0:00woman walking looking back
The scene opens with a medium shot of a young woman walking outdoors, looking back over her right shoulder with a slight smile. She is framed from the waist up, slightly off-center to the right, against a soft-focus urban background with blurred people and buildings, suggesting a city street or promenade. The lighting is bright and natural, indicating daylight, casting soft shadows. The overall color palette includes muted neutrals like beige and off-white from her clothing, contrasted with vibrant red from her shorts, and the soft greens and grays of the background. There are no visible texts or graphics. The camera follows her smoothly.
0:01woman on phone street
This medium shot captures the young woman walking on a sunlit street, engaged in a phone call. She is framed from the waist up, slightly to the right of the center, against a blurred background featuring palm trees, streetlights, and distant buildings, characteristic of a Californian street scene. The natural daylight is bright, creating clear highlights on her hair and clothing. The predominant colors are the vibrant blue of her activewear, the warm grey of her sweater, and the various greens and muted tones of the urban environment. She is actively conversing, holding a phone to her ear. No text or graphics are visible.
0:02close up activewear details
A very tight close-up shot focuses on the midsection and thighs of the young woman. The camera captures her in motion, highlighting the texture and fit of her activewear. The framing is from her chest down to her mid-thighs, with only a small portion of her light grey sweater visible draped over her arm. The background is completely out of focus, consisting of indistinct light and dark areas. The lighting is even and bright, illuminating the fabric and skin details. The color palette is dominated by a rich, royal blue from her shorts and sports bra, complemented by the light grey of the sweater. Patches of lighter, possibly scarred, skin are visible on her abdomen and inner thighs, as well as on her arm.
0:03woman walking down stairs gymshark
The scene features a full body shot of the young woman walking down a set of outdoor stairs made of grey concrete and railings. She is positioned slightly to the right of the frame, moving from left to right. The background includes a red brick wall to the left and a lighter building or open space to the right, with natural light illuminating the scene. The lighting is clear and bright. The primary color palette revolves around light pink for her activewear, complemented by the navy and beige of her tote bag, and the earthy tones of the brick and concrete. No specific text or graphics are visible other than the bag logo.
0:05woman shopping street
This medium full shot shows the young woman walking on an urban sidewalk, laden with shopping bags. She is framed from slightly below her knees up, walking from right to left across the frame. The background features storefronts, palm trees, and blurred street activity, suggesting a bustling shopping district. The lighting is bright and even, indicating a sunny day. The color palette is a mix of her earthy-toned outfit (brown and beige), the stark black of her shopping bags, and the greens and lighter tones of the street environment. She appears engaged in her activity, holding her phone in one hand while managing the bags. No specific text or graphics are visible apart from the logos on the shopping bags.
0:06close up flower clips
A close-up shot focuses on the chest and shoulder area of the young woman, specifically highlighting the decorative elements on her tote bag strap. The framing is tight, from her lower face to her mid-torso, with her brown jacket and sports bra visible. The background is a soft, out-of-focus blur of light and color, typical of outdoor daylight. The lighting is bright and even, accentuating the details of the accessories. The dominant colors are the earthy brown of her jacket, the beige of the bag strap, and the delicate pinks and oranges of the flower clips, alongside the subtle sparkle of her necklace. No text or graphics are prominently displayed, but the overall impression is one of stylish detail.
0:07feet walking by car
A low-angle, medium close-up shot focuses on a person's feet as they walk on a rough asphalt surface. The lower part of a white SUV or similar vehicle, including a silver wheel with a tire, is prominently featured in the background, out of focus but clearly identifiable. The setting appears to be an outdoor urban or suburban environment, possibly a street or parking lot. The lighting is natural and moderately bright, creating clear but not harsh shadows. The color palette is dominated by the dark grey and black of the asphalt and tire, contrasted with the white and black of the sneakers and the light color of the vehicle. The sound of footsteps is implied. No specific text or graphics are central to the frame.
0:08woman walking with dog timeline
The scene presents a full-body shot of the young woman walking outdoors, with a white SUV behind her and lush green foliage in the background. The camera tracks her movement as she walks towards the right side of the frame. The lighting is bright and sunny, creating a vibrant outdoor atmosphere. The dominant colors are the black of her athletic attire, the rich green of the plants, and the white of the vehicle. An overlaid text graphic on the left displays a minimalist daily schedule with time slots (9AM, 10AM, 11AM, 12PM, 1PM) and brief activity descriptions ('Balade en ville', 'Meal prep'). The text overlay is clean and uses a simple sans-serif font. A small white dog is visible walking on a leash in the background, adding an element of daily life.
0:09woman applying lipgloss timeline
This medium close-up shot focuses on the young woman's face and upper torso as she applies lip gloss. She is framed slightly to the right of the center, with dense green foliage serving as a softly blurred background. The lighting is natural and bright, highlighting her features and the reflective surface of the lip gloss compact. The color palette is dominated by the greens of the background and the black of her clothing, with the subtle pinkish tones of her makeup. A prominent text overlay on the left side displays a daily schedule ('9AM Balade en ville', '10AM Meal prep', '11AM', '12PM', '1PM', '2PM'), and a pop-up notification reads 'Dropping 5th June... Every gym girl's favourite lifest' in a gray box with a pink accent. The focus is on her meticulous application of makeup.
0:10black screen event notification
A momentary transition to a black screen with text overlays. The screen is completely black, creating a stark contrast for the white text. The text on the left outlines a daily schedule from '9AM' to '6PM' with activities like 'Balade en ville', 'Meal prep', 'Dos & biceps', and 'Soirée tranquille'. A rectangular notification box, with a gray background and a pink accent line on the left, is positioned centrally. This box contains the text: 'Dropping 5th June... Every gym girl's favourite lifestyle collection.'. The typography is clean and modern, emphasizing key information.
0:11woman drinking coffee timeline
This medium shot shows the young woman sitting at an outdoor cafe or patio, taking a sip from an iced coffee. She is framed from the chest up, positioned slightly to the right, against a soft-focus background of green foliage. The lighting is bright and natural, indicating daytime, creating a warm and inviting atmosphere. The color palette features the light grey of her draped sweater, the blue of her activewear (partially visible), and the cool brown tones of her iced coffee, contrasted with the vibrant green background. The same overlaid text graphic from previous scenes is present on the left, displaying the daily schedule, and the 'Dropping 5th June...' notification box remains in the lower left, slightly obscuring part of her. She looks off to the side, engaged in a casual moment.
0:12black screen full timeline
A full black screen displays an extended daily schedule timeline and the event notification. On the left side, a vertical timeline from '9AM' to '6PM' is visible, with text entries for different activities. In the lower left quadrant, a gray rectangular notification box with a pink highlight stripe on the left contains the text: 'Dropping 5th June... Every gym girl's favourite lifestyle collection.'. The overall effect is minimalist and informational, using white text against a deep black background for maximum readability.
0:12gymshark shop now grey
The scene is a static, minimalist graphic display against a solid light grey background. Centered on the screen, the word 'GYMSHARK' is prominently displayed in white, sans-serif, uppercase lettering. Beneath it, in a smaller font, are the words 'Shop now'. Directly below 'Shop now', there's a simple, horizontal toggle switch graphic. The toggle is initially in an 'off' position, shown as a white circle on the left side of a gray track. The overall aesthetic is clean, modern, and direct, designed to encourage a call to action. The color palette is strictly monochrome with a hint of pink for the toggle.
0:13gymshark shop now black
This final scene presents a stark, minimalist graphic against a solid black background. Centered on the screen, the word 'GYMSHARK' is displayed in bold white, sans-serif, uppercase text. Below it, in a slightly smaller font, are the words 'Shop now'. Directly beneath 'Shop now', a horizontal toggle switch graphic is featured. The toggle is in the 'on' position, indicated by a pink circle slider moved to the right side of a gray track. The contrast of white text and pink toggle against the black background makes the branding and call to action stand out. The scene is static and serves as an end screen or final advertisement.
