0:00product introduction wooden background
A medium shot frames a dark navy blue YETI bucket, prominently centered in the lower half of the frame. The bucket features a polished stainless steel rim and a matching bail handle with a black rubberized grip. A clear, rectangular white 'YETI' logo is crisply visible on the front of the bucket. The background consists of weathered, rustic grey wooden planks, arranged horizontally, creating a textured but muted backdrop. The bucket rests on light brown gravel, suggesting an outdoor or rugged setting. The lighting is bright and even, highlighting the product's sturdy construction and smooth finish. A pale-skinned hand with short fingernails is holding the bucket's handle from the top, demonstrating its portability and ease of carrying. The overall color palette is natural and earthy, dominated by blues, grays, and browns, conveying a durable and practical product aesthetic.
0:01overhead ice fill first layer
An overhead shot looks directly down into the dark navy blue YETI bucket, which is positioned centrally on a bed of light brown gravel. The bucket's interior is a reflective silver, and its clear plastic lid, embossed with a distinctive honeycomb pattern and a subtle 'YETI' logo, is initially in place, reflecting the sky. A pale-skinned hand enters the frame from the right, expertly removing the transparent lid and placing it out of view. Subsequently, a large clear plastic bag of crushed ice, with visible 'Nutrition Facts' and a barcode label, is brought into the frame. The hand holds the tied end of the bag, allowing the ice to spill generously into the bucket, forming a sparkling, uneven layer against the silver interior. The lighting is bright and natural, casting minimal shadows and emphasizing the icy texture and clarity of the lid.
0:05overhead placing beverages
The scene maintains an overhead perspective, focused squarely on the YETI bucket. The bucket is now partially filled with a layer of glistening, crushed ice, visible against its reflective silver interior. The entire bucket continues to rest on the same coarse, light brown gravel ground, which serves as a consistent backdrop. A pale-skinned hand enters the frame from the top-right, meticulously placing multiple bright yellow aluminum beverage cans, one by one, into the ice. The cans have distinct silver tops and are carefully arranged to fit snugly amongst the ice cubes. The action is deliberate and efficient, showcasing the bucket's capacity to hold several drinks. Bright, even, natural lighting illuminates the entire scene, making the ice and the vibrant yellow cans stand out vividly against the dark bucket and the textured gravel.
0:08overhead topping with ice and closing
From an overhead vantage point, the YETI bucket is shown filled with a base layer of ice and the yellow beverage cans, resting on light brown gravel. A large clear plastic bag of crushed ice re-enters the frame from the top-left, and a pale-skinned hand pours additional ice over the cans, completely burying them beneath a fresh, thick layer of sparkling ice. This action visually demonstrates the bucket's ability to fully submerge and insulate drinks. Following this, the hand carefully retrieves the clear, honeycomb-patterned lid and places it back onto the bucket, sealing its contents with a firm, satisfying motion. The scene emphasizes the completeness and insulation of the product. The lighting remains bright and natural, providing clarity and detail to all the elements within the bucket and on the ground.
0:10product demonstration stone background
A medium shot, similar in framing to the first scene, centers on the dark navy blue YETI bucket, but with a new, distinct background. The bucket now rests on a smooth, light grey wooden surface, creating a more refined, indoor aesthetic. The background is a textured stone wall, composed of varying shades of light brown and grey blocks, adding depth and visual interest. A hand, now distinguishable by the cuff of a dark blue long-sleeved shirt with horizontal brown stripes, initially holds the bucket's silver handle, slightly lifting and then setting it down, before completely removing the clear, honeycomb-patterned lid and placing it off-frame. The hand then reaches into the ice-filled bucket, pulls out one of the bright yellow beverage cans, manipulates it briefly as if preparing to open it (showing the tab mechanism), and then places it back into the bucket. The lighting is bright and evenly diffused, suggesting an indoor studio or well-lit patio setting, enhancing the product's features. The scene concludes with the hand placing the can back in the bucket.