0:00mirror selfie phone cases intro A young Caucasian woman is framed in a medium shot, taking a mirror selfie with her iPhone. She holds two distinct phone cases in her left hand, one pink with vertical ripples and the other light blue with a gold accent. The phone she is holding to film is fitted with a vibrant red and green tomato pattern case. She wears a black tank top and blue jeans, revealing her midriff. The background shows a brightly lit room with white walls, a glimpse of a bed with white linen on the left, and a wooden furniture piece with a window view of lush greenery on the right. The lighting is natural and bright. A light blue text overlay at the top reads, "these are quite literally the cutest phone cases I've ever seen". The camera is static, held by the woman herself.
0:03talking head three cases intro The scene features a young Caucasian woman in a medium close-up, facing the camera directly and speaking enthusiastically. She holds three distinct phone cases in her hands, showcasing them to the viewer. The cases include a pink one with a fish pattern, a light blue one, and a beige one with a red tomato pattern. The background consists of a well-lit indoor setting, featuring light brown wooden shelves filled with various books and some green boxes, suggesting a home office or living room. Natural daylight illuminates the scene from the front, creating soft shadows. The woman's facial expression is animated and joyful. A light blue text overlay at the top reads, "these phone cases really check every single one of my boxes". The camera remains static.
0:06product feature close up tomato A close-up shot focuses on a single iPhone case with a red tomato and green vine pattern. A pair of manicured hands gently manipulate the case, first showcasing its exterior design, then flipping it over to reveal the soft, textured interior. The hands run fingers along the edges and interior, demonstrating the material's flexibility and softness, as well as the protective corner design. The background is a muted, light grey textured surface, possibly a wall or a soft fabric, suggesting a clean, minimalist setting. Bright, directional sunlight casts clear shadows from the hands and the phone case, highlighting its contours. A light blue text overlay appears in segments, reading, "1) they're extremely durable", "they're made of this really unique soft material that's really comfortable to hold in your hand", "but they're extremely durable and the way it's built it actually protects your corners really well". The camera remains static throughout this detailed product demonstration.
0:13talking head blue case durability The scene returns to a medium close-up of the young Caucasian woman, speaking directly to the camera. She holds a plain light blue phone case in her hands, gesturing with it as she discusses its protective qualities. Her expression is engaged and informative, maintaining eye contact with the viewer. The background is the same as before, featuring wooden shelves filled with books and green storage boxes, creating a tidy, intellectual environment. The natural daylight continues to illuminate her. Text overlays appear: "and the way it's built it actually protects your corners really well" followed by "so when you drop your phone you're not gonna crack your screen". The camera is static.
0:17overhead shot two cases design An overhead close-up shot displays two colorful phone cases resting side-by-side on a light, neutral surface, possibly wood or a similar texture. One case is vibrant pink with a repeating pattern of small fish, and the other is a beige case adorned with a red tomato and green vine pattern. Strong, natural sunlight from an unseen window casts long, distinct shadows, adding depth and visual interest to the composition. A hint of dark brown background is visible at the top, likely a shelf or table edge. A light blue text overlay centrally positioned reads, "2) the designs are so cute". The camera is static, looking down directly at the products.
0:19mirror selfie blue case personalized A young Caucasian woman in a medium shot takes a mirror selfie. She is wearing a light blue and white striped button-up shirt, oversized and casual. In her right hand, she holds her iPhone, fitted with a custom light blue phone case that has the name 'MADELINE' written vertically in pink letters. Her left hand rests gently on her stomach. The background is a clean, minimalist room with white walls, a glimpse of a white bed on the left, and a wooden furniture piece with a window view on the right. Bright, natural light illuminates the scene. A light blue text overlay states, "I got this custom one with my name" followed by "it's such a pretty blue color". The camera is static, capturing her reflection.
0:21mirror selfie pink fish case The young Caucasian woman reappears in a medium shot, continuing her mirror selfie. This time, she wears a form-fitting red square-neck tank top. She holds her iPhone, which now sports a vibrant pink phone case adorned with a repeating fish pattern. Her expression is lively and happy, with a wide, open-mouthed smile. The background remains consistent with the bright, white-walled room, featuring parts of the bed and the window, all bathed in natural light. Light blue text overlays sequentially read, "and this fish this one is so adorable" and "very very on trend". The camera is static.
0:25mirror selfie tomato case In a medium shot, the young Caucasian woman continues her mirror selfie, now wearing a black and white gingham or checkered pattern blouse with short, puffy sleeves and a tie-front detail. She also has a dark brown shoulder bag across her body. Her iPhone is fitted with the red tomato and green vine patterned case. Her expression is serene and confident, with a gentle smile. The background is consistent: a bright, white-walled room with parts of a bed and a window allowing natural light to fill the space. Light blue text overlays appear, stating, "and then even more trendy" and then "tomatoes". The camera is static.
0:28talking head tomato aesthetic A medium close-up shot of the young Caucasian woman, facing the camera directly. She holds the red tomato and green vine patterned phone case in her right hand, gesturing with it. Her facial expression is cheerful and enthusiastic. The background is the same as previous talking head shots, featuring wooden shelves filled with books and green storage boxes, indicating an indoor, organized setting. The scene is well-lit by natural light. A light blue text overlay reads, "like I'm so into the tomato girl aesthetic". The camera remains static.
0:29talking head three cases bio based The scene shows a medium close-up of the young Caucasian woman, speaking directly to the camera. She holds three phone cases โ the tomato, fish, and personalized blue cases โ in her left hand, showcasing them as she talks. Her expression is friendly and informative. The familiar background of wooden shelves filled with books and green boxes is visible, illuminated by natural light. Light blue text overlays appear: "3) these are a bio-based material" followed by "so they're actually a lot better for the environment". The camera is static.
0:33overhead shot cases in nature An overhead close-up shot features three colorful phone cases โ the pink fish, light blue personalized, and beige tomato designs โ arranged on a patch of earthy ground, partially covered by green foliage and a tree root. Hands gently manipulate the cases, turning them to display their fronts and backs, then arranging them in a fan-like pattern. The natural outdoor setting, with sunlight filtering through leaves, creates a dappled lighting effect and warm shadows. The environment suggests an emphasis on nature and biodegradability. A light blue text overlay reads, "every time that you grab your phone throughout the day" followed by "which I know is a lot you're not soaking up all those microplastics". The camera is static.
0:36talking head microplastics The young Caucasian woman is again in a medium close-up, facing the camera and holding the three phone cases (tomato, fish, personalized blue). Her expression is sincere and informative as she discusses the benefits of the material. The background remains the familiar wooden shelves with books and green boxes, lit by natural daylight. A light blue text overlay appears: "you're not soaking up all those microplastics because it's a much more natural material". The camera is static.
0:40talking head compostable A medium close-up continues to feature the young Caucasian woman, looking directly at the camera. She holds the trio of phone cases (tomato, fish, personalized blue) in her hand, gesturing subtly. Her expression is confident and positive as she explains the compostable nature of the material. The background is the same indoor setting with wooden shelves and books, well-lit by natural light. Light blue text overlays convey the message: "plus this material actually composts" followed by "so therefore It's coming from the earth and it's gonna go back to the earth". The camera is static.
0:44mirror selfie pink fish case compost The young Caucasian woman is seen in a medium shot, taking a mirror selfie. She is wearing a black tank top and blue jeans, consistent with the first scene. She holds her iPhone, now encased in the pink fish-patterned phone case. Her facial expression is relaxed and happy, with a smile. The background is the white-walled room, with a large, ornate golden-framed mirror occupying most of the frame, reflecting her image. Natural light fills the space. Light blue text overlays read, "which honestly is great because when these fish go out of style" followed by "I don't have to feel guilty about composting this". The camera is static.
0:47overhead shot cases on desk An overhead close-up shot captures the three phone cases โ pink fish, light blue personalized, and beige tomato โ neatly stacked on a clean, white desk surface. An open silver laptop is visible in the upper left corner of the frame, with its screen displaying dark content, but mostly obscured. Bright, natural light illuminates the scene, casting soft shadows. The overall aesthetic is clean and organized, indicating a workspace or study area. A light blue text overlay reiterates, "I don't have to feel guilty about composting this". The camera is static, focusing on the products and environment.
0:48screen recording website cta A screen recording displays the Pela Case e-commerce website, showcasing a grid of various iPhone cases available for purchase. Each case is presented with its name, compatible iPhone model ('iPhone 16 Case'), price ($65.00), and an 'Add to Cart' button. Some listings also show star ratings and discount badges. The website features a clean, minimalist design with a white background and product images. The camera smoothly scrolls down the webpage, revealing more case designs, which vary widely in color and pattern, from abstract cakes to floral motifs and geometric checks. A light blue text overlay appears in two parts, first stating, "they literally have a phone case for every aesthetic", then providing a call to action: "so make sure to check it out on their website pelacase.com". The camera motion is a slow, vertical scroll.