0:00fig dripping syrup The scene opens with an extreme close-up of a sliced fig, revealing its deep red, seedy interior. A thick, dark amber-colored syrup or liquid drips slowly from the cut surface of the fig, forming a prominent droplet that eventually detaches and falls. The fig is positioned against a bright, clean white background, creating a high contrast. The lighting is soft and even, highlighting the glistening texture of the syrup and the intricate details of the fig's flesh. In the lower portion of the frame, there is a white horizontal bar containing black text that reads 'balm dotcom' and 'A tube for every mood'. To the right of this text block, a small product image of a Glossier tube with green accents is visible against a white background. The overall color palette is dominated by the rich reds and browns of the fig and syrup, contrasted with the stark white background and text elements. The shot is static, focusing on the slow drip. The framing is tight, emphasizing the texture and movement of the liquid.
0:01product with figs This scene presents a medium close-up shot of a Glossier Balm Dotcom tube, specifically the 'wild fig' variant, centrally placed amidst an arrangement of sliced fresh figs. The tube is light purple with a bright green cap. The figs are cut in half, showcasing their reddish-pink, seedy interiors and pale green skins, creating a natural and organic backdrop for the product. The arrangement of fig halves is visually appealing, forming a radial pattern around the product. The background is a dark, undefined surface that provides a subtle contrast to the lighter product and figs. Soft, diffused lighting illuminates the scene, enhancing the textures of the figs and the sheen of the tube. The color palette is dominated by the earthy tones of the figs and the soft lavender of the product. The lower third of the screen features a white horizontal bar with black text: 'balm dotcom', 'A tube for every mood', and 'Glossier. + SEPHORA'. A small thumbnail of the product is visible in the bottom right corner.
0:02balm texture swirl An extreme close-up captures a rich, vibrant red, glossy substance being swirled or manipulated, likely a balm or cosmetic product. The texture is thick and viscous, with subtle variations in sheen as light reflects off its surface. White streaks or swirls are visible within the red mass, suggesting a mixing or spreading action, adding depth and dynamic movement to the visual. The lighting is bright and direct, enhancing the reflective qualities of the balm and its intense color. The background is indistinct, focusing entirely on the swirling texture. The dominant color is a striking, saturated red, conveying a sense of richness and intensity. The lower third of the screen contains the same white horizontal bar with black text: 'balm dotcom', 'A tube for every mood', and 'Glossier. + SEPHORA'. A small product thumbnail is in the bottom right. The shot is static, emphasizing the sensual texture.
0:03product with rose petals This scene displays a medium close-up of a Glossier Balm Dotcom tube, specifically the 'rose' variant, positioned vertically in the center of the frame. The tube is light pink with white text. It is surrounded by delicate, pale pink rose petals, some of which appear to be floating in clear water, creating a soft, ethereal effect. Small water droplets are visible on the tube itself, adding to the fresh and dewy aesthetic. The background is a clean, bright white, which makes the soft pink hues of the petals and the tube stand out. Soft, natural lighting bathes the scene, creating gentle shadows and highlights. The color palette is pastel and serene, emphasizing femininity and natural beauty. The lower third of the screen features the consistent white horizontal bar with black text: 'balm dotcom', 'A tube for every mood', and 'Glossier. + SEPHORA'. A small product thumbnail is visible in the bottom right corner.
0:04balm extruding orange An extreme close-up focuses on the opening of a Glossier Balm Dotcom tube, specifically the nozzle. A thick, glossy, orange-pink colored balm is slowly extruded from the circular opening, forming a smooth, curved ribbon as it emerges. The tube's cap and neck are white, with visible screw threads at the base of the nozzle. The background is a clean, minimalist white, ensuring full attention is on the product's texture and action. Bright, even lighting illuminates the balm, highlighting its slick, almost jelly-like consistency and vibrant color. The color palette is dominated by the soft orange-pink of the balm against the pure white of the tube and background, creating a fresh and clean aesthetic. The lower third of the screen maintains the white horizontal bar with black text: 'balm dotcom', 'A tube for every mood', and 'Glossier. + SEPHORA'. A small product thumbnail is in the bottom right. The shot is static, capturing the precise moment of extrusion.
0:05product on popsicles This scene presents a medium shot of a Glossier Balm Dotcom tube, specifically the 'lavender' variant, horizontally laid across a colorful stack of melting popsicles. The tube is pale blue with a white cap. The popsicles are stacked vertically, featuring shades of yellow, orange, and a pale pink, with visible wooden sticks. They show signs of melting, with liquid dripping down, suggesting a refreshing, summer theme. The background is a bright, clean white. The lighting is soft and natural, emphasizing the vibrant colors of the popsicles and the subtle texture of the melting ice. The overall color palette is bright and playful, with contrasting blues, yellows, oranges, and pinks. The lower third of the screen consistently displays the white horizontal bar with black text: 'balm dotcom', 'A tube for every mood', and 'Glossier. + SEPHORA'. A small product thumbnail is visible in the bottom right corner. The shot is static, capturing this whimsical arrangement.
0:06product with coffee cups This scene features a medium shot of a Glossier Balm Dotcom tube, specifically the 'coffee' variant, horizontally laid on a white saucer at the base of a whimsical stack of white espresso cups. The tube is dark brown with a vibrant purple cap. The espresso cups are stacked unevenly, with four cups forming a precarious tower, suggesting a moment of pause or an artistic arrangement. A few dark coffee beans are scattered around the saucer, grounding the theme. The background is a soft, neutral grey, providing a subtle contrast and allowing the white ceramics and product to stand out. The lighting is even and soft, highlighting the textures of the ceramic and the coffee beans. The color palette is earthy and warm, dominated by whites, browns, and the rich purple of the tube's cap. The lower third of the screen consistently shows the white horizontal bar with black text: 'balm dotcom', 'A tube for every mood', and 'Glossier. + SEPHORA'. A small product thumbnail is visible in the bottom right corner. The shot is static, capturing this coffee-themed still life.
0:07balm extruding clear This scene offers an extreme close-up view of a Glossier Balm Dotcom tube nozzle, similar to previous extrusion shots. A thick, clear or very pale yellow balm is slowly emerging from the circular opening, forming a smooth, curved strand as it dispenses. The tube's cap and neck are white, with visible screw threads, providing mechanical detail to the process. The background is a pristine, bright white, ensuring the focus remains entirely on the balm's consistency and its slow, controlled release. The lighting is intense and clean, enhancing the balm's translucent quality and its glistening surface. The color palette is minimalistic, predominantly white with the subtle, natural hue of the balm, conveying a sense of purity and efficacy. The lower third of the screen features the white horizontal bar with black text: 'balm dotcom', 'A tube for every mood', and 'Glossier. + SEPHORA'. A small product thumbnail is in the bottom right. The shot is static, capturing the precise, textural detail of the product's application.
0:08brand call to action The final scene transitions to a bold, graphic screen with alternating horizontal black and white stripes. Centered on a wide white stripe in the middle of the frame, the text 'Glossier. + SEPHORA' is displayed prominently in a stylish black serif font. Below this, on the same white stripe, a black rectangular button with white text reads 'Shop now'. As the scene progresses, a white mouse cursor icon appears, slowly moving towards the 'Shop now' button, visually indicating a call to action. The lighting is even and flat, typical of a digital graphic. The color palette is strictly black and white, creating a clean, modern, and impactful visual. The overall mood is direct and promotional, clearly guiding the viewer to the next step. The stripes are static, serving as a stark and elegant background for the brand message and call to action.
