0:00intro product display costco Two smiling blonde women stand shoulder-to-shoulder, positioned centrally in the frame, in a brightly lit Costco warehouse aisle. They are holding a rectangular black and red 'FIRST AID PREMIUM' kit box between them, angled slightly towards the camera to showcase its design. Behind them, rows of stacked retail boxes, predominantly black and red first aid kits, line the metal shelving of the warehouse, extending into the background. The lighting is bright and even, characteristic of a large retail store, casting minimal shadows. Overlaid at the top of the frame is a large, white 'COSTCO TWINS' logo with distinctive blue accent lines. Below this, prominent black text overlays with a white outline read 'First Aid Premium Kit', followed by '$39.99'. At the bottom, a smaller white text overlay states, 'You guys, check out this First Aid Premium Kit by Uncharted Supply Co at'. The overall color palette is dominated by the bright red and black of the product packaging, contrasted with the neutral grey of the warehouse and the women's light-colored clothing. The camera is static, capturing a medium shot of the women and the product.
0:03product box close up This close-up shot focuses intently on the front of the black and red 'FIRST AID PREMIUM' kit box, which fills the majority of the frame. The box is held by a woman's hands, though only her fingers are visible, cradling the edges of the packaging. The background is slightly blurred, indicating a shallow depth of field, but appears to be the same Costco aisle from the previous scene, with racks of first aid kits subtly visible. The text 'You guys, check out this First Aid Premium Kit by Uncharted Supply Co at' is overlaid at the bottom of the frame in white text. The camera is positioned slightly above the product, looking down, emphasizing the intricate details of the product packaging and its listed contents. The lighting is bright and even, typical of indoor retail, highlighting the product without harsh shadows. The color palette is dominated by the bold red and black of the packaging against a muted, out-of-focus background.
0:04product open display Two smiling blonde women are featured from the waist up, centrally framed, holding open a red and black soft-case first aid kit. The kit, positioned between them, is fully unzipped and spread open, revealing numerous mesh and clear compartments filled with various medical supplies, meticulously organized. The background is a plain, bright light grey wall, suggesting a clean, indoor setting with uniform, soft lighting that minimizes shadows and highlights the subjects and product. Both women are looking directly at the camera with wide, excited smiles, their mouths open in expressions of enthusiasm. White text at the bottom reads 'Costco for under forty dollars.' The overall color scheme is bright, with the vibrant red of the kit contrasting with the women's light-colored attire and the neutral background. The camera remains static, capturing a medium shot.
0:06product back details A close-up, top-down shot of the back of the red soft-case first aid kit, held by a woman's hands. The kit is oriented vertically, filling a significant portion of the frame. The background is softly blurred, showing a light grey area, possibly a wall or surface, which provides a clean contrast to the product. The back of the kit features prominent embroidered or printed labels with blank lines for 'BLOOD TYPE', 'EMERGENCY CONTACT', and 'ALLERGIES', emphasizing its practical and personalized emergency preparedness features. A black zipper pull is clearly visible at the top, securing the case. The woman's hands are neatly manicured with light-colored nail polish. White text at the bottom of the frame reads 'Costco for under forty dollars.' The lighting is bright and even, highlighting the details on the kit's surface. The overall color scheme is red and black on the product, against a neutral, out-of-focus background.
0:07product unpacking demonstration An overhead shot captures a pair of hands meticulously demonstrating the contents and organized features of the red and black first aid kit. The kit is laid fully open on a light-colored wooden floor, its numerous compartments and individual items clearly visible and accessible. The hands, belonging to an unseen demonstrator, meticulously remove, point to, and replace various medical supplies throughout the scene. These items include silver medical shears, white packets of bandages and antiseptic wipes, a red pressure bandage, white sterile sponges, a silver emergency blanket, a black 'FIRST AID GUIDE' booklet, green glow sticks, and black duct tape. The interior of the kit is predominantly black with red accents, and all items are neatly arranged within mesh and clear pockets, showcasing the product's thoughtful organization. The lighting is bright and uniform, likely from overhead sources, highlighting the product and its contents with clarity. White text overlays at the bottom provide continuous narration: 'Look at all that you get.', 'From home to trail, this heavy duty case is packed with real world essentials...bandages, burn cream, medical shears, tweezers, and even a CPR kit.', 'Everything's color coated and organized so you can grab what you need fast'. The camera remains static, providing a consistent top-down view of the demonstration.
0:19product contents diagram A very close-up, static shot of a white printed card, an insert from the first aid kit, prominently displayed. The card is titled '89 HIGH QUALITY PIECES' in bold red text at the top. It features small, numbered illustrations of each item included in the kit, meticulously arranged in a clean, grid-like fashion. These illustrations depict a wide array of supplies, such as various types of bandages, gauze pads, medical scissors, tweezers, blue medical gloves, burn cream, antiseptic wipes, an emergency blanket, duct tape, glow sticks, and a first aid guide booklet. The background is a slightly out-of-focus and darkened portion of the product packaging, ensuring the diagram remains the central focus. The lighting is direct and bright, likely from overhead, making all the text and images on the card exceptionally clear and legible. White text at the bottom of the screen continues from the previous narration, stating, 'and organized so you can grab what you need fast'.
0:21product waterproof setup A close-up, static shot of female hands holding the red, closed first aid kit, centered against a vibrant, sparkling turquoise swimming pool background. The sun reflects brightly on the water's surface, creating dynamic, shimmering patterns that contrast with the solid red of the kit. The kit is held steadily at eye level with the camera, positioned slightly above the water's surface. The words 'FIRST AID PREMIUM' and 'WATERPROOF' are clearly visible on a black patch stitched onto the front of the kit, highlighting a key feature. White text at the bottom of the frame reads 'and it's even waterproof.' The lighting is bright and natural outdoor sunlight, emphasizing the product's feature under real-world conditions. The color palette is dominated by the bright red of the product and the rich turquoise of the water.
0:22product waterproof drop An overhead, static shot captures the red first aid kit being purposefully dropped into a bright, clear turquoise swimming pool. As the kit makes contact with the water, it generates a dramatic splash, sending ripples and drops across the surface. The kit then floats visibly on the water, confirming its waterproof claim. The sun reflects off the water, creating bright, shimmering patterns and highlights that dance across the scene. The camera is positioned directly above the water, looking straight down, providing a clear view of the action and the product's buoyancy. White text at the bottom of the frame reiterates 'and it's even waterproof.' The vibrant turquoise of the pool and the bright red of the kit create a striking color contrast, enhancing the visual impact of the demonstration.
0:23costco price sign A clear, static close-up shot of a white price sign hanging from a grey metal beam, prominently displayed in a brightly lit Costco warehouse. The sign features black text, clearly indicating the item: '1966012 UNCHARTED SUPPLY CO PREMIUM FIRST AID KIT'. Below this, the 'PRICE PER EACH 39.990' is shown, with a much larger and bolder 'SELL PRICE 39.99' emphasizing the final cost. In the background, slightly out of focus but still recognizable, shelves are stacked high with various retail products, including green boxes labeled 'CURAD ALCOHOL PREP PADS' and other blue-packaged items, indicating a well-stocked store environment. The warehouse ceiling structure, with exposed utility lines and overhead fluorescent lighting, is visible at the very top of the frame. White text at the bottom of the screen provides a call to action, stating, 'It's in stores and on Costco dot com.' The lighting is typical bright, uniform overhead retail lighting, ensuring all text is perfectly legible. The color palette is dominated by white, black, and neutral greys of the warehouse, with splashes of green and blue from background products.