0:00man walking with protein in gym A medium full shot of a man walking directly towards the camera in a modern, well-lit gym environment. The lighting is bright and somewhat cool-toned, with overhead lights reflecting on the polished gym equipment. The background features various gym machines, weight racks, and benches, mostly in dark gray and black tones, suggesting a serious workout space. The man holds a large, bright green protein powder tub with a 'CHOCOLATE NAKED PEA' label in his left hand, swinging it slightly with his walk. A white text overlay prominently displays 'NAKED FOR EFFORTLESS DAILY PROTEIN' at the top center of the frame. The camera is static, capturing his steady approach.
0:01man scooping protein powder A medium shot frames a male individual from the waist up, seated on a dark leather couch in what appears to be a lounge or office area within a gym. He is meticulously scooping light brown protein powder from a large, bright green 'NAKED PEA' branded tub on a sleek black coffee table in front of him. The background features dark shelving units with various items, and a modern, slightly industrial aesthetic. The lighting is soft but effective, highlighting the product and the man's actions. Another white text overlay similar to the previous scene, 'NAKED FOR EFFORTLESS DAILY PROTEIN', is present at the top of the frame. The camera remains static, providing a clear view of the preparation process.
0:03animated protein meter A graphic animation on a plain white background displays a horizontal meter with segments colored red, orange, and green. The meter is labeled 'LOW', 'NORMAL', and 'HIGH' above the respective segments. Below the meter, the word 'PROTEIN' is written in bold, black capital letters. Two black arrows move vertically up and down, indicating a low level on the 'LOW' (red) segment of the meter, emphasizing a deficiency. The animation suggests a visual representation of protein intake levels, with the red section highlighting a problem area. This scene is purely graphical with no physical environment.
0:03man drinking protein shake A medium shot captures the male subject from the chest up, sitting on a dark leather couch and taking a sip from a red shaker bottle. The large 'NAKED PEA' protein tub sits on the black coffee table to his right, slightly out of focus. The background features dark shelving units, similar to an office or lounge setting, with warm, ambient lighting. The overall color palette is muted with dark furniture contrasting with the bright protein tub. The camera maintains a static position, allowing the viewer to observe the man's relaxed but satisfied action of consuming the protein shake. His posture is casual, leaning back slightly.
0:05product foreground man exercising background A low-angle shot places the bright green 'NAKED PEA' protein tub prominently in the foreground, in sharp focus, resting on a black and white striped artificial turf floor in a gym. The gym environment behind it is slightly out of focus, showing a man performing sled pushes in the mid-ground. The lighting is cool-toned, with bright overhead lights creating reflections and highlights on the gym equipment. The background features various dark gray and black gym machines, creating a dynamic yet blurred backdrop that emphasizes the activity without distracting from the product. The camera is static, creating a clear contrast between the sharp product and the active background.
0:09man performing squats A medium shot shows a male subject performing barbell squats inside a gym. He is facing slightly to the right, with his back to a mirror reflecting dimly lit gym equipment and possibly another person. The gym features dark, sturdy racks and weight plates, indicating a serious weightlifting area. The lighting is a mix of cool overhead lights and warm spotlights, creating a moody, focused atmosphere. The man executes the squat with good form, lowering and raising the barbell across his upper back. His movements are controlled and deliberate, emphasizing strength and dedication. The camera is static, capturing the full range of motion for the exercise.
0:12product foreground man lifting weights A low-angle shot features the bright green 'NAKED PEA' protein tub in the foreground, in sharp focus, sitting on a dark gym bench. The background is a gym environment, blurred but discernible, showing a male figure in the mid-ground performing dumbbell presses while seated on another bench. The lighting is cool, with bright overhead lights creating a slight glow around the exercising figure. Various dark gym equipment, such as weight racks and benches, fill the background, maintaining the gym aesthetic. This static shot creates depth by juxtaposing the clear product with the active, out-of-focus workout.
0:13close up dumbbells and hand An extreme close-up shot focuses on a rack of dumbbells in a gym. The knurled metal handles of several dumbbells are visible in sharp detail, lined up horizontally across the lower third of the frame. The background is completely blurred, showing only vague shapes and soft bokeh lights, with the faint outline of a person's legs in light-colored pants walking past in the upper background. A hand, likely the male subject's, enters the frame from the right, picks up a dumbbell, and lifts it out of view. The lighting emphasizes the texture of the metal. The camera is static, highlighting the action of selecting equipment.
0:16man performing bent over rows A medium shot captures the male subject performing bent-over barbell rows in a gym setting. He is positioned in the center of the frame, bending forward at the waist with a barbell held in both hands, pulling it towards his torso. The background is slightly out of focus but shows dark gym equipment, including weight racks and plates, bathed in a cool, overhead light with some warmer spotlights creating depth. His form is precise and controlled, highlighting the effort involved in weightlifting. The color palette is predominantly dark grays and blacks with the man's light clothing providing a contrast. The camera remains static, offering a clear view of the exercise.
0:18man scooping protein with call to action A medium shot, identical to an earlier scene, shows the male subject seated on a dark leather couch, scooping protein powder from a bright green 'NAKED PEA' tub on a black coffee table. The background includes dark shelving and a lounge-like gym area. The lighting is soft and consistent. This scene serves as a re-emphasis on the product's preparation. A prominent white text overlay at the bottom center now reads 'SHOP NOW', acting as a clear call to action. The camera is static, focusing on the man's actions and the product, transitioning to direct engagement with the viewer.
0:22end card with brand message and cta The final scene is an end card with a dark, almost black background. The main focus is the brand name 'NAKED' in large, stylized white letters with a slightly transparent effect that shows a very blurred, dark reflection of the previous scene (man drinking) through the letters. Below 'NAKED', the tagline 'Nutrition with nothing to hide.' is displayed in smaller, elegant white font. At the very bottom center, a prominent white button with rounded corners reads 'SHOP NOW' in black text. A very subtle, blurred image of the man drinking the protein shake from the red shaker bottle and the green protein tub is visible in the background, reinforcing the product usage. The overall mood is clean, professional, and direct, concluding with a clear call to action. The camera is static on this graphic.
