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Everand

everand.com

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0:00FACEBOOK, INSTAGRAM, AUDIENCE_NETWORK, MESSENGER, THREADS

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AI Analysis

AI Tags

HookProblem SetupAgitationSolution RevealTalking HeadFace First FrameDialogue On CameraText OverlayLogo VisibleMale PresentConfidentValue PropositionBrand Mention SpokenFeature BreakdownProof PointProduct DemoScreen RecordingSplit ScreenExcitedUrgency TriggerCuriosity GapOn-Brand Color PaletteBenefit-FirstTrustworthyEnd CardSound EffectCall To Action

Transcript

0:00you need to break up with Audible.

0:01I've used Audible in the past and it has been good for what it did,

0:06but I just feel like right now, first, I don't really want to support a company that is connected with

0:14Had to be another avenue that wasn't one book a month for $14.99.

0:20So I found Everand who has come and saved the day $16.99 a month.

0:25you get three premium titles. Literally, within the same price range,

0:28triple the value, practically getting free stuff.

0:32You can also do a 30-day free trial.

0:33This is what I did before I started using it.

0:35I was hooked.

0:36No wait list, there's no queues, there's no anything.

0:39And not only is it for audiobooks, you get Ebooks.

0:42So it is the works.

0:43Take a step away from Audible

0:46and get into a little bit more healthy of a relationship with Everand.

Text on Screen

0:00you NEED to break up with Audible

0:02I've used Audible in the past

0:04and it has been good for what it did,

0:07but I just feel like right now, for

0:09really want to support a company that is connected with

0:14Had to be another avenue

0:15that wasn't one book a month for $14.99

0:20So I found Everand who has

0:22come and saved the day $16.99

0:24a month

0:25get three premium titles

0:27literally within the same price range

0:29the value, practically getting free stuff

0:32You can also do a 30-day free trial

0:34What I did before I started using it,

0:35I was hooked No waitlist

0:37no queues, there's no anything

0:39And not only is it for audiobooks

0:41you get Ebooks, So it is the works

0:43step away from Audible

0:46and get into a little bit more healthy of a relationship with Everand

0:49Everand LISTEN & READ 30 DAYS FREE

Scenes (4)

0:00talking head problem setup

A bald man with a neatly trimmed dark beard, wearing a white collared shirt with an intricate patterned weave, is framed from the chest up, speaking directly to the camera. His facial expressions range from serious to slightly exasperated as he discusses his past experience with Audible. The background consists of a white bookshelf filled with an assortment of colorful books, manga volumes, and various small decorative figurines, including a notable Totoro figure and a yellow anime character. The lighting is soft and evenly diffused, suggesting an indoor setting with artificial light sources, which gently illuminates the subject and leaves the background slightly blurred to maintain focus on the speaker. Text overlays dynamically appear on the lower portion of the screen, highlighting key phrases of his dialogue, such as 'you NEED to break up with Audible', 'I've used Audible in the past', 'and it has been good for what', 'it did,', 'but I just feel', 'like right now, first I don't really want to', 'support a company', 'that is connected with (beep)', 'Had to be another avenue', 'that wasn't one book', 'a month for $14.99', 'So I found Everand who has', 'come and saved the day $16.99', and 'a month'. A graphic of a black ampersand on a yellow square, representing the Everand logo, briefly overlays the scene from 0:21 to 0:24, signaling the introduction of the alternative product. The overall mood begins with a critical and slightly frustrated tone before transitioning to an informative and promotional one.

0:24talking head screen recording features

This scene continues with the same bald, bearded man, wearing a patterned white shirt, speaking animatedly to the camera in a medium shot. A significant portion of the right side of the screen is occupied by a dynamically scrolling screen recording of the Everand application interface. This interface showcases numerous audiobook covers, including titles such as 'Lights Out', 'Sunrise on the Reaping', 'Onyx Storm', 'Iron Flame', 'Powerless', 'A Court of Mist and Fury', 'Fourth Wing', 'A Court of Silver Flames', 'A Court of Wings and Ruin', 'Crescent City', 'A Court of Thorns and Roses', 'The House of My Mother', 'Blood of Hercules', 'Scythe & Sparrow', and 'Leather & Lark'. Various text overlays are strategically placed over the screen recording to emphasize the product's benefits and features, including 'get three premium', 'titles', 'literally within the same', 'price range', 'triple the value, practically', 'getting free stuff', 'You can also do a 30-day free trial', 'This is what I did before', 'I started using it,', and 'I was hooked'. The man frequently gestures towards the overlaid screen, illustrating his points with visible enthusiasm and confidence. The lighting remains consistent with the previous scene, providing a bright and clear view of both the speaker and the digital content.

0:35talking head solution benefits cta

The scene reverts to a medium close-up of the bald man with a beard, wearing his white patterned shirt, speaking directly to the camera. The background, featuring the white bookshelf filled with books and figurines, is slightly out of focus. He employs expressive hand gestures to underscore his points, maintaining direct eye contact with the viewer throughout. His expression is confident and encouraging, conveying sincerity and enthusiasm for the product. Text overlays reinforce his message, appearing sequentially: 'No waitlist', 'There's no queues,', 'there's no anything', 'And not only is it for audiobooks', 'you get Ebooks,', 'So it is the works', 'take a step away from', 'Audible', 'and get into a little bit more healthy of a', and 'relationship with Everand'. The lighting remains consistently warm and even, creating a friendly and inviting atmosphere. The overall tone is persuasive and focuses on the benefits and ease of using the recommended alternative.

0:49end card brand cta

This scene displays a clean, minimalist end card. The background is a vibrant, solid bright yellow color. Centered prominently on the screen is the brand name 'Everand' rendered in a bold, black sans-serif typeface. Directly beneath the brand name, a clear call to action is presented in smaller, black sans-serif text: 'LISTEN & READ 30 DAYS FREE'. The scene is static, devoid of any motion, and accompanied by a subtle, brief, bell-like sound effect at its commencement. The overall aesthetic is bright, direct, and functional, designed to deliver key branding and promotional information.

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