0:00groceries bag with text
A vibrant, eye-level medium shot showcases an open, light blue reusable Aldi shopping bag, prominently featuring the red, yellow, and blue striped Aldi logo on its front. The bag is overflowing with a diverse array of fresh groceries and packaged goods, set against a solid, bright cyan background. Visible items include fresh red strawberries, a yellow bell pepper, a red apple, various packaged breads, a carton of almond milk, a bag of 'Specially Selected' sea salt, blocks of cheese, and vacuum-sealed packages of raw steak and other meat. The lighting is bright and even, highlighting the fresh colors of the produce and packaging. White text appears from the top, sliding down quickly to fill the upper portion of the frame, stating: 'Hey Bushnell, we're open.' The next line, 'Come in and shop.', appears immediately below in a slightly darker blue. The overall mood is fresh, inviting, and cheerful.
0:02text on blue background
The scene features a clean, solid bright cyan background that fills the entire frame. In the upper half of the frame, prominent white text reads 'Hey Bushnell, we're open.' Below it, slightly smaller text in a darker blue states 'Come in and shop.' The typography is modern and sans-serif, with the white text appearing slightly bolder. The lighting is uniform and bright, casting no shadows, creating a simple, direct, and informative visual. The previous groceries bag has faded out, leaving only the text and blue background.
0:03animated store exterior
An animated wide shot presents a stylized illustration of an Aldi grocery store exterior from a slightly elevated, frontal perspective. The building is predominantly dark blue with light blue accents and a distinctive white slanted roofline. The Aldi logo, a blue 'ALDI' with three stylized 'A' stripes, is centered on the facade in a gold-framed square. Above the store, a light blue banner unfurls from the left, revealing white text that reads 'Everyday low prices.' The banner features abstract red, yellow, and orange swooping lines on its right side. Within the glass doors of the illustrated store entrance, a small, live-action video clip plays, showing a person with curly hair, wearing a denim jacket, pushing a shopping cart down a grocery aisle. Geometric light blue and dark blue shapes animate and slide across the screen, creating a dynamic transition effect. The overall color palette is dominated by various shades of blue, accented by white, gold, red, yellow, and orange, giving a clean and modern feel.
0:06fresh seafood display
A medium close-up shot focuses on a refrigerated display case in a grocery store, showcasing various fresh seafood products. The shelves are dark, providing a stark contrast to the brightly packaged fish. On the upper shelf, several vacuum-sealed packages of white-fleshed fish fillets (likely tilapia) are neatly arranged. Below, on the main shelf, numerous packages of vibrant orange-pink salmon fillets are prominently displayed, some stacked, others laid flat. Each package has clear plastic wrap, revealing the fresh fish inside, with labels indicating product information and pricing. A small red sign on the upper shelf reads '*Price as Marked / Fresh Tilapia Fillets'. The lighting is cool and functional, typical of a refrigerated section, highlighting the freshness of the product. From the bottom left, a rounded rectangular text box in bright cyan smoothly slides in, containing the white text: 'Don't miss the fresh seafood.' The text is bold and sans-serif.
0:09fresh produce section
A wide shot pans slowly to the right, revealing a brightly lit and immaculately organized fresh produce section of a large grocery store. Rows of colorful fruits and vegetables are artfully arranged in bins and on tiered shelves, creating an abundant display. Oranges, lemons, limes, and various green leafy vegetables are visible, showcasing a vibrant natural color palette of greens, yellows, and oranges. The environment is clean, with light-colored flooring and white walls, typical of a modern supermarket. Overhead signs, partially visible, indicate sections like 'SALADS', 'SWEET TREATS', and 'ORGANIC PRODUCE'. The lighting is bright and overhead, illuminating the produce clearly. From the bottom left, a rounded rectangular text box in bright cyan smoothly slides into the frame, containing the white text: 'And the fresh produce.' The text is bold and sans-serif, complementing the clean visual aesthetic.
0:12outro text and logo
The scene features a solid, bright cyan background that fills the entire frame, consistent with the brand's aesthetic. In the upper left quadrant, prominent white sans-serif text appears, reading 'Can't wait to see you!' The typography is bold and friendly. In the lower right quadrant, the iconic Aldi logo is displayed within a square, gold-framed border. The logo features a blue 'ALDI' text with three stylized 'A' stripes, set against a light blue background. Sweeping, wavy lines in red, orange, yellow, and dark blue animate across the bottom and left sides of the frame, originating from the lower left and moving towards the center, adding a dynamic and vibrant touch. The lighting is uniformly bright, creating a cheerful and inviting atmosphere for the concluding message.