurred, featuring soft, glowing lights and shelves, suggesting a supermarket or convenience store aisle. This blurring technique emphasizes the action of opening the bottle. The lighting is warm and diffused, creating a slightly inviting atmosphere while keeping the focus on the product and the action. The dominant colors are the vibrant green of the bottle and the warm, out-of-focus background lights. The camera is static, providing a clear and intimate view of the hand's motion.
0:04woman on exercise bike
A medium shot captures the same older woman from an earlier scene, now engaged in a workout on a stationary exercise bike within a bright, modern hotel gym. She is seen in profile, looking forward with a determined yet slightly smiling expression. Her body is leaned forward over the handlebars of the bike. The gym features large windows in the background to the left, offering a view of a bright, possibly outdoor, landscape, and other exercise equipment like treadmills are visible. Another person, a younger woman with blonde hair, is partially visible on a treadmill in the background, out of focus. The lighting is bright and natural, coming primarily from the windows, illuminating the gym space. The color palette includes the woman's deep red activewear, the grays and blacks of the equipment, and the bright blues and greens of the outdoor view. The camera is static, capturing her focused activity.
0:05men at reception desk
A wide shot shows a hotel lobby reception area with three people. In the center, a male construction worker, wearing an orange safety vest and a hard hat, walks past the reception desk from right to left, making a gesture with his hand as if talking. Behind the desk, a female receptionist stands, smiling and looking towards the worker. To the right of the construction worker, another man in a blue button-down shirt and dark pants walks out of frame towards the right, carrying a bag. The reception desk is a modern, gray counter with a green-accented wall behind it. A clock and some plants are visible on the wall. The lighting is bright and uniform, typical of a well-lit hotel lobby. The colors are predominantly cool tones of blue and gray, contrasted with the orange safety vest and the warmth of the wooden floor. The camera is static, capturing the bustling activity.
0:06placing hard hat kitchen
A close-up shot shows a hand placing a gray hard hat onto a clean, white kitchen counter. The hard hat, with its protective straps visible inside, is centered in the frame. In the background, out of focus, is a hotel suite setting, including a bed with a patterned duvet and white pillows to the left, and a small, modern induction stovetop built into a counter to the right. A single bowl and glass are also visible on the counter, suggesting a functional kitchenette. The lighting is soft and even, highlighting the cleanliness of the counter and the details of the hard hat. The color palette is neutral, with grays, whites, and light wood tones. The camera is static, focusing on the practical action of putting away work gear in a living space.
0:07man doing laundry
A medium close-up shot frames a man smiling as he opens the door of a front-loading washing machine, revealing a load of laundry inside. The man, with a beard and mustache, is positioned to the right of the machine, looking directly at the opening with a joyful and satisfied expression. He is wearing a light brown or tan t-shirt. The washing machine is modern, with a clear glass door, and appears to be part of a stacked washer/dryer unit. The background is a plain, light-colored wall, keeping the focus on the man and the machine. The lighting is bright and even, casting soft shadows. The color palette is warm, with the man's skin tone and t-shirt, contrasted by the white of the laundry appliance. The camera is static, capturing a moment of domestic task completion.
0:08man relaxing on bed
A high-angle, wide shot captures the same man from the previous laundry scene, now lying face-up on a neatly made hotel bed, stretching his arms out wide to his sides with a happy, relaxed expression. The bed is large, covered with a textured brown and white patterned duvet and several plush white pillows. To the left of the bed, a small nightstand with a lamp is visible. The background is a neutral wall, and the overall setting is a comfortable hotel room. The lighting is soft and warm, suggesting evening or relaxation, highlighting the comfort of the bed. The color palette is composed of warm browns, whites, and neutral wall tones, creating a cozy and inviting atmosphere. The camera is static, providing a full view of the man's relaxed posture and the bed's expanse.
0:09grabbing keycard nightstand
A close-up shot focuses on a hand reaching out to grab a green hotel key card from a nightstand in a dimly lit hotel room. The key card is small and green with a thin white line on its surface, lying on a dark surface next to a smartphone. The nightstand also features the base of a lamp, with its light source directed away from the camera, casting the immediate area in shadow. In the softly blurred background, a framed photo is visible on the nightstand, depicting what appears to be a mother and child, adding a personal touch. The lighting is very low, creating a mysterious and intimate ambiance, with highlights only on the edge of the lamp base and the key card. The color palette is dark, with blacks, grays, and deep blues. The camera is static, capturing the quiet action of preparing to leave or re-enter the room.
0:10inserting keycard power slot
An extreme close-up shot shows a hand inserting a dark blue hotel key card into a power activation slot on a wall. The slot is a simple rectangular opening in a brushed metal plate, set against a light-colored wall. The key card is dark blue with three vertical white lines on it. The focus is entirely on the card and the slot, highlighting the precise action of insertion. The lighting is bright and even, clearly illuminating the details of the card and the metallic texture of the slot. The background is a clean, neutral wall, ensuring no distractions. The color palette is dominated by the cool blue of the card and the silvery gray of the metal, against a stark white background. The camera is static, capturing the functional moment of activating power in a hotel room.
0:11choice hotels logo
The scene displays the 'CHOICE HOTELS®' logo centered on a clean, off-white background. The logo consists of a stylized 'C' icon formed by two overlapping shapes in warm, earthy tones – one orange-yellow and one light brown – to the left of the text. The word 'CHOICE' is written in a clear, sans-serif font in a darker, muted brown, with 'HOTELS®' in a smaller font directly below it, also in the same dark brown. The lighting is bright and even, making the logo stand out crisply. The color palette is simple and warm, featuring the orange-yellow, light brown, and dark brown against the off-white background. The camera is static, presenting a clean and professional brand identity.
0:12choice extended stay logos
This scene presents a graphic display of the 'CHOICE HOTELS®' logo on the left, connected by a vertical gray line to a series of four extended-stay brand logos on the right. These brands are 'EVERHOME SUITES®', 'WOODSPRING SUITES®', 'MainStay SUITES®', and 'Suburban STUDIOS®', each with its distinctive logo and color scheme (blue, green, teal, and orange respectively). Below all the logos, a line of text reads 'Book direct at ChoiceHotels.com/Extended-Stay'. The entire arrangement is set against a clean, off-white background. The lighting is bright and uniform, ensuring all text and logos are clearly legible. The color palette is diverse, showcasing the individual brand colors while maintaining the cohesive brand identity of Choice Hotels. The camera is static, offering a comprehensive overview of the extended stay portfolio and a call to action.
