0:00man holding product box A close-up shot features a man in the lower left foreground, holding a large brown cardboard box from 'BRUNT' with a red logo, angled towards the camera. The box partially obscures his face. He is outdoors in what appears to be a construction or industrial setting, with a large yellow excavator machine visible in the blurry background, suggesting a work environment. The lighting is bright and natural, indicating daytime, with some reflections on his sunglasses. Text overlay reads 'your' in white. The man is speaking directly to the camera, his mouth visible, conveying an energetic and engaging tone. The color palette is dominated by the earthy tones of the box and the excavator, contrasted with the man's dark clothing and vibrant red sunglasses. The camera is static, focusing on the man and the product.
0:02man explaining product The shot maintains a close-up on the man's face and upper torso. He is still outdoors with the yellow excavator visible in the background, though now more in the mid-ground. The box he was holding is no longer visible, and his hands are gesturings as he speaks. He points his index finger towards the camera in one instance. The bright natural light continues, creating some glare on his reflective sunglasses. Text overlays appear and change, first 'already' then 'boots' and 'a little', reinforcing his spoken words. His expression is highly animated and energetic, demonstrating enthusiasm for the product he is discussing. The primary focus is on his communication and engaging demeanor. The camera remains static, maintaining a direct connection with the viewer.
0:05unboxing brunt packaging message An overhead shot focuses on the interior of the Brunt shoe box. The box is made of brown cardboard with a red border on its interior. The inner lid features printed text, 'WHY I STARTED BRUNT', followed by a paragraph explaining the founder's story and mission, and 'Welcome to the BRUNT family. Eric Girouard'. A hand with a wedding ring is seen opening a light brown paper flap, revealing the product packaging. The lighting is bright and even, highlighting the details of the box and its contents. The overall color scheme is warm, with browns, reds, and off-whites. The scene emphasizes the brand's narrative and attention to detail in packaging. Text overlay reads 'See what' in white.
0:06unboxing brunt boots reveal A slightly angled close-up shot inside the Brunt shoe box shows a hand reaching in to pull back white protective paper, revealing a pair of tan-brown work boots. The boots are made of distressed leather with dark brown laces and white stitching along the sole. The inside of the box is lined with light brown paper. The background is the interior of the cardboard box. The lighting is consistent with the previous shot, bright and diffused. Text overlays include 'Whoa,' and 'Yeah!', capturing the excitement of the unboxing. The camera slowly zooms in slightly as the hand reveals the boots, creating anticipation.
0:09boot in box then lifted The scene begins with one tan-brown work boot still resting inside the Brunt box, partially obscured by the light brown tissue paper. The camera then slightly adjusts as a hand reaches in and lifts the boot, turning it to reveal its side profile. The boot's rugged tan leather, dark laces, and sturdy white sole are clearly visible. In the background, out of focus, are multiple cases of bottled water, suggesting the setting is the back of a pickup truck or a storage area. The lighting is bright and diffused. A text overlay shows 'Six inch.' The shot focuses on the physical attributes of the boot as it is presented.
0:10boot features demonstration A hand holds a tan-brown work boot, rotating it to showcase its exterior. The boot is made of rugged leather with prominent white stitching along its light-colored sole and dark brown laces. The scene's background consists of blurred cases of bottled water and what appears to be the bed of a pickup truck. The lighting is bright and even. A text overlay, 'sweet.', is displayed. The camera remains focused on the boot as it is gently maneuvered, allowing the viewer to inspect its details from various angles. The overall impression is one of quality and durability.
0:12boot sole and heel details The scene begins with a close-up of the tan-brown work boot's heel, which is chunky and features a '90 degree heel' as indicated by the text overlay. The boot is then rotated to show its side, revealing the textured leather and sturdy sole, before being carefully placed back onto the black bed liner of a pickup truck, next to an informational card. The card has 'BRUNT' branding and instructions on how to adjust for fit. The background is a blur of blue bottled water cases. The lighting is bright and overhead, highlighting the boot's textures and features. Text overlays '90 degree heel' and 'built' appear on screen, reinforcing the spoken features.
0:14boot sole close up with traction A very close-up shot focuses on the sole of the tan-brown work boot, emphasizing its intricate traction pattern. The sole is light-colored with deep, aggressive treads and a prominent red 'BRUNT' logo integrated into the design. The boot is held up by a hand, which then turns it slightly to show the bottom. The background is blurred, showing the inside of the shoe box, creating a clean focus on the product feature. The bright lighting from above accentuates the relief of the sole pattern. Text overlays include 'traction.' and 'day comfort cousins.'. The scene aims to highlight the functional aspects of the boot's design for grip and stability.
A close-up shot focuses on a male hand reaching into the tan-brown work boot, which is still resting in its open box. The hand, with visible knuckles and tattoos, grasps the edge of the dark insole inside the boot, preparing to pull it out. The background shows the blurred interior of a pickup truck bed. The lighting is bright and overhead, illuminating the details of the boot's interior and the hand's action. Text overlay 'get these' appears on screen. The scene conveys a detailed demonstration of the boot's customizable features.
A male hand holds up a dark-colored insole, revealing its intricate design and branding. The insole has orange accents and text that reads 'STANDARD' and 'BRUNT CUSHIN'. The background is the blurred interior of the Brunt shoe box and the pickup truck bed. The lighting is bright and even. Text overlay 'with' is visible. The scene highlights the specialized comfort technology integrated into the boots, emphasizing the quality of the inner components.
0:19comparing insoles A male hand holds two insoles, one black with orange accents ('BRUNT CUSHIN') and another grey ('STANDARD'), side-by-side inside the Brunt shoe box. The insoles are slightly curved, demonstrating their flexibility. The background is the light brown interior of the shoe box, with a blurred view of the pickup truck bed. The lighting is bright and overhead, illuminating the textures and details of both insoles. Text overlay 'to get' and 'the boot' are displayed. The scene explicitly compares the two types of insoles provided with the boots, highlighting the customizable comfort system.
0:21explaining insole options A male hand holds two insoles, one black with orange branding ('BRUNT CUSHIN') and one grey ('STANDARD'), explaining their purpose within the shoe box. The hand gestures between the two insoles, and also points with the index finger of the other hand. The background is the light brown interior of the shoe box and the blurred pickup truck bed. Bright, overhead lighting illuminates the scene. Text overlays like 'So', 'little', 'whatever', 'Take this', 'Take that', and 'that one' appear, correlating with the spoken explanation. The scene visually guides the viewer through the interchangeable insole system, emphasizing custom fit.
0:28speaker reacting to product A very close-up shot of a male hand, gesturing with an open palm towards the insoles inside the Brunt shoe box. The hand appears to be reacting to the quality or design of the insoles. The background is the light brown interior of the shoe box. The lighting is bright and diffused. A text overlay, 'man!', expresses enthusiasm. The scene focuses on the visceral reaction to the product, highlighting its impressive features through non-verbal cues and spoken affirmation.
0:29man showing boot sole to camera A medium close-up shot features the man, partially visible in the lower left, holding one of the tan-brown work boots up towards the camera. The focus is on the boot's sole, which is light-colored, textured, and has a red 'BRUNT' logo prominently displayed. The background is a blurry outdoor setting with green trees and blue construction elements, hinting at a work site. The lighting is bright and natural. Text overlays 'slip' and 'soles' appear. The man's mouth is moving as he speaks. The scene emphasizes the practical, safety features of the boot's design, specifically its slip-resistant sole.
0:31man speaking direct to camera A close-up shot of the man speaking directly to the camera. He is outdoors, with a blurred background of green trees and hints of blue construction elements. The lighting is bright and natural, casting subtle shadows. Text overlay 'What more' is displayed. His facial expression is animated and passionate, emphasizing his verbal message. The camera zooms out slightly as he speaks, revealing more of his upper body and surroundings. The scene focuses purely on his message and confident delivery.
0:33man concluding with truck background The scene features a medium shot of the man speaking directly to the camera, with a bright yellow and white pickup truck visible in the background, parked on what appears to be a gravel or dirt lot. Green trees line the distant background under a slightly overcast sky. The lighting is natural and diffuse. A text overlay 'God D#!$*' appears, indicating strong emotion. The man's facial expression is intense and he gestures with his hands, concluding his presentation with conviction. The camera slowly zooms out, revealing more of the work environment. This shot reinforces the setting and the rugged utility of the product.
