0:00Street protest ad
A dynamic medium shot captures a person standing on a sidewalk beside a suburban street, holding a cardboard sign that reads "BALL HAMMOCK SAVED MY LIFE!". The person is wearing a flamboyant open green blazer adorned with a tropical floral and giraffe pattern, revealing a heavily tattooed chest and a silver chain. Below, leopard print boxer briefs or shorts are visible, along with tattooed legs, green and white striped socks, and white and green sneakers. In the bottom right corner, a young woman's face is overlaid, speaking animatedly. The background features parked cars and residential houses under bright, natural daylight. The overall color palette is vibrant and eclectic, contrasting the urban setting with the bold fashion choices.
0:01Hot dog boxer briefs reveal
A tight close-up shot focuses on a man's bare torso and upper thighs. He is in the process of lifting a light blue and white striped button-up shirt, revealing a pair of red boxer briefs with a distinctive hot dog graphic on the front bulge. The hot dog is depicted with mustard and ketchup, creating a humorous visual. The man's skin appears tanned and lightly muscled. The background is slightly blurred but suggests an outdoor setting, possibly near a vehicle with a silver railing. Bright, natural lighting illuminates the scene. White text "BBL = Brazil" is overlaid on the top left of the screen.
0:03Blue boxer briefs reveal
This close-up shot maintains a similar framing to the previous scene, focusing on a man's bare torso and upper thighs. He is again lifting his light blue and white striped button-up shirt, but this time to reveal plain light blue boxer briefs with a black Shinesty waistband. The fabric of the briefs contours neatly, highlighting the male anatomy. The scene is brightly lit by natural light, suggesting an outdoor or well-lit indoor environment. White text overlays include "BBL = Brazilian Bulge Lift" initially, which then transitions to "BBL Alert ✨" accompanied by animated sparkle emojis, adding a playful and attention-grabbing element.
0:05Narrator speaking indoors
A medium close-up shot features a young adult woman addressing the camera directly. She has long, straight blonde hair cascading over her shoulders and is dressed in a dark blue sweater with a white and brown graphic pattern. Her facial expression is animated and humorous, with her mouth open as if mid-sentence. The background is a brightly lit indoor setting, characterized by white shelves filled with books and various decorative objects, creating a cozy, intellectual atmosphere. The lighting is soft and even. White text "I realize now I probably shouldn't be putting that on the internet." is displayed at the bottom of the screen.
0:08Text overlay transition
This scene presents a static shot of a plain light grey wall, serving as a neutral background for text. Centered on the screen is large white text that reads "BBL... but for the bulge 👋", accompanied by a yellow clapping hand emoji. Below this, smaller white text clarifies, "They're called Ball Hammocks®". The composition is clean and minimalist, solely focusing on the textual information and its message. The color palette is restricted to shades of grey and white, with a small pop of yellow.
0:08Mirror boxer brief reveal
A medium shot captures a man's reflection from the waist down in a large, standing mirror, positioned in an indoor room. He is wearing vibrant boxer briefs featuring a blue background with a lively pattern of green tropical leaves, yellow zigzag lines, and pink floral accents. He stands with a confident posture, his arms slightly away from his body. The room's interior is subtly visible behind him in the reflection, showing warm lighting and possibly light-colored walls. White text "Okay." is overlaid on the bottom right corner of the frame. The scene is brightly lit, highlighting the colorful underwear.
0:09Pouch demonstration with eggs
A close-up shot focuses on a man's bare torso and upper thighs. He is holding up a pair of red boxer briefs with a black Shinesty waistband, revealing the interior construction. The key feature, a distinct light blue fabric pouch, is prominently displayed. Inside this pouch, two brown chicken eggs are carefully placed, visually demonstrating the 'ball hammock' separation and support function. The man's hands are visible, holding the underwear open. His bare chest and abdomen, showing light body hair, are seen in the upper portion of the frame. White text "like pouch thing in the inside" is overlaid on the bottom of the screen.
0:11Animated pouch explanation
An extreme close-up shot focuses intently on the crotch area of red boxer briefs, worn by an unseen individual. The central feature is the light blue internal pouch, which holds two brown eggs, visibly demonstrating the 'ball hammock' design. Animated white lines and arrows are digitally overlaid, pointing to and labeling "lift zone" and "separation zone," graphically explaining the mechanics of the underwear. The background is blurred and dark, ensuring full attention on the product's detail. White text "and it cradles the goods." appears at the bottom, summarizing the function.
0:13American flag boxer briefs
A close-up shot frames a man's bare torso and upper thighs, specifically showcasing American flag-themed boxer briefs. The underwear features blue fabric with white stars on the left side and red and white stripes on the right, all converging towards the center. A striking graphic of a bald eagle's head with an open beak is prominently printed on the front bulge. The man's bare abdomen is visible above the black Shinesty waistband. The lighting is warm and even, indicating an indoor setting. White text "It lifts." is overlaid on the bottom left, describing a benefit of the product.
0:14Walking with suitcase
A medium tracking shot follows a man from behind as he walks away down an indoor hallway. The focus is on his lower back, glutes, and legs. He is wearing dark blue boxer briefs with a light blue Shinesty waistband, which reads "The Hot Tub". A brown leather-strapped watch with a black face is visible on his left wrist. He is pulling a silver rolling suitcase with his right hand. The hallway features light-colored walls and a subtly patterned carpet. The lighting is uniform and typical of an interior space. White text "It sculps." is overlaid at the bottom of the frame.
0:15Fish boxer briefs
A medium shot frames a man's bare torso and upper thighs. He stands facing forward with his hands on his hips, wearing boxer briefs adorned with a pastel striped pattern in shades of green, white, blue, and orange. A large, detailed graphic of a fish, possibly a trout, with prominent scales and fins, is printed on the front bulge of the underwear. His bare abdomen and chest show light body hair. The lighting is soft and diffused. White text "Plot twist: HE IS the thirst trap now 😩" appears at the top, and "It does what God forgot." is at the bottom of the screen.
0:16Man with beer and sunglasses
A close-up shot captures a man's face and upper torso, partially obscured by a large glass of amber-colored liquid, likely beer, held close to the camera. He wears a blue baseball cap and dark, reflective sunglasses. His attire includes an open white baseball jersey with red lettering, revealing his bare, hairy chest. He has a beard and looks directly at the camera with a confident, slightly smug expression. The background is blurred and indistinct, suggesting a casual environment. White text "Plot twist: HE IS the thirst trap now 😩" is overlaid at the top of the frame, emphasizing the 'thirst trap' narrative.
0:17Microphones and American flag boxer briefs
A medium shot presents a man's torso and upper thighs, wearing American flag-themed boxer briefs identical to Scene 9, featuring the bald eagle graphic on the bulge. Two vintage-style microphones are strategically positioned on either side of his crotch, pointing towards the underwear, creating a humorous 'interview' or 'press conference' visual. In the bottom right corner, a small picture-in-picture overlay shows the narrator's face, reacting with a subtle, amused smile. The background is indistinct and blurred, likely an indoor setting. White text "Plot twist: HE IS the thirst trap now 😩" is at the top, and "His confidence went up. So did everything else." is at the bottom.
0:19Narrator speaking indoors (part 2)
A medium close-up shot captures the young adult woman narrator speaking directly to the camera. She maintains her position slightly to the right of the frame, with her long, straight blonde hair framing her face. She is wearing the same dark blue sweater with a white and brown graphic pattern. Her expression is cheerful and emphatic, and she gestures with her left hand to reinforce her words. The background is a brightly lit indoor setting, showcasing white shelves filled with books and decorative items, maintaining a consistent home environment. Soft, even lighting illuminates her face. White text "I'm not complaining." is displayed at the bottom.
0:20Narrator speaking indoors (part 3)
A medium close-up shot of the young adult woman narrator speaking to the camera. She retains her slightly off-center position, with her long blonde hair. She wears the dark blue patterned sweater. Her facial expression is thoughtful and slightly exaggerated, as she touches her chin with her finger, emphasizing her point. The indoor background remains consistent with white shelves, books, and a visible red basketball, indicating a home setting. The lighting is soft and even. White text "Tag your friends, Send it in the group chat." is overlaid at the bottom, acting as a call to action.
0:22Website 'Build A Pack And Save'
This scene displays a screen recording of a website interface. The title "Build A Pack And Save! Choose your pack size" is prominently featured at the top. Below, three rectangular options are vertically arranged: "3 Pack Save 10%", "5 Pack Save 20%", and "7 Pack Save 30%". Each option includes a small 3D cube icon, with the '3 Pack' option highlighted by a red outline. A button labeled "Continue to Cuts" is visible at the bottom. The website background is a light, neutral color, presenting a clean and user-friendly interface. White text "Get him a three pack." is overlaid at the bottom of the screen.
0:23Leopard print boxer briefs
A medium shot captures a man's bare torso and upper thighs, as he stands facing the camera with his hands placed on his hips. He is wearing bold leopard print boxer briefs with a black Shinesty waistband. His bare abdomen and chest are visible, showing light body hair. The background is a warm, blurred indoor setting, possibly a bedroom, with indistinct light-colored walls and a brown carpet or rug. The lighting is soft and warm, contributing to a relaxed atmosphere. White text "Because BBL season is here." is overlaid at the bottom of the frame.
0:24Black boxer briefs, side view
A medium shot shows a man's torso and upper thighs, captured from a slight side angle, emphasizing the contours of his glutes and the fit of the boxer briefs. He stands with his hands on his hips, wearing plain black boxer briefs with a black Shinesty waistband. His bare abdomen and chest are visible, displaying light body hair. The background is brightly lit and blurred, suggesting an indoor setting close to a window with white walls. The lighting is bright and even, highlighting the product. White text "His twins deserve that glow up." is overlaid at the bottom of the screen.
0:26Narrator speaking indoors (part 4)
A medium close-up shot again features the young adult woman narrator speaking directly to the camera. She is positioned slightly to the right of the frame, with her long, straight blonde hair. She wears the dark blue sweater with a white and brown graphic. Her facial expression is highly enthusiastic and encouraging, as she gestures expressively with both hands, urging viewers to action. The background remains the consistent indoor setting with white shelves, books, and a red basketball. The lighting is soft and even. White text "So go, go make it happen." is overlaid at the bottom, serving as a final call to action.
0:27Camouflage boxer briefs and call to action
The final scene is a medium shot of a man's bare torso and upper thighs, facing the camera. He is wearing boxer briefs with a patriotic camouflage pattern, incorporating blue, red, and white colors, and a black Shinesty waistband. His bare abdomen and chest show light body hair. The background is a warm, blurred indoor setting. The lighting is soft and even. The scene is heavily overlaid with white text: "Shinesty" is at the top, followed by "Shop Now -" and then "Lift the Goods" in a larger, bolder font. Finally, the website address "shinesty.com" is centered at the bottom, providing a clear call to action.