0:00membership promo display The scene opens with a clean, dark green background. A large, rounded-corner off-white rectangle dominates the upper half of the screen, serving as a clean canvas. Inside this rectangle, bold, dark green sans-serif text reads, 'Young golfers see value in memberships and passes.' The text is centered vertically and horizontally within the off-white box. A light-skinned hand, likely male, enters the frame from the bottom-center, holding a modern smartphone vertically. The phone's screen displays a golf course wallpaper with '9:41' and 'Tuesday 4 April'. Immediately, a push notification appears on the phone screen: a white rectangle with 'MESSAGES' and 'Early bird membership promos' with an 'Unlock to see' button. Simultaneously, a series of light green, translucent graphic overlays appear to the right of the phone, simulating an app interface. One overlay shows 'Memberships' with a green person icon and a 'Starter Membership' label. Another overlay shows an expanding menu with various icons (a clock, calendar, settings, and people) suggesting app functionalities related to membership management. The overall aesthetic is digital and infographic-like, with a focus on clean lines and a limited color palette of dark green, off-white, and bright green accents. The lighting is even and simulated, typical of digital graphics.
0:03statistical chart 1 The scene features a dark green background. At the top-center, a rounded-corner dark green rectangle contains white text that reads, 'Golfers planning to purchase a membership or pass next season by age:'. Below this, a large, rounded-corner off-white rectangle appears, filling the lower portion of the frame. Inside this off-white rectangle, a horizontal bar chart is presented. Six rows are visible, each representing an age range: '18-24', '25-34', '35-44', '45-54', '55-64', and '65+'. To the right of each age range, a grey bar represents the maximum possible percentage, and a dynamic green bar animates from left to right, indicating the percentage of golfers in that age group planning to purchase. The percentages dynamically change, for example, '18-24' starts at 37% and animates to 71%, '25-34' starts at 35% and animates to 76%, and so on. The animation is smooth and impactful, highlighting the data. The color palette remains consistent with the previous scene, utilizing dark green, off-white, and bright green for the data visualization. The lighting is flat and digital, emphasizing clarity of information.
0:08statistical chart 2 This scene maintains the dark green background. A rounded-corner dark green rectangle is positioned at the top-center, displaying white text: 'Why are 18-34 year olds changing how they access golf?'. Below this, a large, rounded-corner off-white speech bubble-shaped graphic appears, occupying the central and lower-central part of the screen. Inside this graphic, a numbered list is presented in dark green text: '1. To save money overall', '2. To play more frequently', '3. For more playing flexibility', '4. Value for money'. Beneath this list, a horizontal bar chart composed of four circular segments animates into view. Each segment represents one of the reasons listed above. Initially, the segments display low percentages, which then dynamically increase to new values. For instance, the first segment starts at 35% and animates to 35%, the second from 16% to 30%, the third from 3% to 27%, and the fourth from an unrevealed low value to 26%. The circles are filled with gradients of green, from light to dark, visually representing the percentages. The overall design is infographic-style, clean, and uses a limited, consistent color palette of dark green, off-white, and various shades of green. The lighting is flat and digital, characteristic of on-screen graphics.
The scene features a dynamic, dark green background. From the left and right sides of the frame, several horizontal, blurry, dark green bar-like shapes swiftly move towards the center, creating a sense of motion. These bars are slightly lighter green than the background. In the precise center of the screen, a clean, white stylized logo appears. The logo consists of a geometric icon resembling an abstract 'L' or an upward-pointing arrow, immediately followed by the text 'lightspe' in a sans-serif typeface. The logo is sharply rendered against the blurred moving background elements. The overall mood is professional and conclusive, serving as an end card. The color palette is strictly dark green and white, reinforcing brand identity. The lighting is digital and flat, designed to make the logo pop against the moving background.
