0:00founder greeting
A medium shot captures Jack, the founder, seated comfortably in a plush, mustard-yellow armchair. He is positioned centrally, looking directly at the camera with a friendly, engaging expression. The background is a warm, inviting room with soft, ambient lighting. A large, green neon sign spelling 'Squatch' is visible behind him, slightly out of focus, along with some shelves with bottles and other decor, suggesting an office or lounge space. The dominant colors are muted greens, warm yellows/oranges, and natural wood tones, creating an earthy and approachable atmosphere. Jack gestures slightly with his hands, which are clasped in front of him. A green text overlay, "Hi, this is Jack, founder and CEO of Dr. Squatch," appears at the bottom of the screen.
0:01sniffing soap close up
A blurred, shallow depth of field close-up focuses on a person's hands holding a light yellow, rectangular bar of soap. The bar is brought close to the nose, implying a sniffing action, with the person's face (Jack's) partially visible and smiling in the background, out of focus. The background is a mix of blurred greens and browns, consistent with the previous setting. The lighting is soft and natural. The hands are clean and well-groomed. A green text overlay, "Hi, this is Jack, founder and CEO of Dr. Squatch," remains at the bottom of the screen.
0:02black soap box reveal
A medium close-up shot focuses on a person's hands holding a sleek, matte black box. The hands gently turn the box to reveal its sides. The background remains blurred, indicating a shallow depth of field. The lighting is consistent with the previous shot, soft and diffused. The focus is entirely on the product being showcased. The black box is minimalist, emphasizing the product's premium feel. A green text overlay, "Hi, this is Jack, founder and CEO of Dr. Squatch," is still present at the bottom of the screen.
0:03founder talking part2
A medium shot re-establishes Jack, the founder, in the mustard-yellow armchair. He is leaning slightly forward, his expression earnest and direct as he speaks to the camera. The background is the same inviting room with the blurred 'Squatch' neon sign and shelves. The lighting is soft and even. The color palette continues with warm earth tones and dark greens. The previous text overlay is gone. Jack maintains eye contact, his body language confident and reassuring.
0:04unboxing soap bars
An overhead shot looks down on a wooden surface. Initially, a light brown cardboard box, partially visible, with
0:05lathering soap on chest
A close-up shot shows a male torso, covered in dense chest hair, being lathered with a light yellow, rectangular bar of soap. White, foamy suds spread across the skin as a hand applies the soap. The lighting is bright and direct, highlighting the wet, soapy texture. The background is indistinct, suggesting a shower environment. The action is vigorous, demonstrating the soap's lathering qualities. The skin tone appears warm. A green text overlay, "online with Dr. Squatch," appears at the bottom of the screen.
0:07founder talking part3
A medium shot featuring Jack, the founder, sitting in the mustard-yellow armchair. He maintains direct eye contact with the camera, speaking with a warm and appreciative expression. The background is consistent with the initial shots, showcasing the blurred 'Squatch' neon sign and shelves. The lighting is soft and inviting. The color scheme is warm and natural, emphasizing comfort and authenticity. He gestures subtly with his hands as he speaks. A green text overlay, "First of all, for myself and all of us at Dr. Squatch," is displayed at the bottom of the screen.
0:09founder talking part4
A medium shot captures Jack, the founder, in the same mustard-yellow armchair, engaging with the camera. He leans back slightly, his expression friendly and open as he talks. The background is familiar, with the blurred 'Squatch' neon sign and shelves contributing to the comfortable office ambiance. The lighting remains soft and even. The color palette is natural and warm. He uses more expansive hand gestures to convey his message, demonstrating enthusiasm. A green text overlay, "we want to say thank you and also welcome.," appears at the bottom of the screen.
0:12customer testimonials split
A split-screen shot displays two different men in what appear to be home bathroom settings. The man on the left is only partially visible, while the man on the right, an African American male with a beard, looks directly into the camera. Both appear to be addressing the viewer, possibly giving a testimonial. The lighting is bright, typical of a bathroom. The backgrounds are simple, showing white walls and some bathroom fixtures. A green text overlay, "You're about to join a fun and exciting community,", is present at the bottom of the screen.
0:13community collage count
A dynamic collage of numerous small, square headshots of diverse individuals fills the entire screen, giving a sense of a large community. Overlaid on this busy background, large, stark white numbers "24,217" appear, emphasizing growth and participation. The faces are varied in age, gender, and ethnicity, representing a broad demographic. The lighting varies across the individual photos, but the overall impression is bright and positive. A green text overlay, "You're about to join a fun and exciting community,", continues from the previous scene at the bottom of the screen.
0:14soap lather close up
A tight close-up shot focuses on a dark brown, rectangular bar of soap standing upright on a reflective black surface. Water droplets and thick, white suds are actively bubbling and flowing down the sides of the soap bar, creating a dynamic and appealing visual. The background is completely black, making the soap and its lather stand out dramatically. The lighting is controlled, highlighting the textures and wetness of the soap. The dominant colors are rich brown, white, and black. A green text overlay, "and there's plenty more content to get," is present at the bottom of the screen.
0:16bay rum soap and drink
A medium shot displays a Dr. Squatch 'Bay Rum' soap box on a shiny, reflective surface, likely wood, next to a clear glass filled with an amber-colored liquid, resembling whiskey or rum. The soap box features a cartoon bigfoot character. The background is blurred, suggesting a warm, indoor setting, possibly a home bar or office. The lighting is soft and inviting, creating a cozy and slightly masculine aesthetic. Dominant colors are brown, amber, and the red of the soap box. A green text overlay, "you started on your Squatch Journey.," appears at the bottom of the screen.
0:17eucalyptus soap in basket
An overhead shot shows a Dr. Squatch 'Eucalyptus Creek Yogurt' soap box nestled inside a light brown, intricately woven wicker basket. The soap box has a natural, earthy design with a cutout revealing the soap bar inside. The lighting is bright and natural, suggesting a well-lit indoor space or even outdoors. The dominant colors are natural browns, greens, and the cream color of the soap packaging. The focus is sharp on the product and the basket's texture. A green text overlay, "you started on your Squatch Journey.," remains at the bottom of the screen.
0:19founder talking part5
A medium shot of Jack, the founder, in the mustard-yellow armchair. He is speaking directly to the camera, his expression warm and informative. The background is consistent with previous shots, featuring the blurred 'Squatch' neon sign and shelves. The lighting is soft and natural, contributing to the approachable feel. The color palette maintains warm and earthy tones. He gestures with his hands, indicating different points. A green text overlay, "So whether you're looking for tips on the best way to use your product,", is displayed at the bottom of the screen.
0:20rubbing soap on arm
A close-up shot focuses on a person's hand holding a rough-textured, brown bar of soap, actively rubbing it against a male arm. White, foamy lather is visibly forming on the arm. The background is white and out of focus, suggesting a clean, brightly lit bathroom or shower environment. The lighting is bright and direct. The dominant colors are brown (soap), white (lather), and the warm skin tone of the arm. The action demonstrates the soap's application and lathering. A green text overlay, "on the best way to use your product,", continues from the previous scene.
0:21jurassic park soap edition
A medium close-up showcases two Dr. Squatch 'Jurassic Park' themed soap boxes ('Raptor Rush' and 'King of the Briccs') resting on various grey rocks, surrounded by green foliage. The packaging is vibrant, featuring dinosaur artwork and bold branding. The background is a dense, blurred green, evoking a jungle or prehistoric environment. The lighting is bright and diffused, highlighting the product details. The dominant colors are earthy greens, greys, and the colorful packaging. The scene promotes limited edition releases. A green text overlay, "the latest limited edition releases," appears at the bottom of the screen.
0:22spidey suds soap edition
A medium close-up presents a Dr. Squatch 'Spidey Suds' (Marvel/Spiderman) soap box with vivid red, white, and blue colors, featuring a classic Spiderman illustration. The background is a bright, dynamic graphic pattern of purple and pink lines, adding to the energetic, comic-book aesthetic. The lighting is bright and even, making the colors pop. This scene also promotes limited edition releases. A green text overlay, "the latest limited edition releases," continues from the previous scene.
0:24man singing in shower
A medium close-up shot captures a shirtless man in a shower, with water dripping down his wet hair and shoulders. He is laughing heartily, head tilted back, holding a dark gray shower speaker in his left hand, as if singing along. The background is a bright, white-tiled shower with a clear window showing blurred green foliage outside. The lighting is bright and cheerful. The scene conveys joy and product enjoyment. A green text overlay, "or just need a good laugh.," is displayed at the bottom of the screen.
0:25founder talking part6
A medium shot shows Jack, the founder, back in the mustard-yellow armchair. He is speaking to the camera with a friendly and inviting expression. The background remains the same comfortable room with the blurred 'Squatch' neon sign. The lighting is soft and consistent. He gestures with his hands, indicating social media platforms. A green text overlay, "Give us a follow on Instagram, TikTok," appears at the bottom of the screen.
0:26instagram scroll phone
A close-up shot shows hands holding a black smartphone (likely an iPhone) and scrolling through the Instagram feed for '@drsquatch'. The screen displays a grid of colorful posts, including various product images and humorous memes. The background is a soft, textured beige, possibly a carpet or blanket. The lighting is bright and even, making the screen content clear. The hands move naturally, demonstrating interaction with the app. A green text overlay, "Give us a follow on Instagram, TikTok," continues from the previous scene.
0:27tiktok scroll phone
A close-up shot focuses on hands holding a black smartphone, actively scrolling through the TikTok feed for 'drsquatch'. The screen displays various short video thumbnails and the Dr. Squatch profile page. The background is blurred and light-colored, keeping attention on the phone screen. The lighting is bright and functional. The hands move to swipe up, simulating typical TikTok usage. A green text overlay, "or check out our YouTube channel to see," appears at the bottom of the screen.
0:28youtube channel screen recording
A screen recording displays the YouTube channel page for 'Dr. Squatch'. The interface shows various video thumbnails organized into sections like 'Shorts,' 'Live,' 'Playlists,' and 'Community.' Popular videos and limited edition soap releases are highlighted. The overall color scheme of the YouTube interface is dark gray and white. The cursor moves across the screen, mimicking user navigation. A green text overlay, "what's the latest in Squatch Nation.," is present at the bottom of the screen.
0:29founder talking part7
A medium shot features Jack, the founder, in the mustard-yellow armchair, looking directly at the camera. His expression is serious yet reassuring. The background is the familiar room with the blurred 'Squatch' neon sign. The lighting is soft and consistent. The color palette is warm and natural. He gestures with his hands, indicating ongoing work. A green text overlay, "In the meantime, our team is hard at work," is displayed at the bottom of the screen.
0:30dr squatch box closeup
A close-up shot focuses on a vibrant green Dr. Squatch shipping box being placed onto a dark, textured surface, possibly a car trunk liner. The box's logo, featuring a bigfoot smoking a pipe, is prominently displayed in white. The lighting is natural and bright, suggesting an outdoor or well-lit indoor setting. The colors are dominated by the deep green of the box and the white of the logo. The action is gentle and deliberate, showcasing the product packaging. A green text overlay, "prepping your order.," appears at the bottom of the screen.
0:31unboxing dr squatch order
An overhead shot looks into an open Dr. Squatch shipping box, revealing several individual soap boxes neatly packed inside, nestled in brown crinkled paper filler. The soap boxes, showing different scents like 'Pine Tar' and 'Wood Barrel Bourbon,' feature the distinct bigfoot logo. The lighting is bright and even, allowing clear visibility of the product. The color palette is natural, featuring greens, browns, and cream from the packaging. The scene emphasizes care in packaging and the variety of products. A green text overlay, "We'll be sending your shipping information soon.," is displayed at the bottom of the screen.
0:33variety soap bars arrangement
A low-angle, medium close-up shot displays an artistic arrangement of multiple Dr. Squatch soap bars of various colors and patterns (green and white swirls, solid yellow, solid blue, solid white) scattered across a textured wooden surface. The lighting is soft and warm, highlighting the natural textures and colors of the soaps. The background is blurred, drawing focus to the products. The scene showcases the diversity and visual appeal of the soap products. A green text overlay, "We'll be sending your shipping information soon.," continues from the previous scene.
0:35founder talking part8
A medium shot of Jack, the founder, in the mustard-yellow armchair, speaking directly to the camera with a final, encouraging message. His expression is friendly and confident. The background is the familiar room with the blurred 'Squatch' neon sign. The lighting is soft and consistent. He gestures with his hands, concluding his address. A green text overlay, "So sit back, run your shower," is displayed at the bottom of the screen.
0:36showering with dr squatch
A close-up shot shows a male torso covered in a rich, dark brown lather, with hands actively scrubbing the chest. The lather is thick and creamy, swirling across the skin. The background is out of focus, suggesting a shower environment. The lighting is bright and highlights the texture of the lather. The scene emphasizes the sensory experience of using the soap. A green text overlay, "run your shower," continues from the previous scene.
0:37man drying back bathroom
A wide shot from behind a man in a bright, white bathroom. He is shirtless, with a towel draped over his left shoulder, as he reaches his right arm back to dry his upper back. The background shows a modern, minimalist bathroom with white walls and a large, clear shower door. The lighting is bright and clean, emphasizing the freshness of the scene. The man's body is toned. A green text overlay, "and get ready for a wild ride.," is displayed at the bottom of the screen.
0:39founder talking part9
A medium shot of Jack, the founder, in the mustard-yellow armchair. He smiles at the camera, his final words fading out as the image subtly darkens, transitioning to the next sequence. The background is the familiar room with the blurred 'Squatch' neon sign. The lighting is soft, gradually dimming. The color palette is warm and natural. A green text overlay, "and get ready for a wild ride.," continues from the previous scene.
0:40pine tar soap environment
An animated graphic displays a Dr. Squatch 'Pine Tar' soap box and a black bar of soap stacked vertically in the foreground. The background is a lush, vibrant green forest with tall pine trees and a calm river or stream. The sky is bright blue. The lighting is natural and bright, giving the scene a fresh, outdoor feel. The dominant colors are various shades of green, brown, and the earthy tones of the soap packaging. A white text overlay, "CHOOSE YOUR SMELL," is present at the bottom. The background slowly pans from right to left.
0:42bay rum soap beach
An animated graphic shows a Dr. Squatch 'Bay Rum' soap box and a light cream-colored bar of soap stacked vertically in the foreground. The background is a picturesque tropical beach scene with white sand, turquoise ocean, and swaying palm trees under a bright blue sky. The lighting is sunny and bright, evoking a relaxed, vacation-like atmosphere. The dominant colors are blues, greens, whites, and the warm tones of the soap packaging. A white text overlay, "CHOOSE YOUR SMELL," is present at the bottom. The background slowly pans from left to right.
0:43deep sea goat milk soap
An animated graphic displays a Dr. Squatch 'Deep Sea Goat's Milk' soap box and a light cream-colored bar of soap stacked vertically in the foreground. The background is a serene ocean scene with clear blue water and a colorful sunset sky featuring purples and pinks. The lighting is soft and ambient, creating a calm, tranquil mood. The dominant colors are blues, purples, and the light cream tones of the soap packaging. A white text overlay, "CHOOSE YOUR SMELL," is present at the bottom. The background slowly pans from right to left.
0:45gold moss soap rocky
An animated graphic shows a Dr. Squatch 'Gold Moss' soap box and a reddish-brown bar of soap stacked vertically in the foreground. The background is a rugged, rocky landscape with various shades of brown and orange rock formations, suggesting a mountainous or desert environment. The lighting is warm and natural. The dominant colors are browns, oranges, and the earthy tones of the soap packaging. A white text overlay, "CHOOSE YOUR SMELL," is present at the bottom. The background slowly pans from left to right.
0:46dr squatch logo tagline
A clean, minimalist animated graphic features the Dr. Squatch logo prominently in the center of a stark white background. The logo depicts a cartoon bigfoot smoking a pipe, enclosed in a green oval, with 'Dr. Squatch' text below it. Below the logo, in bold, dark brown lettering, the tagline reads: "FEEL LIKE A MAN SMELL LIKE A CHAMPION." The entire scene is bright, clean, and direct, acting as a strong brand identifier. The color palette is limited to white, green, brown, and beige. The image is static, allowing the viewer to focus on the branding.
