Log in Get started

Pact

wearpact.com

Active

0:00FACEBOOK, INSTAGRAM, AUDIENCE_NETWORK, MESSENGER, THREADS

Ad Copy

Upgrade to organic—our best-selling underwear is back in new colors, patterns, and prints.

Brand

AI Analysis

AI Tags

HookTalking HeadText OverlayProblem SetupDialogue On CameraFemale PresentFace First FrameVisual HookAgitationFounder On CameraUGC StyleSolution RevealProof PointTestimonialBrand Mention SpokenProduct DemoFeature BreakdownBenefit-FirstProduct In HandPackaging VisibleOn-Brand Color PaletteValue PropositionConfidentHappyRelieved

Transcript

0:00question for all the women over 30.

0:04What kind of underwear are we wearing?

0:06We are wearing organic cotton underwear.

0:08That's what we're wearing.

0:10It took me until the ripe age of 28 to realize I was wearing underwear made entirely of plastic.

0:14sitting on my hoo-ha.

0:17The most sensitive area, mind you, I've seen so many girls on here talking about packed, so I made the switch and I'm never going back.

0:23They have all kinds of styles.

0:26Full coverage, boy shorts,

0:28thongs, they're 95% organic cotton and 5% elastane so they don't sag down and are comfortable to wear.

0:37This is a switch I should have made years ago.

0:39But I am so happy to have peace of mind now that down there isn't sitting entirely in plastic all day long.

Text on Screen

0:00women in their 30s, where are we buying underwear?

0:00Stitch incoming

0:06We are wearing organic cotton underwear. That's what we're wearing.

0:09It took me until the ripe age of 28 to realise I was wearing underwear made entirely of plastic

0:14sitting on my. Hoo ha.

0:16The most sensitive area. Mind you,

0:18Get them from Pact, its organic cotton and will not cause ph issues

0:18Second PACT. I only wear their undies for hormonal health.

0:18throwing pact out there for ur consideration too!

0:18Pact Organics is my fav

0:24They have all kinds of styles.

0:26Full coverage, boy shorts, thongs.

0:30They're 95% organic cotton and 5% elastane so they don't sag down and are comfortable to wear.

0:36This is a switch I should have made years ago.

0:39But I am so happy to have peace of mind now that down there isn't sitting entirely in plastic all day long.

Scenes (4)

0:00initial question

A close-up shot of a young adult woman, likely in her late 20s or early 30s, with warm, olive-toned skin and long, wavy dark brown hair. She is wearing a brown top and looking slightly to her right, directly at the camera. Her expression is thoughtful and slightly inquisitive as she speaks, posing a direct question to the audience. The background is a brightly lit, minimalist interior, possibly a home bedroom or living area, with clean white walls and a glimpse of a light fixture on the ceiling. The lighting is soft and even, suggesting natural light from a window or well-diffused artificial light, creating a bright and inviting atmosphere. Two distinct text overlays are visible: "women in their 30s, where are we buying underwear?" prominently displayed at the top center, and "Stitch incoming" in a black rectangular box with white text at the bottom center. There is no discernible camera movement, maintaining a static and intimate framing of the speaker.

0:05problem with plastic underwear

A medium close-up shot of a young adult woman, appearing to be in her mid-20s to early 30s, with long, straight dark brown hair parted down the middle. She has fair skin with a natural makeup look, including defined eyebrows and a subtle lip color. She is wearing a dark mauve or plum-colored long-sleeved top with a soft texture. She is speaking directly to the camera, using her right hand to gesture emphatically as she describes her past experience. Her facial expression is serious and informative, transitioning to a slight grimace when discussing plastic underwear. The background is a brightly lit room with clean white walls, featuring a brown ceiling fan blade visible in the upper frame. In the background to her right, a white built-in closet or shelving unit is visible with clothes hanging on racks and folded items neatly arranged in light-colored wicker baskets. The lighting is bright and even, creating a clear and well-illuminated indoor setting. Several text overlays appear and disappear as she speaks, emphasizing key points: "We are wearing organic cotton underwear." "That's what we're wearing." "It took me until the ripe age of 28 to realise I was wearing underwear made entirely of plastic" "sitting on my. Hoo ha." and "The most sensitive area. Mind you,". The camera remains static throughout the segment.

0:18testimonials and solution reveal

This scene presents a medium close-up of the same young adult woman from the previous scene, continuing her direct address to the camera. Her long, straight dark brown hair frames her face, and she maintains the same natural makeup look. She is still wearing the dark mauve long-sleeved top. Her expression initially conveys a sense of revelation, transitioning to enthusiastic confidence as she recounts discovering a beneficial product. The background remains consistent with the previous scene: a brightly lit room featuring white walls, a brown ceiling fan blade at the top of the frame, and a white closet system filled with clothes and wicker baskets to her right. A significant visual element in this scene is the overlay of multiple text boxes, designed to mimic social media comments or replies. These comments provide positive feedback and endorsements for 'Pact' and 'organic cotton' underwear, serving as direct testimonials. Examples include: 'Get them from Pact, its organic cotton and will not cause ph issues', 'Second PACT. I only wear their undies for hormonal health.', 'throwing pact out there for ur consideration too!', and 'Pact Organics is my fav'. The woman gestures with her right hand, waving it gently to signify moving past a previous state, reinforcing her narrative of change. The camera remains static, keeping the focus entirely on her and the superimposed comments.

0:23product features and benefits

A medium close-up shot of the same young adult woman, now actively showcasing various styles of underwear to the camera. Her long, straight dark brown hair frames her face, and she maintains her natural makeup. She is still wearing the dark mauve long-sleeved top. Her expression is bright, engaging, and enthusiastic, conveying confidence and satisfaction with the products. She holds up several pieces of light-colored underwear – a grey full-coverage style, a light pink boy short, and a white thong with fine black stripes – demonstrating different cuts and textures. She stretches the striped thong to illustrate the elasticity and feel of the fabric, highlighting its blend of organic cotton and elastane. The background remains consistent: a brightly lit room with white walls, a visible brown ceiling fan blade, and a white closet system filled with neatly arranged clothes and wicker baskets. Throughout her presentation, a series of text overlays appear at the bottom of the screen, emphasizing key product features and benefits: 'They have all kinds of styles.' 'Full coverage, boy shorts, thongs.' 'They're 95% organic cotton and 5% elastane' 'so they don't sag down and are comfortable to wear.' 'This is a switch I should have made years ago.' and 'But I am so happy to have peace of mind now that down there isn't sitting entirely in plastic all day long.'. She uses extensive hand gestures, actively holding up, stretching, and presenting the underwear, reinforcing the product demonstration. The camera remains static, providing a clear and focused view of her and the products.

More from Pact

Pact ad

Pact ad

Pact ad

Pact ad

Pact ad

Pact ad