0:00talking head loews intro
A medium-close-up shot frames a young Black man from the chest up, positioned centrally in the frame. His head and shoulders fill the upper half of the screen. The background is a brightly lit aisle inside a Lowe's home improvement store. Fluorescent lighting illuminates racks of merchandise, partially blurred due to shallow depth of field. A blue 'LOWE'S' sign is visible in the upper right background, out of focus. Bright, even overhead fluorescent lighting creates a well-lit environment with minimal shadows on the man's face. The overall color temperature appears cool. The man is speaking directly to the camera, with an open mouth and animated facial expression, gesturing slightly with his hands which are clasped loosely in front of his chest. Dominant colors are the deep blue of his jersey, the white and red accents, and the various muted tones of the hardware store in the background, primarily grays, browns, and whites from shelves and products. White sans-serif text 'ARE YOU' is overlaid on the lower chest area of his jersey, slightly obscuring part of the '26' graphic.
0:01transition wipe
The entire frame is filled with dynamic graphic shapes. This is a purely graphical scene with no real-world environment, and therefore features flat, digital lighting. A diagonal wipe transition occurs, revealing and then obscuring a partial view of the man from the previous scene on the left, which is quickly covered by a solid white diagonal shape. This white shape moves across the screen from left to right, followed by a solid light blue diagonal shape, completely covering the previous image. The movement is swift and clean. The color palette is predominantly white and light blue, with a fleeting glimpse of the dark blue jersey and hardware store environment before being fully covered. No specific text, only abstract geometric shapes are visible.
0:02talking head loews continuation
A medium-close-up shot frames a young Black man from the chest up, positioned centrally in the frame, maintaining the exact same framing as the initial segment. His head and shoulders fill the upper half of the screen. The background is a brightly lit aisle inside a Lowe's home improvement store. Fluorescent lighting illuminates racks of merchandise, partially blurred due to shallow depth of field. A blue 'LOWE'S' sign is visible in the upper right background, out of focus, and a '32' sign is in the upper left. Bright, even overhead fluorescent lighting creates a well-lit environment with minimal shadows on the man's face. The overall color temperature appears cool. The man is speaking directly to the camera, with varying animated facial expressions and hand gestures. He clasps his hands, points, and raises them slightly to emphasize points. His mouth is open as he articulates words. Dominant colors are the deep blue of his jersey, the white and red accents, and the various muted tones of the hardware store in the background, primarily grays, browns, and whites from shelves and products. Various white sans-serif text overlays appear and disappear sequentially on the lower chest area of his jersey: 'HUSTLE', 'READY?', 'GRILL', and 'WHO RUNS THE TAILGATE'. These texts slightly obscure parts of the '26' graphic on his jersey.
0:08text overlay earn your sunday
The entire screen is filled with a solid, deep navy blue background. This is a purely graphic scene, presenting flat, digital lighting without any real-world elements. The scene displays a static, bold, white sans-serif text centrally positioned: 'EARN YOUR SUNDAY'. The text is clean, sharp, and highly legible against the dark background. No actions or movements occur within this scene, as it serves as a simple visual message display. The color palette is stark, consisting solely of the dark blue background and the bright white text, creating a strong contrast.
0:10brand logos lowes nfl
The entire screen is filled with a solid, deep navy blue background, identical to the previous scene. This is a purely graphic scene with flat, digital lighting. Centered on the screen are two white logos: the stylized 'LOWE'S' logo (featuring a house outline above the text) positioned on the left, which is separated by a thin, vertical white line from the 'NFL' shield logo on the right. Below these prominent logos, in smaller white sans-serif text, are the phrases 'Official Partner of the NFL' and directly underneath that, '©2025 Lowe's'. The display is static, with no actions or movements. The color palette remains a strong contrast of dark navy blue and bright white for all graphic elements.
