0:00split screen intro
This scene is a vertical split screen. The top half features a medium close-up shot of a young adult Black man wearing a black beanie, dark brown-tinted sunglasses, a black leather bomber jacket, and a black sweater. He has a thin mustache and goatee, and is putting a black wireless earbud into his right ear with his left hand. A silver watch with a brown leather strap is visible on his left wrist. The background shows blurred green tree leaves and a light-colored building under an overcast sky. The bottom half shows an overhead perspective of dark-colored trousers and dark brown suede boots walking on a textured grey concrete sidewalk. Overlaid on the top half, initially, is the word 'Momen' in an elegant, stylized white font. This expands to 'Moments in Motion' by 1500ms and then 'With Kenneth Cole' is added below it in a smaller, white sans-serif font by 2500ms. The overall color palette is muted with dominant blacks, greys, and greens, with pops of white from the text.
0:03man leaning on lamppost
A full body, medium wide shot of the same young adult Black man from the previous scene, now leaning casually against a black, ornate metal lamppost on a city sidewalk. He is dressed in the same black leather bomber jacket, black wide-leg trousers, and dark brown suede boots. His left arm is resting on the lamppost, and he holds a clear plastic cup with a lid and straw, containing a light-colored beverage (possibly water or a clear soda), in his right hand. He looks off to the right side of the frame with a relaxed posture. The background features a street with light grey asphalt, a concrete sidewalk, and a distant building. The lighting is diffused and even, suggesting an overcast day. The overall mood is cool and urban.
0:04feet walking close up
This is a close-up shot focused on the lower half of the man's body, specifically his legs and feet, as he walks. He wears black wide-leg pleated trousers and dark brown suede boots. The boots appear to be Chelsea-style with an elastic side panel. The camera is positioned slightly above and in front, looking down at his feet as they move across a light grey asphalt surface. The movement is smooth and deliberate, emphasizing the footwear. The lighting is natural and even, highlighting the texture of the suede boots.
0:05man leaning lamppost reprise
A full body, medium wide shot, similar to the earlier lamppost scene. The young adult Black man is again leaning against the black ornate lamppost on the city sidewalk. He wears the same black leather bomber jacket, black wide-leg trousers, and dark brown suede boots. He holds the clear plastic cup in his right hand, which is resting on his hip. His left arm is bent, and his hand is near his face, possibly adjusting his glasses or earbud, with his gaze directed slightly downwards, then lifting to look right. The background is a city street with a light grey asphalt, a concrete sidewalk, and buildings in the distance. The diffused lighting suggests an overcast day, providing soft shadows and even illumination.
0:07lower body pants boots close up
A static close-up shot focusing on the man's lower torso, legs, and feet. He is standing, wearing black wide-leg pleated trousers that are cinched with a black belt, and dark brown suede boots. The trousers are loose-fitting and hang elegantly, covering part of the boots. The camera is positioned at a medium height, looking straight on. The background is a plain concrete sidewalk. The natural lighting highlights the fabric texture of the trousers and the suede of the boots. This shot emphasizes the clothing and footwear details.
0:08man sitting on bench
A medium wide shot shows the young adult Black man sitting on a black slatted metal park bench. He is dressed in his black leather bomber jacket, black sweater, black wide-leg trousers, and dark brown suede boots. His legs are crossed at the knees, with his right leg over his left. He holds the clear plastic cup with a straw in his right hand, resting it on his crossed leg. A black bag or backpack is visible next to him on the bench. The background is a concrete sidewalk and the base of a tree, with some fallen leaves. The lighting is soft and natural. The overall mood is relaxed and contemplative, depicting a moment of rest in an urban setting.
0:09feet walking surface change
An overhead close-up shot of the man's feet as he walks. He is wearing black wide-leg trousers and dark brown suede Chelsea boots. The camera tracks his movement, showing his feet stepping from a light grey concrete sidewalk onto a red brick pavement. The transition in surface is clearly visible, with the boots making contact with each. The lighting is bright and even, accentuating the textures of the footwear and the ground surfaces. The focus is entirely on the intentional movement of his feet.
0:11man adjusting pants mid shot
A medium shot focusing on the man's torso and legs. He is standing, wearing the black leather bomber jacket, black sweater, black wide-leg pleated trousers, and dark brown suede boots. His hands are visible, one adjusting the front of his trousers near the waist, while the other is near his left pocket. A black belt with a silver buckle is visible. The background is a plain concrete sidewalk. The lighting is soft and ambient, highlighting the garment details. The action conveys a sense of tidiness or getting ready.
0:12man walking from behind medium
A medium shot from slightly behind and to the side of the man as he walks across a red brick pavement. Only his legs and lower torso are prominently featured. He is wearing the black wide-leg pleated trousers and dark brown suede boots. His arms are relaxed at his sides, with hands possibly in his pockets or holding something small. The brick pavement creates a distinct pattern underfoot. The natural light casts soft shadows. The overall impression is one of purposeful, confident movement.
0:13overhead boots leaf
An overhead close-up shot focused on the man's feet, clad in dark brown suede Chelsea boots and black wide-leg trousers. He is sitting, and his legs are slightly apart, framing a single, dry, brownish-orange leaf on the grey concrete sidewalk between his feet. The camera remains static for a moment, then slightly shifts or subtly moves. The diffused lighting emphasizes the texture of the suede boots and the rough surface of the concrete. This shot highlights the boots and a small detail of the environment.
0:14side view walking asphalt
A side-profile, medium close-up shot of the man's legs and feet as he walks on a light grey asphalt surface. He is wearing the black wide-leg pleated trousers and dark brown suede Chelsea boots. The camera tracks his movement, capturing the smooth, flowing motion of his stride. The focus is entirely on the movement of his lower body and the details of his footwear. The lighting is natural and even, highlighting the contours of the clothes and shoes.
0:16man walking from behind closer
A slightly closer medium shot, still from behind, of the man walking across the red brick pavement. His full torso and legs are visible as he moves away from the camera. He wears the black leather bomber jacket, black wide-leg pleated trousers, and dark brown suede boots. His hands are in his pockets, conveying a casual, confident air. The patterned brick ground fills the lower part of the frame. The natural, soft lighting accentuates the texture of his jacket and the flow of his trousers. This shot emphasizes his entire ensemble and purposeful stride.
0:17man leaning lamppost final shot
A static full body, medium wide shot, serving as a final pose. The young adult Black man is once again leaning against the black ornate lamppost on a city sidewalk. He is dressed in the black beanie, dark brown-tinted sunglasses, black leather bomber jacket, black sweater, black wide-leg trousers, and dark brown suede boots. He holds the clear plastic cup with a straw in his left hand, which rests on the lamppost. His right hand is casually tucked into his right trouser pocket. He looks off to the right side of the frame with a composed and stylish expression. The background features a city street, concrete sidewalk, and buildings. The diffused light of an overcast day provides soft, even illumination. The scene conveys a sense of understated cool and confidence, effectively showcasing the full outfit.