0:00woman holding phone case A close-up shot focuses on a woman's hands delicately holding a light blue phone case. The case has a subtle, textured pattern. Her fingers are gently curved around the sides and back of the case. She is wearing a dark grey, cable-knit sweater. The upper part of her face, from the nose down, is visible at the top of the frame, showing a subtle, pleasant smile. She wears a gold band ring on her right ring finger and a silver-toned ring with a light blue stone on her left ring finger. The background is softly blurred, revealing a warm, neutral-toned interior space, suggesting a cozy, indoor setting. The lighting is soft and warm, highlighting the textures of the sweater and phone case. Overlaid text reads 'If you touch'.
0:01woman on phone talking A medium shot of an Asian woman engaged in a phone call. She holds a bright pink smartphone to her right ear, smiling and looking slightly to her left, as if listening intently or reacting to a conversation. She is wearing a sleeveless, brown halter-neck top. The background features blurred white kitchen cabinets or cupboard doors, suggesting a modern and clean indoor environment. The lighting is bright and even, indicating a well-lit space. Overlaid text reads 'just touching'.
0:03woman showing phone cases disgusted A medium shot captures a Caucasian woman with shoulder-length red hair, holding up two clear or very light beige phone cases, one in each hand, near her head. Her facial expression conveys strong disgust and slight alarm, with her eyebrows furrowed and mouth open in a grimace. She is wearing a plain brown fitted top layered under a cream-colored, open-front cardigan. The background is a simple, light-colored wall, creating a clean and uncluttered setting. The lighting is soft and even, highlighting her expressive face. Overlaid text reads 'you're touching'.
0:05hands holding clear phone case A close-up shot focuses on a pair of hands holding a clear plastic phone case. One hand supports the case horizontally from the bottom, while the other hand grasps it vertically from the side, effectively presenting it to the viewer. The person is wearing a long-sleeved dark grey or black top. In the blurred background, lush green foliage from a plant is visible, suggesting an indoor environment with natural elements. The lighting is soft and bright, creating a clean visual. Overlaid text appears as 'Toxic chemicals' and 'Microplastics'.
0:07hands dropping phone case into bin A close-up, slightly overhead shot captures a hand dropping a clear phone case into a white bin with an open lid. The bin's interior is lined with a white plastic bag, visible beneath the opening. The surface around the bin is also white, suggesting a clean, possibly kitchen or utility room environment. The action is quick and deliberate, emphasizing the disposal of the item. Overlaid text reads 'Then transfer'.
0:08woman with distressed expression A medium close-up shot of a Caucasian woman holding a smartphone with a light beige case, which has a prominent white circular MagSafe ring on the back. Her face is highly expressive, showing a distressed or crying emotion with wide, teary eyes and a slightly open mouth. She wears a dark brown long-sleeved top. The background is a blurred warm-toned wooden headboard or wall paneling, providing a domestic setting. The lighting is soft and frontal, illuminating her emotional expression. Overlaid text reads 'when you rub'.
0:09shredded plastic recycling A medium, low-angle shot reveals an industrial scene where a blue metal machine is actively pouring a torrent of multi-colored shredded plastic into a large, partially filled white bag or container. The plastic fragments are small, irregularly shaped, and come in various bright colors like red, blue, green, and black, creating a chaotic yet textured pile. The background shows more industrial machinery and a grey concrete floor, indicative of a factory or recycling plant. The lighting is practical and industrial, emphasizing the machinery and processed materials. Overlaid text appears as 'We've ditched', 'plastic water bottles', and 'and cutting boards.'.
0:12man holding football patterned case A medium close-up shot of a man holding a smartphone with a distinctive light beige case patterned with small, brown footballs or rugby balls. He is smiling faintly and looking down at the phone in his hands. He has short, dark, curly hair and a well-groomed beard, and is wearing a light grey crew-neck t-shirt. The background is blurred, showing vibrant green foliage and a clear blue sky, suggesting an outdoor, sunny setting. The lighting is bright and natural, illuminating his face and the phone. Overlaid text reads 'But what about something'.
0:13man in mirror with green phone case A medium close-up shot, framed as a reflection in a bathroom mirror, shows a man holding a smartphone with a dark olive green case. He is actively pointing at the phone screen with his left index finger, while his right hand holds the phone steady. He has a neatly trimmed mustache and is wearing glasses. His short, dark hair is styled, and he wears a cream-colored crew-neck sweatshirt. The background, also reflected, shows a white bathroom counter, a faucet, and white tiled walls, creating a clean, modern bathroom setting. The lighting is bright and even, typical of an indoor bathroom. Overlaid text reads '3000 times a day?'.
0:15woman presenting strawberry phone case A medium shot of an Asian woman smiling and presenting a bright pink smartphone case with a whimsical red strawberry pattern directly towards the camera. She holds the phone case with both hands, positioned in front of her chest. She is wearing a dark brown long-sleeved top and light blue denim jeans. She is sitting comfortably on a grey fabric sofa. The background is softly blurred, revealing a window with lush green trees and foliage outside, indicating a bright, natural setting indoors. The lighting is soft and inviting. Overlaid text reads 'That's why I switched' and 'to Pela.'.
0:17hand holding brown pela case A close-up shot focuses on a hand holding a plain, matte brown Pela phone case. The hand is angled slightly downwards, showcasing the texture and color of the case. The word 'pela' is subtly debossed or printed on the lower back of the case. The background is softly blurred, revealing a warm and inviting bedroom interior with a headboard and soft pillows in shades of white and light grey. The lighting is gentle and warm, creating a cozy atmosphere. A green checkmark icon is displayed in the upper left with the text 'Nontoxic' next to it, indicating a key benefit.
0:18hand holding leaf pattern pela case A close-up shot features a hand holding a black Pela phone case adorned with a vibrant, intricate green leaf and plant pattern. The case is angled slightly, highlighting the detailed design. The background is a lush, blurred expanse of green foliage, suggesting an outdoor, natural setting. The bright green of the leaves on the case harmonizes with the natural background. The lighting is bright and natural. Two green checkmark icons are displayed in the upper left with the text 'Nontoxic' and 'Made with plants', clearly articulating product benefits.
0:19hand holding purple pela case outdoors A close-up shot focuses on a hand holding a purple Pela phone case, which is placed face down on a rustic wooden surface, possibly a picnic table or bench. The phone screen is black. The background is heavily blurred, revealing bright green trees and sunlight filtering through, creating an idyllic outdoor atmosphere. The lighting is natural and bright, enhancing the vibrant purple of the case. Three green checkmark icons are displayed in the upper left with the text 'Nontoxic', 'Made with plants', and 'Protective', showcasing key product features.
0:20hands sifting flax straw An extreme close-up shot captures two hands sifting and letting fall a large quantity of light golden-brown, finely chopped, fibrous material, identified as flax straw. The material flows smoothly between the fingers, creating a sensory and tactile visual. The hands are immersed in the texture, emphasizing the natural origin of the material. The background is entirely filled with more of the flax straw, creating a homogenous and earthy visual field. The lighting is bright and even, highlighting the natural color and texture of the straw. Overlaid text appears as 'Made with flax straw,', 'a fiber so strong farmers', and 'typically have'.
0:23woman with blue leopard case A medium close-up shot captures a woman smiling while holding up a vibrant blue smartphone case featuring a multi-colored leopard print pattern. Her face is partially visible on the left side of the frame, showing a happy and engaging expression. The background is a bright, modern living room with a white wall and a hint of a grey sofa. The lighting is soft and appealing, creating a cheerful atmosphere. Overlaid text reads 'Stop worrying'.
0:24hand holding floral pela case outdoors A close-up shot of a hand holding a light beige Pela phone case with a delicate yellow floral pattern, featuring small bees among the flowers. The phone case is held outdoors, with a blurred background of green trees, a sidewalk, and a hint of blue sky, suggesting a sunny day in a residential area. The natural light highlights the intricate details of the floral design. Overlaid text reads 'and start caring, with a'.
0:25woman on phone with pela logo A medium close-up shot features a woman with long blonde hair, smiling and talking on a blue smartphone with a white patterned Pela case held to her right ear. Her head is tilted slightly, and her expression is one of contentment and happiness. She is wearing a light-colored, possibly white or cream, sweater. The background is softly blurred, revealing a light grey wall. A large, white 'pela' logo is prominently overlaid in the center of the screen, subtly blurring the woman and her surroundings, acting as a brand sign-off and call to action. Overlaid text reads 'Pela case today.'
