0:00little girl with unicorn
A close-up shot captures a cheerful young girl, approximately 4-6 years old, with light brown, curly hair, holding a white, sparkly unicorn plush toy. She is wearing a light green, printed pajama-style outfit. Her face is bright with a wide, open-mouthed smile, and her eyes are looking slightly upward towards someone out of frame, conveying pure delight. The unicorn features shimmering silver hooves and a distinct spiral horn. The background is brightly lit, revealing shelves filled with various colorful plush toys and accessories in a busy retail store setting. A blurred adult figure in a maroon shirt is partially visible in the upper left. Subtle snowflake animations drift across the screen, adding a festive ambiance. The text overlay "Do NOT start your holiday shopping before watching this first!" is prominently displayed at the top center in a white box with a red border.
0:00boy with small object
A medium close-up shows a young boy, approximately 2-3 years old, with dark brown, curly hair that reaches his shoulders. He is wearing a dark blue long-sleeved shirt and light blue pants. His gaze is directed downwards, focused intently on a small, white, rectangular object he holds delicately in his small hands, possibly a sound chip for a plush toy. His expression is one of deep concentration and mild curiosity, with his lips slightly parted. The background is brightly lit and blurred, revealing elements typical of a retail environment, specifically what appears to be part of a Build-A-Bear Workshop station with white counters and blue accents. Another child with curly hair is visible in the distant, blurred background. Snowflake animations drift gently across the screen, adding a festive touch. The prominent text overlay "Do NOT start your holiday shopping before watching this first!" is displayed in a white box with a red border at the top center.
0:01boy hugging plush toy
This medium close-up focuses on the same young boy from the previous scene, approximately 2-3 years old, now tightly hugging a fluffy, medium-brown plush toy. The toy appears to be an animal with light cream-colored antlers or horns, possibly a moose or reindeer. The boy's face is partially obscured by the toy, but his visible eye shows a contented, happy expression, and he is smiling warmly. He wears the same dark blue long-sleeved shirt and light blue pants. An adult's arm in a light pink sweater is partially visible on the left, suggesting a parent or guardian is nearby. The background reveals a clean, brightly lit retail interior with a white counter and red elements, characteristic of a Build-A-Bear Workshop. Snowflake animations are visible, adding to the holiday theme. The text overlay "Do NOT start your holiday shopping before watching this first!" is still present at the top.
0:02boy choosing toy from bin
A medium shot features a young boy, about 5-7 years old, with short dark hair, glasses, and a black beanie hat, standing on a light wooden floor. He is actively reaching into a large red, yellow, and white display bin filled with various unstuffed plush animals. He is holding a brown, furry plush toy, possibly a reindeer, and appears to be in the process of selecting it. He wears a black long-sleeved shirt with a white graphic, light-colored pants, and black shoes. His expression is focused and slightly smiling, conveying excitement and satisfaction about his choice. The background showcases shelves packed with stuffed animals and a colorful, playful retail environment, typical of a Build-A-Bear Workshop. Snowflake animations dance across the screen, enhancing the festive atmosphere. The text "Do NOT start your holiday shopping before watching this first!" is present at the top, along with a new text overlay "Choosing their new buddy is so much fun." at the bottom.
0:03man holding baby with fluff
This medium shot depicts a man holding a baby in his arms while standing next to a Build-A-Bear stuffing station. The man, with short dark hair, wears a grey hooded zip-up jacket. He is looking down at the baby, who is wearing a light-colored, possibly white, romper with subtle patterns and has light hair. The baby, appearing to be under one year old, is looking towards a bin of soft, pink, fluffy stuffing material with wide-eyed curiosity. The man's arm is positioned near the bin, possibly about to interact with the stuffing or show it to the baby. The background features the colorful red and yellow structure of the stuffing machine, with various shelves and products behind it. Snowflake animations are active, adding a whimsical touch. The text "Do NOT start your holiday shopping before watching this first!" is present at the top, along with "Choosing their new buddy is so much fun." at the bottom.
0:04holiday plush display
A close-up shot focuses on a retail display of various holiday-themed plush toys, arranged on a light blue shelf. In the foreground, a white, glittery reindeer plush with large, sparkly silver antlers, bright blue eyes, and a light blue cape is prominently featured. It stands on all fours. To its left, a grey bear plush wearing a festive green Christmas sweater with white text that reads "I'M THE REASON SANTA HAS A NAUGHTY LIST" is visible. Other plush toys, some with holiday outfits like brown boots and red and white polka dot accents, are partially visible in the background and on either side. The display shelves are clean, light blue, and brightly lit, creating an appealing presentation. Snowflake animations overlay the scene, emphasizing the holiday theme. The text "Choosing their new buddy is so much fun." is at the bottom, transitioning to "Holiday bears and reindeer animals."
0:06interactive sound station
This sequence comprises three distinct but related close-up shots of children interacting with a digital sound selection station at Build-A-Bear Workshop. The overall environment is brightly lit, showing the signature blue and red colors of the workshop. Snowflake animations are persistent, adding a festive touch. The text overlay "Holiday bears and reindeer animals." transitions to "You can even add sounds like a heartbeat. Voice recording or pick from their huge list of options." First, from 6.1-7.0 seconds, two young girls, seen from behind, are at a red and blue station. A screen displays a blue cartoon reindeer with the text "TEST YOUR SOUND Pick it up and squeeze it to listen." One girl, with long brown hair and a pink bow, holds a white plush toy. Second, from 7.0-8.2 seconds, the screen changes to "RECORD YOUR VOICE" with various sound and song options displayed as colorful tiles. The girls are still visible, one pointing at the screen. A white plush toy is on the counter. Third, from 8.2-9.2 seconds, a hand, likely an adult's, is shown pressing a button on a blue and red interactive screen which reads "RECORDING STARTED". A progress bar is visible below, indicating the recording process.
0:09children choosing stuffing options
This sequence shows children interacting with the Build-A-Bear stuffing station, characterized by blue and red accents. First, from 9.2-10.3 seconds, a young boy, with blond curly hair, wearing a green long-sleeved shirt, stands next to a girl with long brown hair wearing a pink t-shirt. They are looking up at a screen that says "the stuff you love" and displays numerous small square icons for selecting sounds or options. The station features clear bins with stuffing and small heart-shaped compartments. Second, from 10.3-11.4 seconds, a medium shot of a young girl, about 6-8 years old, with long, wavy brown hair, wearing a pink t-shirt. She is holding a white unicorn plush toy with pink and purple accents. Her expression is one of gentle excitement and engagement as she looks towards the activity. A blurred boy is behind her. The setting is a vibrant Build-A-Bear store, brightly lit, with various displays and the stuffing machine visible. Snowflake animations are present. The text "You can even add sounds like a heartbeat. Voice recording or pick from their huge list of options." is overlaid.
0:11mother and child at stuffing station
A medium shot captures a woman and a young child standing next to the Build-A-Bear stuffing machine. The woman, with dark hair tied back, is wearing a black long-sleeved top and dark shorts over leggings. She holds a brown plush toy in one hand. The child, about 2-3 years old, with dark curly hair, is wearing a dark t-shirt with a white graphic and light-colored pants. They are positioned in front of the colorful yellow and red stuffing machine, which has a clear window revealing white fluff inside. The wooden floor of the store is visible, and shelves of merchandise create a busy, inviting background. Snowflake animations are active, adding a celebratory feel. The text overlay "My girls love choosing the heart and making their wish before it goes in." is displayed at the bottom of the screen, highlighting the sentimental aspect of the activity.
0:12woman with baby choosing heart
This medium shot shows a woman, with dark hair tied back, holding an infant in her arms. She is wearing a dark maroon long-sleeved shirt and blue jeans. The baby, dressed in a light-colored romper, is held facing towards a red and yellow Build-A-Bear stuffing station. The woman is holding a small, clear, heart-shaped object up, possibly preparing to insert it into the plush toy as part of the tradition. The baby looks around with wide, curious eyes, observing the process. The background features the transparent stuffing machine filled with white fluff and other colorful elements of the store, brightly lit. Snowflake animations are visible, adding to the festive mood. The text overlay "My girls love choosing the heart and making their wish before it goes in." is displayed at the bottom, underscoring the meaning of the action.
0:13employee assisting child stuffing
An overhead shot captures a Build-A-Bear employee, identifiable by her red apron and name tag, wearing glasses and a mask. She is kneeling on the wooden floor, assisting a young child, approximately 2-3 years old, with the stuffing process. The child wears a red long-sleeved Christmas-themed sweater with green accents and blue jeans, holding a light blue and white plush animal. The employee guides the child's hands as they interact with the stuffing machine, creating a moment of focused engagement. The background shows the various components of the stuffing station, including the foot pedal and bins of accessories, implying a full immersive experience. The store's interior is brightly lit, and snowflake animations are present, adding to the holiday spirit. The text "It's a tradition I know they'll remember." is added to the previous text overlay, emphasizing the memorable nature of the activity.
0:15mother and daughters at counter
A wide shot presents a heartwarming scene of a mother and her two young daughters in a brightly lit Build-A-Bear Workshop. The mother, with curly blonde hair, wears a red long-sleeved shirt and holds an infant daughter (the baby from previous scenes) in a cream-colored romper. The older daughter, approximately 4-6 years old, with curly light brown hair, wears a light green patterned outfit and stands animatedly next to a blue counter, gesturing with her hands. The mother is smiling and looking at the older daughter, fostering a sense of connection. The background is filled with colorful displays of plush toys, clothing, and accessories, typical of the store, creating a lively and inviting atmosphere. The wooden floor adds warmth to the setting. Snowflake animations continue, contributing to the holiday theme. The text "It's a tradition I know they'll remember." remains at the bottom, reinforcing the sentiment.
0:16boy with advent calendar
A full-body shot captures a young boy, about 4-6 years old, standing confidently and slightly off-center in a Build-A-Bear Workshop. He is dressed in an elaborate yellow and black Bumblebee Transformer costume, which is highly detailed. He is holding a "Build-A-Bear Workshop Advent Calendar" box prominently in front of him, facing the camera. The box features illustrations of various small plush characters, emphasizing its contents. His expression is serious and focused as he presents the product, suggesting pride. The light wooden floor of the store is visible, and the background shows blurred displays of plush toys and store architecture, hinting at a vibrant retail environment. Snowflake animations are still present, maintaining the holiday theme. The text overlay "And if you're stocking up on gifts, Build-A-Bear makes it so easy." is displayed, promoting the brand's convenience.
0:17children walking away
A medium-long shot, captured from a slightly lower angle, shows two young children walking away from the camera down an aisle in the Build-A-Bear Workshop. The child on the left is the boy from the previous scene, still in his yellow and black Bumblebee costume, suggesting continued play or enjoyment. He is holding hands with another child, possibly an older sibling, on the right, who wears a dark green long-sleeved top and dark pants. They are walking on a light wooden floor, moving towards a brightly lit area further into the store. Blurred retail displays and figures are visible in the background, depicting a lively store environment. Snowflake animations persist, enhancing the festive atmosphere. The text overlay "And if you're stocking up on gifts, Build-A-Bear makes it so easy." is prominently displayed, reinforcing the holiday shopping message.
0:18girl brushing reindeer toy
A close-up shot focuses on a young girl, about 4-6 years old, with light brown hair tied up with a hair tie. She is wearing a black long-sleeved shirt with a white snowflake design and red pants. She is actively brushing a white, glittery reindeer plush toy (similar to the one in Scene 6) with a small white brush on a clean, white display table. Her head is tilted slightly downwards, focusing intently on the brushing action, indicating careful engagement with the toy. The background shows more retail displays and shelves, brightly lit, emphasizing the toy store environment. Snowflake animations are visible, reinforcing the holiday theme. The text overlay "And if you're stocking up on gifts, Build-A-Bear makes it so easy." is displayed, promoting the ease of gift shopping at Build-A-Bear.
0:19toddler in stroller
A medium shot captures a toddler, likely a boy, around 1-2 years old, seated in a black stroller. He has curly brown hair and wears a yellow and blue striped short-sleeved polo shirt. He is animatedly waving both hands in the air, expressing excitement or joy with a wide, open-mouthed smile. His face is beaming with happiness. To his right, a playful blue and white bathtub-shaped display with small colorful toys is visible, adding to the whimsical atmosphere. The background is a brightly lit section of the Build-A-Bear store, with red walls and various toy displays, creating a vibrant environment. Snowflake animations are present, continuing the festive ambiance. The text overlay "Build-A-Bear Workshop is honestly the one-stop shop for holiday gifting." is now prominently displayed, positioning the brand as a premier holiday destination.
0:20woman and girl with blue plush
This sequence captures two shots of a woman and a young girl interacting with a blue plush toy. The setting is a well-lit Build-A-Bear Workshop with warm wooden floors and numerous toy displays in the background, creating an inviting atmosphere. Snowflake animations are visible throughout, contributing to the holiday theme. The text overlay "Build-A-Bear Workshop is honestly the one-stop shop for holiday gifting." is displayed. First, from 20.7-21.7 seconds, a medium shot shows a woman, with long blonde hair, seen from behind, carrying a young girl (approximately 2-4 years old) in her arms. The girl is wearing a red, fluffy long-sleeved top and dark pants, and has her hair in two small buns. They are walking through the store, suggesting exploration and excitement. Second, from 21.7-22.9 seconds, the shot changes to face the woman and girl. The woman is smiling warmly at the girl, who is now holding a light blue and white plush bear-like toy. The girl is also smiling, looking at the toy, clearly delighted with her new companion. The woman is wearing a white long-sleeved top, conveying a clean and pleasant appearance.
0:22children with shopping bags
A full shot, slightly faded or with a soft light overlay, shows two children, a girl and a boy, standing happily in the Build-A-Bear Workshop, proudly holding up white shopping bags. The girl, on the left, has long brown hair and wears a pink t-shirt and grey wide-leg pants. She holds a bag with a rocket graphic, adding a touch of playful detail. The boy, on the right, has blond curly hair and wears a green t-shirt. He holds a bag that appears to be specifically for Build-A-Bear Workshop, identifying the brand. Both children are smiling broadly, conveying immense satisfaction and happiness after their shopping experience. The background is blurred, showing the store interior, suggesting a bustling yet joyful environment. Snowflake animations are visible. The text overlay "Build-A-Bear Workshop is honestly the one-stop shop for holiday gifting." is displayed, followed by "holiday gifting.", summarizing the video's message.
0:24brand logo and tagline
The final scene displays the Build-A-Bear Workshop logo on a clean white background. The logo consists of a circular blue emblem with a friendly, smiling yellow bear face in the center, surrounded by the text "BUILD-A-BEAR" at the top and "WORKSHOP" at the bottom, along with "EST. 1997" and small paw print icons, creating a recognizable brand identity. Below the logo, two lines of text are centered: "MAKE THEIR HOLIDAY MAGICAL." and "GIFT A LITTLE JOY THIS SEASON.", serving as a clear and heartwarming call to action for holiday shopping. The overall aesthetic is bright, clean, and optimistic, characteristic of a brand's closing message, leaving a positive impression on the viewer. No snowflake animations or other overlays are present, allowing the logo and text to stand out clearly.
