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Bask and Lather Co

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Transform your hair care routine with the Stimulating Scalp and Hair Balm. Hydrates your scalp, promotes growth, and locks in moisture for hair that shines with health. Your journey to better hair starts now!

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Bask and Lather Co

AI Analysis

Transcript

0:00Don't know why it took me this long to start using a balm instead of hair oil.

0:04To nourish your hair and scalp.

0:05I've been using hair oils for quite some time now and I can't say they haven't done the thing, but the itchiness and dry scalp have still been there.

0:15Now, this balm right here by Bath and Lather has been a game changer.

0:20And it smells so good.

0:22Melts like butter, feels good on my scalp. Not only have I seen some thinning hair growth.

0:29I don't have a flaky scalp.

0:32Look at how dry my hair looks right now from coming out of the shower.

0:35Now, look at how I just add this balm to my hair and how it just instantly starts looking shinier.

0:42A little goes a long way. Just put it.

0:45All over my hair, look at how nourished and shiny my hair looks.

0:50I've been using this for about two weeks now and I can't believe how good it works.

0:54This is two weeks in and I'm just loving the results.

0:57This relieves dry scalp, locks in moisture and helps to reduce shedding and breakage.

1:01If you're on a hair journey like I am, you're going to need this.

Text on Screen

0:15BASK & LATHER

0:15STIMULATING

0:15SCALP & HAIR BALM

0:15NOURISHES SCALP & HAIR

0:15TO USE:

0:18BASK & LATHER

0:18STIMULATING

0:18SCALP & HAIR BALM

0:18NOURISHES SCALP & HAIR

0:20BASK & LATHER

0:20STIMULATING

0:20SCALP & HAIR BALM

0:20NOURISHES SCALP & HAIR

0:50BASK & LATHER

0:50STIMULATING

0:50SCALP & HAIR BALM

0:50NOURISHES SCALP & HAIR

0:50TO USE:

0:50DIRECTIONS TO USE:

0:50HAIR

0:50Apply a small amount to hair and massage thoroughly from root to tip. Use a comb or brush to evenly distribute.

0:50SCALP

0:50Apply directly to the scalp and massage thoroughly into the skin until completely absorbed. Use 3-5 times weekly or as needed.

0:50INGREDIENTS:

0:50BUTYROSPERMUM PARKII (SHEA) BUTTER, MANGIFERA INDICA (MANGO) SEED BUTTER, COCOS NUCIFERA (COCONUT) OIL, PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL, PERSEA GRATISSIMA (AVOCADO) OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, ROSMARINUS OFFICINALIS (ROSEMARY) LEAF OIL, MENTHA PIPERITA (PEPPERMINT) OIL, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, BIOTIN

0:50120 ml / 4 fl oz

0:57BASK & LATHER

0:57STIMULATING

0:57SCALP & HAIR BALM

0:57NOURISHES SCALP & HAIR

0:57TO USE:

0:57DIRECTIONS TO USE:

0:57HAIR

0:57Apply a small amount to hair and massage thoroughly from root to tip. Use a comb or brush to evenly distribute.

0:57SCALP

0:57Apply directly to the scalp and massage thoroughly into the skin until completely absorbed. Use 3-5 times weekly or as needed.

0:57INGREDIENTS

0:57BUTYROSPERMII PARKII (SHEA) BUTTER, MANGIFERA INDICA (MANGO) SEED BUTTER, COCOS NUCIFERA (COCONUT) OIL, PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL, PERSEA GRATISSIMA (AVOCADO) OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, ROSMARINUS OFFICINALIS (ROSEMARY) LEAF OIL, MENTHA PIPERITA (PEPPERMINT) OIL, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, BIOTIN

0:57120 ml / 4 fl oz

0:57FOLLOW US @BASKANDLATHERCO

0:57850044671239

0:57DIST. BY BASK & LATHER CO. LAS VEGAS, NV 89107 BASKANDLATHER.COM

0:57Made in USA

0:57CRUELTY FREE

0:57ORGANIC

1:01BASK & LATHER

1:01STIMULATING

1:01SCALP & HAIR BALM

1:01NOURISHES SCALP & HAIR

1:01TO USE:

1:01DIRECTIONS TO USE:

1:01HAIR

1:01Apply a small amount to hair and massage thoroughly from root to tip. Use a comb or brush to evenly distribute.

1:01SCALP

1:01Apply directly to the scalp and massage thoroughly into the skin until completely absorbed. Use 3-5 times weekly or as needed.

1:01INGREDIENTS

1:01BUTYROSPERMII PARKII (SHEA) BUTTER, MANGIFERA INDICA (MANGO) SEED BUTTER, COCOS NUCIFERA (COCONUT) OIL, PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL, PERSEA GRATISSIMA (AVOCADO) OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, ROSMARINUS OFFICINALIS (ROSEMARY) LEAF OIL, MENTHA PIPERITA (PEPPERMINT) OIL, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, BIOTIN

1:01120 ml / 4 fl oz

1:01FOLLOW US @BASKANDLATHERCO

1:01850044671239

1:01DIST. BY BASK & LATHER CO. LAS VEGAS, NV 89107 BASKANDLATHER.COM

1:01Made in USA

1:01CRUELTY FREE

1:01ORGANIC

Scenes (8)

0:00talking head explaining problem

A medium close-up shot features a woman with a warm, olive complexion and shoulder-length wavy blonde hair with darker roots, talking directly to the camera. She wears dark eyeliner, and her face is slightly animated as she speaks, conveying a sense of frustration or concern. The background is a simple, muted grey or light beige wall, possibly a bathroom, with a glimpse of a striped white and grey towel or fabric on the left and a darker, possibly blue-grey, towel or shower curtain on the right, suggesting a home setting. Lighting appears soft and even, originating from the front, minimizing harsh shadows and giving her skin a healthy glow. The overall color palette is warm, dominated by her skin tone and hair color, contrasted with the neutral background. There are no visible graphics or text.

0:14product introduction

The medium close-up shot continues to feature the woman, but now she holds up a small, round, light-colored jar with a black lid, showcasing a hair balm. Her eyes are wide and her mouth is open in an expression of excitement and surprise, looking upwards slightly as if in awe of the product. The background remains the same neutral wall with glimpses of striped and solid dark towels. The lighting is consistent, providing a soft, frontal illumination. The product jar is held close to her face, making it a prominent element in the frame, although specific labels are not clearly discernible in this motion. The primary action is her presenting the product enthusiastically. The color palette is still warm, with the added light green/yellow hue of the product. No visible text or graphics beyond the product label itself.

0:21product texture demonstration

The shot maintains a medium close-up on the woman. Her right hand enters the frame, holding a tiny, yellowish glob of the hair balm between her thumb and index finger, demonstrating its texture. Her eyes are open and she smiles slightly, looking at the product. The focus is sharp on her hand and the product, slightly less on her face. The background remains the same neutral wall with bath towels. Soft, frontal lighting illuminates the scene. The action is concise and focused on the product's physical properties. The color palette emphasizes the warm skin tones and the light, buttery yellow of the balm.

0:23scalp application close up

The camera shifts to a slightly lower angle, focusing more closely on the woman's forehead, scalp, and eyes as she actively applies the hair balm. She parts her blonde hair down the middle to reveal her dark roots and scalp, massaging the product in with both hands. Her eyebrows are raised, and her eyes are wide, looking intently at her scalp or slightly down at the camera, conveying focus and diligence. Fine lines are visible on her forehead due to her expression. The neutral bathroom background is still visible. The soft, frontal lighting highlights the texture of her hair and the product on her scalp. The action is a clear demonstration of direct product application to the scalp, emphasizing hair roots. The color palette highlights the contrast between her blonde hair and darker roots against her skin.

0:31hair application and reaction

The shot returns to a medium close-up, showing the woman continuing to apply the hair balm, now working it through the lengths of her wet, blonde hair. She runs her fingers through her hair, separating strands and gently pulling them forward, demonstrating the balm's effect as her hair begins to look shinier and more nourished. Her expression is one of satisfaction and subtle surprise, conveying the product's immediate impact. The neutral bathroom wall with towels remains in the background. The lighting is consistent, providing a soft, even glow. The primary action is the demonstration of the balm being distributed through her hair. The color palette focuses on her warm skin, blonde hair, and the dark tank top, with the lighter tones of the product subtly enhancing the hair's appearance.

0:50product showcase and testimonial

The scene reverts to a medium close-up of the woman, who holds the product jar up again, this time turning it slightly to display its label. She smiles and talks directly to the camera, offering a testimonial about her experience. The background remains the neutral wall with bath towels. The lighting is soft and frontal, ensuring clarity of her face and the product. The action is primarily focused on presenting the product and delivering a verbal review. The color palette is natural, featuring her warm skin, blonde hair, and the light green/yellow of the balm against the black lid and white label. The label 'BASK & LATHER' and 'Stimulating Scalp & Hair Balm' are briefly visible.

0:54split screen hair growth comparison

The scene transitions to a split-screen layout. The main frame continues to show the woman in a medium close-up, looking at the camera with a neutral expression, occasionally gesturing with her hands. Overlaid on the lower right of the screen is a smaller, rectangular video insert. This insert shows the back of a person's head (likely the same woman) sitting in a car, with the car's interior visible. This person is holding a strand of their blonde hair, seemingly showing new hair growth or a difference in texture. The car's window shows an outdoor background with trees and a white vehicle. The lighting in the main frame is soft and frontal, while the insert appears to have natural daylight. The overlay serves as a visual comparison or proof of results. No visible text on the main screen, but the small video shows the hair growth visually.

0:56product benefits and call to action

The scene returns to a medium close-up of the woman, who again holds the product jar, turning it to display the 'Ingredients' label on the back. She speaks directly to the camera, emphasizing the product's benefits and encouraging viewers to try it. Her expression is confident and persuasive, with a friendly smile. The background remains the familiar neutral wall and bath towels. Soft, frontal lighting ensures good visibility of both her and the product details. The action is a final endorsement and a clear call to action, with the product's ingredient list visible for a brief moment. The color palette focuses on the product's branding (black lid, white label, light green contents) against her skin and hair, reinforcing the product's presence.

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