0:00family breakfast celebration A vibrant, well-lit medium shot captures a family of four, an adult couple and two young children, seated around a light wooden dining table. The table is adorned with green-patterned placemats, white plates holding golden pancakes, and other breakfast items like syrup and milk. The father, on the right, and mother, on the left, are actively engaged in high-fiving their children, who are seated with their backs to the camera. Everyone is smiling broadly, conveying a sense of joy and familial bonding. The background features white walls, two large framed photographs depicting a couple in an outdoor setting, and a glimpse of a light-colored rug on the floor. The overall color palette is warm and inviting, dominated by natural wood tones, soft greens, and bright whites. Text overlays read '#ad @keurig' in the top left and 'Sunday Morning Family Routine' centrally.
0:03mother son baking A bright, static medium shot shows a mother and her young son in a modern white kitchen. They stand at a pristine white countertop. The mother, on the left, wears a brown long-sleeved top and smiles down at her son. The son, to her right, wears a dark blue pajama top with colorful lightbulb patterns. Initially, they both hold up McCafé coffee boxes, smiling at the camera. Subsequently, the son carefully cracks an egg into a light blue mixing bowl filled with pancake batter ingredients, and then the mother assists him in mixing the batter with a whisk. Later, the mother pours milk into the bowl, and the son takes over whisking, appearing focused and engaged. The background features sleek white cabinetry, a kitchen range hood, and a dark wall sconce. The scene emphasizes a warm, domestic activity.
0:09pancake cooking overhead An overhead, static shot provides a close-up view of a woman's hands cooking pancakes on a black induction stovetop. The stovetop has silver control knobs on the left. A black cast iron pan sizzles with butter, and the woman, wearing a brown long-sleeved top, uses a wooden spoon to pour spoonfuls of light-colored batter onto the hot surface, forming three small, round pancakes. The pancakes gradually brown and are expertly flipped to cook evenly. A clear mixing bowl filled with more batter is visible in the bottom left. In the background, on the white countertop, two McCafé coffee boxes are visible, reinforcing the brand presence. The lighting is bright and even, highlighting the cooking process.
0:13pancakes on plates A medium close-up shot focuses on a white marble-patterned kitchen countertop. On the left, a light beige plate is empty, while on the right, another similar plate holds several golden-brown, freshly cooked pancakes. In the center, a silver Keurig coffee machine stands prominently next to a clear glass mug with 'McCafé AT HOME' printed in gold. A hand reaches into the frame, placing a clear glass mug on the Keurig's drip tray. Two McCafé coffee boxes, one 'Premium Roast' and one 'Espresso Roast', are visible in the background against the white kitchen backsplash. The lighting is bright and clean, emphasizing the kitchen's modern aesthetic and the breakfast setup.
0:16woman serving pancakes A medium wide shot shows a woman, wearing a brown long-sleeved top and matching pants, walking through an open-plan living and dining area. She carries two plates of pancakes, one in each hand. She walks towards a light wooden dining table, similar to the one seen in the first scene, which is set with green placemats and teal candle holders. The background reveals a modern white kitchen with white cabinetry and a range hood, and further back, a living room area with a grey sofa. The space is well-lit and airy. The woman carefully places the plates down on the dining table, setting the scene for breakfast.
A static, medium close-up shot focuses on a sleek, silver and black Keurig coffee machine placed on a clean white marble-patterned kitchen countertop. A hand enters the frame from the left, placing a clear glass mug, emblazoned with 'McCafé AT HOME' in gold letters, directly beneath the Keurig's dispenser. After the mug is positioned, a box of McCafé Premium Roast coffee, featuring a rich red and brown design, is neatly placed beside the Keurig machine on the right. The background consists of a bright white marble-patterned backsplash, maintaining a minimalist and modern aesthetic. The lighting is crisp and highlights the product placement. Text overlays indicate '#ad @keurig' in the top left and 'We love that McCafé at Home brews so easily' centrally.
A static, medium close-up shot focuses on the top mechanism of a silver and black Keurig coffee machine. A female-presenting hand reaches in to lift the lid of the Keurig's brewing chamber. Once open, the hand inserts a small, round McCafé K-Cup pod into the designated slot, ensuring it's properly seated. The lid is then gently pushed down to close, securing the K-Cup for brewing. The background remains the clean white marble-patterned kitchen backsplash. The action is precise and demonstrates the ease of use of the Keurig system. Text overlays include '#ad @keurig' and 'with our Keurig brewer making it simple', highlighting the product's convenience.
0:23selecting brew size An overhead, static close-up shot focuses on the control panel of the silver and black Keurig coffee machine. The circular panel features various buttons for brew size (4oz, 6oz, 8oz, 10oz, 12oz), strength, and temperature. A female-presenting finger presses the '8oz' button, which illuminates to confirm the selection. The machine's upper part is visible, showcasing its sleek design. This shot emphasizes the user-friendly interface of the Keurig. Text overlays '#ad @keurig' and 'to enjoy a fresh cup of delicious coffee without leaving the house.' convey the product's benefits and convenience.
A static, medium close-up shot showcases the Keurig coffee machine actively brewing. Dark, rich coffee streams steadily from the machine's dispenser into the clear glass McCafé AT HOME mug, filling it with the beverage. The mug sits on the Keurig's drip tray. The sleek silver and black design of the Keurig is prominent, with its water reservoir visible on the left. The background is a clean white marble-patterned kitchen backsplash. The scene highlights the effortless brewing process of the machine. Text overlays read '#ad @keurig' and 'From January through February 15th', providing promotional context.
0:28taking brewed coffee A quick, static medium close-up shows the Keurig coffee machine with the now-filled McCafé AT HOME mug. A female-presenting hand reaches in and grasps the handle of the clear glass mug, lifting it away from the drip tray. The Keurig machine, with its silver and black design, remains in the background against the white marble-patterned backsplash. The action is swift and purposeful, completing the coffee brewing process. Text overlays '#ad @keurig' and '$0.10 from every purchase of McCafé at Home K-Cup Pod sales' provide brand and charitable information.
0:29adding creamer to coffee A static, medium close-up shot captures a female-presenting hand pouring creamer into a McCafé AT HOME coffee mug. The clear glass mug, filled with dark coffee, is positioned on a white marble-patterned kitchen countertop, with the silver and black Keurig coffee machine visible to its left. The hand holds a white and green carton of creamer, tilting it to pour a stream of white liquid into the coffee, creating a swirling pattern as it mixes. After pouring, the hand uses a small spoon to stir the coffee. Two McCafé coffee boxes are visible in the background, adding brand context. Text overlays '#ad @keurig' and 'will be donated to Ronald McDonald House,' highlight a charitable initiative.
0:32woman sips coffee A bright, static medium shot shows a female-presenting individual, with dark short hair, wearing a brown long-sleeved top and matching pants, standing in a modern white kitchen. She holds a clear glass McCafé AT HOME mug, filled with coffee, up towards the camera with a wide, happy smile. She then brings the mug to her lips and takes a thoughtful sip, her expression conveying satisfaction and enjoyment. The background features clean white cabinetry, a kitchen range hood, and a dark wall sconce. The lighting is bright and even, giving the scene a fresh and inviting feel. Text overlays '#ad @keurig' and 'Supporting families with children who are ill or injured' reinforce the brand's social impact message.
A static, medium shot shows a female-presenting individual, with dark short hair, wearing a brown long-sleeved top and matching pants, standing in a modern white kitchen. She gives an 'OK' hand gesture, smiling broadly towards the camera, signaling approval or satisfaction. She then turns to her right, walking away from the camera to place the coffee mug and another empty mug on the kitchen countertop near the Keurig machine. The background maintains the clean aesthetic of the white kitchen, with cabinetry, a range hood, and a wall sconce visible. Text overlays '#ad @keurig' and 'and helping provide the resources and comfort they need' continue to convey the brand's charitable message.
0:37woman carrying coffee A medium wide shot, employing a gentle tracking motion, shows a female-presenting individual, with dark short hair, wearing a brown long-sleeved top and matching pants, walking through an open-plan living and dining area. She carries two clear glass McCafé AT HOME mugs, both filled with light brown coffee, one in each hand. She walks from the kitchen area, which is visible in the background with white cabinetry, towards the dining table. To the left, a grey sofa and a dog bed are partially visible. As she walks, a dog's tail wags playfully in the bottom right corner of the frame. The space is bright and inviting, with natural wood flooring. Text overlays '#ad @keurig' and 'near their child's healthcare.' complete the charitable message.
0:39family coffee and pancakes A cheerful medium shot, slightly from a high angle, captures the family of four gathered around the light wooden dining table for breakfast. The mother, wearing a brown top, places the two McCafé AT HOME coffee mugs on the table. The father, in a black t-shirt, and the children (a boy in lightbulb pajamas and a girl in white top), are already seated, with plates of pancakes in front of them. The parents then pick up their coffee mugs and toast each other with happy smiles before taking sips. The children are focused on their food. In the background, the family dog can be seen walking around near the table. The dining room has white walls, framed artwork, and green placemats, maintaining a warm and cozy atmosphere. Text overlays include '#ad @keurig', 'Share a kindness act.', and 'Sip & support the cause. 🤘❤️☕', reinforcing the product and its charitable link.
