A dynamic first-person point-of-view shot captures a person skiing down a pristine, snow-covered mountain slope on a bright, sunny day. The camera is low, looking slightly up at the skier's body, specifically the legs and skis, with a blurred view of the skier's right arm (covered in a blue glove) in the bottom right corner, suggesting a selfie stick or chest mount. In the mid-ground, another skier is visible in the distance, descending the slope. Further back, ski lift cables and structures stretch across the bright blue sky with fluffy white clouds. The entire environment is covered in fresh, white snow, with some subtle tracks indicating previous descents. The dominant color palette is bright white snow against a vibrant blue sky, with hints of grey and brown from the distant mountain peaks and ski lifts. A white text overlay "BEFORE HEADING OUT" appears at the bottom of the screen.
0:03talking head mountain bg A medium shot features a male-presenting individual speaking directly to the camera, positioned against a stunning backdrop of a snow-covered mountain range. The man occupies the lower half of the frame, facing slightly to his left while addressing the viewer. The background consists of a massive, rugged mountain face, heavily dusted with white snow, contrasting with patches of dark rock. The sky above is a clear, bright blue with scattered white clouds. The lighting is natural and bright, suggesting a sunny day, creating clear shadows and highlights on the mountain and the man. He holds a small, green branded pouch in his left hand and a microphone (with a fuzzy wind cover) in his right, near his chest. White text overlays "HEY, YOU KNOW" and "WHEN YOU WAKE UP" sequentially. The overall mood is active and engaging, with a clear focus on the speaker and the product.
A dynamic first-person point-of-view shot depicts skis gliding effortlessly through deep, fresh powder snow in a forest setting. The camera is mounted low, focusing on the tip of the skis and the undulating snow texture created by their movement. On either side of the snowy path, dense evergreen trees stand tall, their branches heavily laden with snow, creating a serene winter wonderland. The sky is largely obscured by the trees, but glimpses of bright, clear blue suggest a sunny day. The lighting is bright, illuminating the fresh snow and casting soft shadows from the trees. The dominant color palette is stark white snow, dark green trees, and occasional bright blue sky. A white text overlay "ARE PRISTINE" and "CANNOT WAIT" appears sequentially, emphasizing the excitement. The overall impression is one of peaceful yet exhilarating winter sport.
0:09talking head mountain bg v2 A medium shot presents the same male-presenting individual from scene 2, speaking directly to the camera against the snow-covered mountain backdrop. He is centered in the lower half of the frame, holding a green "grüns" branded pouch in his left hand and the fuzzy microphone in his right. The background remains the majestic, snowy mountain range under a clear blue sky. Natural, bright sunlight illuminates the scene. He maintains an engaging and confident expression. White text overlays "THE FIRST LIFT UP" and "RIGHT?" appear sequentially, accompanying his dialogue.
0:12wide shot man skis mountain A wide shot captures the male-presenting individual standing proudly in the snow, flanked by a pair of black and red K2 skis vertically planted in the snow to his right. He is positioned slightly off-center to the left of the frame. The background is dominated by a vast, snow-covered mountain range, with rugged peaks and valleys under a bright blue sky with sparse white clouds. The bright sun casts clear shadows. He holds the green "grüns" pouch in his left hand and the microphone in his right. The setting emphasizes an active, outdoor lifestyle. White text overlay "WHEN I REALLY" appears at the bottom. The overall palette is brilliant white, deep blue, and dark grey-black from the mountains and skis.
0:14product demonstration backpack A medium shot captures the male-presenting individual in a snowy, forested area, demonstrating the ease of carrying the product. The man, wearing a brown beanie and a dark green puffer jacket, stands in the center of the frame. He reaches into a grey backpack on his right side, pulls out a small green "grüns" branded pouch, and holds it up towards the camera. Behind him, tall evergreen trees, heavily dusted with snow, stand against a bright blue sky. A hint of a blue vehicle is visible in the far left background. The sun is bright, creating clear shadows and highlights, emphasizing the crisp winter air. White text overlays "SUSTAINED ENERGY" and "PERFECT FOR THOSE" appear sequentially. The scene highlights the convenience and portability of the product.
0:18close up eating gummy A close-up shot focuses on the male-presenting individual from the previous scene, now in the snowy forest setting, eating a gummy. He is centered in the frame, wearing the brown beanie and dark green puffer jacket. His head is tilted slightly upwards as he places a small, dark object (the gummy) into his mouth. A small green "grüns" pouch is held in his left hand, near his chin. The background is a soft blur of snow-covered evergreen trees and bright blue sky, maintaining the winter outdoor aesthetic. Bright natural light illuminates his face and the product. White text overlay "I NEED RIGHT" appears below him. His expression indicates satisfaction.
0:20wide shot man skis mountain v2 This wide shot is a repeat of scene 5, showing the male-presenting individual standing in the snow between a pair of K2 skis, against a backdrop of a vast, snow-covered mountain range under a clear blue sky. He holds the green "grüns" pouch in his left hand and the fuzzy microphone in his right. He gestures with his hands as he speaks, conveying enthusiasm. The bright sun casts clear shadows. White text overlays "I USED TO FORGET" and "BEFORE HEADING OUT" sequentially at the bottom of the screen. The scene continues to emphasize the outdoor, active lifestyle and the convenience of the product.
0:24ski lift product showcase A medium shot captures two male-presenting individuals riding a ski lift. The camera is positioned low, looking slightly upwards, capturing a selfie-style shot. The primary subject (narrator) is on the right, wearing a grey ski helmet with blue goggles, a dark blue and light blue ski jacket, and a black backpack. He holds up the green "grüns" pouch to the camera with his right hand and gives a confident thumbs-up with his left hand. The second individual is on the left, partially visible, wearing a black "SMITH" helmet and a red jacket. The background consists of a bright blue sky with scattered white clouds and a distant view of snow-covered mountains and evergreen trees. The ski lift cables and structures are visible above. The lighting is bright and sunny. White text overlay "BUT THESE?" and "AND I'M ALL SET" appears sequentially. The scene conveys ease of use and integrates the product into the skiing experience.
0:28wide shot man skis mountain v3 This wide shot is a repeat of scene 5 and 8, featuring the male-presenting individual standing in the snow between a pair of K2 skis, against a breathtaking backdrop of a snow-covered mountain range under a clear blue sky. He holds the green "grüns" pouch in his left hand and the fuzzy microphone in his right. He speaks with an energetic and confident demeanor, gesturing to emphasize his points. The bright sun illuminates the entire scene. White text overlays "TURNS ALL DAY," and "AND RECOVERY" appear sequentially. The scene continues to reinforce the product's benefits for active individuals in a winter sports environment.
0:35skiing down slope A high-angle, follow-shot captures a lone skier descending a wide, steep, snow-covered slope. The camera follows the skier from behind and above, showing their full body as they carve smooth turns down the mountain. The skier wears a white long-sleeved top, dark pants, a black helmet, and uses red-tipped ski poles. On either side of the slope, patches of dark green evergreen trees are visible, contrasting with the expansive white snow. In the far background, rugged, rocky, snow-dusted mountain peaks rise dramatically under a clear blue sky. The lighting is bright and natural, casting subtle shadows from the skier. White text overlays "WITH GRUNS" and "IT'S A GAME CHANGER" appear sequentially. The scene highlights the active lifestyle the product supports.
0:38wide shot man skis mountain v4 This wide shot is another recurrence of the male-presenting individual standing in the snow with skis, against the snow-covered mountain backdrop under a clear blue sky. He holds the green "grüns" pouch and the fuzzy microphone, maintaining an expressive and engaging demeanor. The bright sun continues to light the scene. White text overlays "BOUNCE BACK FAST" and "RIGHT?" appear sequentially. This repetition serves to reinforce the message of recovery and continued performance, directly linking the product to maintaining an active lifestyle.
0:41ski lift view down A point-of-view shot from a ski lift captures the movement and surrounding activity. The camera is positioned to show the side of a ski lift chair and the immediate surroundings. To the right, the main subject (male-presenting) is partially visible, wearing a helmet and blue jacket, looking forward. Below, people are seen exiting the ski lift, and others are waiting in line on the snow-covered ground. The ground is a mix of packed snow and exposed patches of dirt/rock around the lift station. In the distance, snow-covered mountains and evergreen trees extend under a bright sky. The lighting is bright and clear. White text overlays "THAN BEING SORE" and "ON FRESH TRACKS" appear sequentially. The scene provides a glimpse into the ski resort environment and the potential downside of not recovering well.
0:44wide shot man skis mountain v5 This wide shot is yet another repeat of the male-presenting individual standing in the snow with skis, against the impressive snow-covered mountain backdrop under a clear blue sky. He holds the green "grüns" pouch and the fuzzy microphone. His expression is highly enthusiastic and confident as he concludes his message, emphasizing the positive outcomes of using the product. The bright sun ensures consistent, clear lighting, highlighting the vibrant outdoor setting. White text overlays "INSANE!" and "MORE SKIING" appear sequentially, serving as a powerful concluding statement before the final call to action.
0:47animated end card The scene transitions to a static, animated end card with a vibrant dark green background. In the center, a large, stylized green "grüns" gummy pouch with a yellow bear logo is prominently displayed. Around this central pouch, several smaller, animated 3D gummy bear figures, also in green, float and gently rotate, creating a dynamic yet clean visual. At the top of the screen, bold yellow text reads "Shop Now" and "and get up to 45% off!". At the bottom, a white shopping cart icon is followed by "gruns.co" in white text, indicating the website. The lighting is digital and even, with soft highlights on the animated gummy bears. The overall color palette is dominated by various shades of green and yellow, giving a fresh and inviting feel.
