0:00intro talking head
The scene opens with a medium shot of a woman speaking directly to the camera, positioned slightly off-center to the left. She has long, straight dark hair and is wearing a light beige or off-white open cardigan over a black ribbed tank top, with a delicate gold cross necklace visible. Her expression is enthusiastic and friendly, with a broad smile. In the blurred background, a tall, slender artificial olive tree with dark green leaves and small dark olives is visible against a plain light grey wall. The lighting is soft and even, suggesting indoor artificial light without harsh shadows. A bright cyan text overlay across the top of the frame reads: "Can we normalize getting people gifts they'll actually use 🤩?". The overall color palette is muted and natural, with the woman's warm skin tone and the green of the plant providing contrast to the neutral background and clothing.
0:04unboxing product
This medium close-up shot focuses on the woman's hands as she unboxes the Canopy Humidifier. The scene starts with her enthusiastically pulling a sleek, off-white and translucent grey humidifier out of a plain brown cardboard box. The box has large white, minimalist lettering, though not fully visible. Her hands, with short, dark red painted fingernails and a gold bracelet on her left wrist, carefully lift the device. The background remains the same blurred light grey wall and artificial olive tree, providing a shallow depth of field. The lighting is consistent with the previous scene, soft and frontal, highlighting the product clearly. The primary action is the unveiling of the product, conveying excitement.
0:05product layout shot
An overhead, slightly angled shot captures the Canopy Humidifier and its accessories neatly arranged on a textured light grey fabric surface, likely a sofa or bed. The humidifier, a modern, minimalist design in off-white with a translucent grey water reservoir, occupies the left side of the frame. To its right are a small, dark brown glass bottle (likely essential oil), a small circular white disc, and a tiny brown cardboard box labeled "Plug me in.". Behind these items, the larger brown cardboard shipping box for the humidifier stands upright, featuring large white "canopy" branding and the tagline "The humidifier reimagined again". Direct sunlight streams in from an unseen window on the right, creating strong, angled shadows across the packaging and floor, adding visual texture and warmth. Text overlays appear: first, "This is the Canopy Humidifier," then "it's been such a staple in my home.".
0:09woman with humidifier bathroom
The woman is shown in a medium shot, standing in a brightly lit bathroom, holding the humidifier in her left arm as if showcasing it. She is positioned to the right of the frame, smiling confidently at the camera. The background features a typical bathroom setup: a dark granite countertop, a white oval sink basin, and a large mirrored cabinet above the sink. Her reflection is clearly visible in the mirror. She is wearing a cozy-looking, chunky knit brown cardigan. The lighting is bright and even, typical of indoor bathroom lighting, casting minimal shadows. A text overlay in the top center reads "Easy to use ✅", with a green checkmark icon. The overall atmosphere is clean and practical.
0:10filling humidifier close up
This close-up shot focuses on the action of filling the humidifier. The camera is positioned slightly above the bathroom sink, looking down as a hand, with dark red painted nails and a ring, holds the translucent grey water reservoir under a modern black faucet. Water is clearly seen flowing from the faucet into the reservoir. The background includes the dark granite countertop, the white sink basin, and a partial reflection of the woman in the mirror, though she is mostly out of frame. The lighting is bright and direct, clearly illuminating the water and the reservoir. The scene emphasizes the simplicity and ease of refilling the device. A text overlay "Easy to use ✅" is still present in the top right.
0:12assembling humidifier close up
A close-up shot continues in the bathroom setting, showing the woman's hands effortlessly reassembling the humidifier. Her hands, with dark red painted nails, are seen placing the translucent grey water reservoir back onto the off-white base of the humidifier. The device sits on the dark granite countertop next to the white sink. The same bright, even bathroom lighting illuminates the scene. The "Easy to use ✅" text overlay remains at the top right. The focus is entirely on the product interaction, highlighting its user-friendly design. The background is blurred, maintaining attention on the humidifier.
0:13woman showcasing humidifier bathroom
The scene returns to a medium shot of the woman, now holding the fully assembled humidifier, looking at the camera with a wide, friendly smile. She is still in the bathroom, with the sink and mirrored cabinet visible in the background. She is wearing the brown knitted cardigan. The camera performs a slight, subtle push-in, bringing her closer to the viewer. Two text overlays appear sequentially: "Plus it's dishwasher safe," and then "which is a plus for us busy moms." The lighting is bright and consistent, enhancing her cheerful demeanor. She slightly gestures with her free hand, emphasizing her points, highlighting the product's convenience.
0:16bedroom restful sleep red light
This is a medium wide shot of a bedroom at night, shrouded in darkness, creating a cozy and intimate atmosphere. A bed with a dark headboard and thick, fluffy white blankets occupies the left and center of the frame. A person is dimly visible under the blankets, suggesting peaceful sleep. To the right, on a nightstand, a humidifier emits a soft red glow, serving as a subtle night light. Behind the nightstand, a plant with dark leaves is barely discernible against the dark wall, softly illuminated by the humidifier's glow. The lighting is low-key, dominated by the red light, contributing to a sense of calm and relaxation. A text overlay at the top center reads "Restful sleep 😴". The overall color palette is dark, with accents of warm red.
0:19humidifier light option
A close-up shot focuses on the top of the Canopy Humidifier in a dim setting. A hand, with dark red painted fingernails, presses a button on the humidifier's control panel. As the button is pressed, the lower section of the humidifier instantly illuminates with a vibrant, warm red light, transforming the device into an ambient light source. The surface it sits on is dark, possibly a wooden nightstand, and a blurred plant is faintly visible in the soft background. The lighting shifts from dim to partially illuminated by the device's red glow, highlighting the functionality. A text overlay reads "The soft white and red light options are so calming".
0:21bedroom white noise
The scene is a medium wide shot of the dark bedroom again, similar to Scene 8, but now the humidifier on the nightstand is distinctly glowing red, casting a warm hue on the nearby wall and plant. The bed with its dark headboard and white, fluffy blankets remains on the left, with the sleeping figure still beneath them. A window on the far right of the frame is visible, showing very faint, distant light, suggesting late evening or early morning outside. The overall lighting is low, with the humidifier's red light creating a serene, calm ambiance. A text overlay "and I always turn on the white noise at night." is displayed in the top center. The scene reinforces the tranquil sleeping environment.
0:23woman reading bed daylight
This medium shot shows the woman sitting up in bed, covered by a white, textured duvet, reading a dark blue book. The bedroom is now bright with natural light, suggesting daytime. She wears a brown long-sleeved top. Her dark hair is casually swept over her shoulders. On the nightstand to her right, the humidifier is visible, now emitting a soft orange or amber glow, and a classic table lamp with a light grey shade stands beside it. The dark wooden headboard frames the scene. The lighting is soft and bright, creating a fresh, morning atmosphere. A text overlay in the top center states: "My skin feels more hydrated and glowy". The overall color palette is neutral and earthy, with warm accents from the humidifier's light.
0:25woman explaining humidifier benefits
A medium shot captures the woman speaking animatedly to the camera, standing next to the humidifier placed on a light wooden nightstand. She is wearing the same brown knitted cardigan and has a bright, engaging smile. Behind her, a faux olive tree with dark green leaves and olives stands against a light grey wall, matching the first scene. The humidifier on the nightstand shows its translucent water reservoir, which appears to have a slightly orange-tinted liquid inside, possibly an essential oil. She gestures towards the humidifier with her right hand while speaking. The lighting is soft and even, highlighting her and the product. Text overlays sequentially appear: "and I don't have to replace this every single year" followed by "like my old humidifiers." The atmosphere is informative and persuasive, emphasizing product longevity.
0:29humidifier by window rain
This medium shot features the humidifier being placed onto a light wooden table, next to a large, vibrant green Monstera plant in a woven planter. A hand, with dark red nails, carefully positions the humidifier. In the background, a large glass sliding door looks out onto a patio or balcony. Rain is visibly streaming down the outside of the glass, blurring the outdoor scene of a white sofa and green foliage. This contrast between the cozy indoor setting and the rainy outdoors enhances the feeling of comfort and the humidifier's purpose. The lighting is natural, coming from the window, creating a bright but diffused light. A text overlay appears: "It has smart sensors that inhibit mold*" with a disclaimer at the bottom of the screen regarding mold inhibition.
0:33adding essential oil
A close-up shot from an elevated angle focuses on a hand, with dark red nails and wearing a brown knitted cardigan sleeve, dropping liquid from a small red-capped bottle into a circular opening on top of the humidifier. The humidifier is white with a grey grill, and a small, round blue accessory is visible on its surface. In the blurred background, a lamp with a light grey shade and the top of the faux olive tree from previous scenes are visible. The lighting is soft and ambient, providing a warm glow. Text overlays appear sequentially: "It's one of those home little upgrades" then "that make a big difference." The focus is on the ease of adding essential oils or treatments to the humidifier, suggesting personalized air quality.
0:36call to action talking head
The final scene is a medium shot that slowly pushes in to a close-up of the woman, who is again addressing the camera with a radiant smile. She stands next to the white humidifier, which is now clearly visible on the nightstand. The faux olive tree is behind her against the light grey wall. She is wearing the brown knitted cardigan. As the camera slowly zooms in, her smile broadens, and she gestures subtly with her hands. Text overlays transition: first, "This is your sign to get a humidifier from Canopy", then a slight pause, and finally, "Your skin will thank you." The lighting is soft and consistent, emphasizing her glowing complexion and sincere expression. The scene concludes with a warm and inviting, direct address to the viewer, serving as a clear call to action.
