0:00introduction with cooler
A medium shot captures a person standing behind a large, grey Goal Zero electric cooler, which rests on a natural wooden table supported by black sawhorses. The background features a plain, dark green/grey corrugated metal wall, illuminated by bright, direct sunlight, casting subtle, defined shadows. The person is wearing a black baseball cap, dark sunglasses, and a grey t-shirt. They begin by pointing both index fingers downwards towards the cooler, then transition to giving a clear thumbs-up gesture with their right hand, signifying approval. The scene conveys a clean, outdoor setup with clear, crisp lighting. The dominant colors are the cool grey of the cooler and t-shirt, the dark green of the wall, and the light brown of the wooden table.
0:02removing cooler cover
The camera maintains a medium shot as the person, dressed in a black cap, sunglasses, and grey t-shirt, begins to interact with the large grey Goal Zero electric cooler. They are in the process of unzipping and carefully lifting the grey insulated cover from the top of the cooler. The action reveals the sleek, metallic silver and black top of the cooler underneath the cover. The outdoor setting is consistent, with a dark green/grey corrugated metal wall in the background and bright, natural sunlight illuminating the scene, highlighting the texture of the cover as it's being removed. The wooden table and sawhorses remain visible, providing a stable platform for the cooler. The scene focuses on the initial unpacking or preparation of the product.
0:05demonstrating cooler compartments
A medium shot continues to frame the person and the Goal Zero electric cooler, which is now fully revealed from its insulated cover. The cooler's top is a metallic silver with two distinct black lids. The person, still wearing their cap and sunglasses, demonstrates the cooler's dual functionality by first opening the left black lid, revealing a textured, gridded underside and an empty interior compartment. They then close it and open the right black lid, showing the second compartment. The actions are clear and serve to illustrate the product's features. The setting remains outdoors, with a dark green/grey corrugated metal wall as the backdrop and the cooler sitting on a wooden table. Bright sunlight creates sharp shadows and highlights the metallic surfaces of the cooler, contributing to a clean and functional aesthetic.
0:15introducing power station
This scene introduces the power source for the cooler. The initial shot is a medium shot, showing the person picking up a compact, silver and black Goal Zero Yeti 700 portable power station from the wooden table. The camera then smoothly zooms in to a close-up on the power station, clearly displaying its various ports, a digital screen, control buttons, and the 'YETI 700' branding. The person holds the power station up, presenting it directly to the camera with a neutral, informative expression. After this detailed view, the camera zooms out slightly as the person places the power station back down on the wooden table, to the left of the larger electric cooler. Finally, they open a protective flap on the power station and connect a cable, signifying its readiness for use. The consistent outdoor background with the dark green/grey wall and bright sunlight maintains the product demonstration setting.
0:27final demonstration and product placement
The scene acts as a concluding demonstration, with a medium shot featuring the person, the Goal Zero electric cooler, and the Yeti 700 power station side-by-side on the wooden table. The person reiterates previous actions, beginning by unzipping and removing the grey insulated cover from the electric cooler, once again revealing its metallic silver top. They then open one of the black lids. With the cooler compartment open, they pick up a bright yellow plastic bottle and demonstrate placing it inside the cooler, emphasizing its practical application and capacity. The outdoor setting, featuring the dark green/grey corrugated metal wall in the background and bright, direct sunlight, remains consistent, reinforcing the product's intended use in various environments. The scene combines visual elements to consolidate the product's features and benefits.